1.5 million can buy luxury cars. Are these cars really worth buying?

Some people say that "truth exists among a few people", while others say that "the eyes of the masses are discerning". The professor didn't comment on these statements, but what he wanted to say was, "We ordinary people often take new and creative things or creative ideas as jokes." For example, when the car was first born, many people made fun of its noisy car, which was not as good as the animal's mouth traction. Or maybe iPhone broke the rules of keyboard machine at that time and was regarded as a joke by some diehards, but now almost 99% of mobile phones are straight touch screen machines.

Now the same is true of the automobile industry. There are many creative models, such as sports cars whose displacement is not as good as that of some motorcycles, luxury brand cars that can be bought at 65,438+0.5 million or even lower, or SUV…… that can be faster than sports cars ... So, we might as well take a look at these "really not fun" models.

BBA (BMW, Mercedes-Benz, Audi) is the luxury brand of the first camp, and it laid the tone of "not being close to the people" as early as when it entered the China market. 193 Audi 100 model price is close to 370,000. At that time, you could buy two houses 100㎡ in the North Second Ring Road. After all, the average wage in Beijing was only 200 yuan/month.

Later, although BBA was gradually made in China, the prices of BMW 3 Series, 5 Series, Audi A4L and Audi A6L were all above 320,000 yuan. Luxury brands are really beyond the reach of ordinary people. Audi is the best in BBA. It launched A 1 and A2 (discontinued and no successor models) overseas, while Audi A3 was made in China, which directly lowered the price of imported version from 268,000 to199,900. However, there are also many comments that "buying A3 means buying LOGO?" At that time, the future of A3 seemed to be a mystery.

Reality really can't escape the "real fragrance principle". Audi A3 on MQB platform has excellent driving quality, and it also continues Audi's consistent high workmanship as a luxury brand. The sharp lines brought by laser welding and forced stamping really stand out from the crowd in 20 14, which has three compartments and two compartments for different consumers to choose from.

Today, the Audi A3 market offers huge discounts. What is the 2020 model on sale now? Sportback？ 35? TFSI is radical, and the terminal bare car price is only about 6.5438+0.5 million. Previously, some cities (Beijing, Shanghai) could achieve ultra-low prices of 654.38+0.45 million. For a luxury brand model, this is absolutely exciting, and it has touched the market of general joint venture brands. The monthly sales of two-car and three-car models can add up to 8,000 vehicles, which has become one of Audi's sales responsibilities in China, and has driven other luxury brands to follow this market segment.

Sports cars always remind us of V8 large displacement engines, not to mention 3.5L, 5.2L is more suitable and 6.2L is the best choice. But some brands always break the connection between sports cars and large displacement. For example, the latest BMW Z4 uses a 2.0T engine, while Mazda MX-5 only uses a 2.0L naturally aspirated engine, and Fiat/KOOC-0/24 uses a turbocharged engine with a displacement of only/KOOC-0/.4L.. Then this lower limit has been broken many times, such as Honda S660 with a displacement of only 660cc. (displacement is 0.66 liter)

The reason why it is fun to drive is because this 830Kg (manual transmission) model has the standard "sports car treatment", specially designed exhaust pipe, short-stroke 6MT gearbox, lower vehicle center of gravity than S2000, and stronger body rigidity. The front McPherson rear two-link suspension still uses the rear aluminum alloy subframe, and on the basis of "center rear drive", the wheelbase of this model is only 285 mm Although it is equipped with a 660cc three-cylinder turbocharged engine, the maximum power is only 64 horsepower.

Unfortunately, this is a Japanese-only model, belonging to the K-car light vehicle. Without proof of parking space, the price from 1 1.5 thousand, coupled with its own fun attributes, has a very high popularity in Japan, which is supported by policies. However, due to the different national conditions in China, there is no such policy dividend. If the 1.0T engine is imported into China, the price will inevitably rise, more than 220,000? I believe many people will choose Toyota 86, if it is made in China? The sports car market itself is small, so it is better to directly launch a new SUV to attract more gold.

For a long time, SUV has always been characterized by its high passability and large loading space, and it can basically be said to be close to cars at the control level. After all, due to structural reasons, the high center of gravity and heavy weight of SUVs have always affected their maneuverability, so only a few SUVs dare to move closer to maneuverability.

The Porsche Cayenne is one of the different types. At that time, it turned the tables. When others said it was deviant, it hit those onlookers in the face with real sales and became the best-selling model of Porsche today. But what we are going to talk about today is not the Porsche Cayenne, but Lamborghini's first 3.6s SUV Urus.

As Lamborghini's first "non-sports car" model, the official designer calls it a combination of super-running and SUV, which sounds the same as the definition of a general coupe SUV, but Lamborghini Urus really comes from super-running ... equipped with 4.0T? V8 engine, with a maximum power of 650 horsepower, can make this 2.2-ton behemoth break 100 in 3.6 seconds.

In addition to this super power, it also has air suspension, rear wheel servo system, exaggerated front 10 piston calipers, amazing carbon ceramic brake discs, and even 23-inch wheels ... This is a super sports car with an SUV coat.

We always like to define them and label them as we want. SUV should be big, cars should be well controlled, and sports cars are naturally expensive. But now the definition is often broken chain, so we can see the emergence of new products, such as these entry-level luxury brand models, coupe SUVs, entry-level sports cars and so on. Although this is a new definition, it is always a breakthrough and can bring us different experiences. In this "seemingly funny" situation, it is actually a new view of user needs.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.