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What are the skills of making money from making small money to making big money?
Small business can make big money.
Many people hope so, always dreaming that one day they can make a fortune and be a big boss smartly. But most people use it all their lives, but it's hard to make their dreams come true. What is the reason? It is because some people are too eager to make money and have a wrong mentality of getting rich. They just want to make big money, make big money, despise the opportunity to make small money, and forget the truth that many a mickle makes a mickle.
Wenzhou people started their business from the "five knives" of kitchen knife, scissors, kitchen knife, razor and screwdriver. They traveled all over Qian Shan, went through a lot of hardships, started with mending for a few cents, and gathered sand into a tower. Their annual net income can reach tens of thousands of yuan. In the process of starting a business, Wenzhou people have accumulated funds, learned technology, communicated information and learned to operate. When the time is ripe, they will go home to run a shoe factory or open a shop, which is a typical entrepreneurial model of Wenzhou people.
Nan Cunhui, the boss of Zheng Tai Group, started a low-voltage electrical appliance workshop with his partners with the money earned from repairing shoes. At first, I only made a few tens of dollars. But 10 years later, he became a billionaire. His Zheng Tai Group has more than 7,300 employees with total assets of 800 million yuan. Almost all the mythical figures of creating wealth in Wenzhou are similar to Nan Cunhui, and they all started from small fights. If they didn't earn jobs that others looked down upon, would they have rich families in the future? "As long as there is business, even if you only earn a penny, Wenzhou people will rack their brains to do it." This is an engineer surnamed Xu from the northeast of China. After working in Wenzhou for six years, I have an evaluation and understanding of the life of Wenzhou people. His enterprise mainly produces carburetor, and he is the chief engineer in the enterprise. Invited by Wenzhou people with an annual salary of nearly 200,000. He told reporters that because carburetor is an old product, almost all enterprises producing carburetor in the north stopped production, but it is admirable that Wenzhou people who traveled all over the country first found the market for this product in Chongqing.
At present, this enterprise has a steady stream of orders and exports. Most of these carburetors are sold to third world countries, and the consumption of domestic motorcycle enterprises is also very large. Although this enterprise has a history of only 10 years, its market share is as high as 60%, which is unimaginable to outsiders. Old products also have new outlets. As long as you have the heart, old products can also develop a big market.
Nowadays, when choosing new projects, many enterprises focus on high-quality, sophisticated and sophisticated products. Unwilling to produce small products and study small projects, thinking that small products and small projects have small markets and low profits, and tinkering can't make up the climate. In fact, this is an extremely wrong view. Some small businesses can make a lot of money. There are many lighters, isn't it just crossing the ocean to exchange dollars?
Facts show that we can't look down on small products. Small products can also achieve amazing success as long as they are consistent and constantly stronger and bigger. Among the top 500 companies in the world, Geely and McDonald's in the United States are only small products such as razors, hamburgers and French fries, surpassing many companies that build airplanes and cars. Japan's Nisic company broke through the world with a diaper, making the humble diaper a popular product in more than 70 countries and regions around the world.
Small money makes big money.
Now the transaction cost of Shanghai and Shenzhen stock markets is much lower than that of previous years, but there are not many people who make money and many people are trapped. Take online trading as an example. Generally speaking, the trading is only about 0.35%, which used to be more than 1.5%. It is normal for the stock market to fluctuate more than 0.35% every day. So if the requirements are not very high, it is relatively easy to earn a little money.
After discovering this little "secret", a stockholder is willing to run short-term in it all day and put it away as soon as possible, making small money almost every day. People laugh at him when they know, and the money they earn every day is not enough! He still enjoys it, he said, a small sum of money is not small, and a small victory can also win a big victory.
Everyone who comes to the stock market doesn't want to make a lot of money, but how many people get it? Especially ordinary investors who are vulnerable groups, because of their lack of funds, invalid information and limited trading level. It's easy to catch a dark horse. If you change your mind, you can respect small money and operate like this stockholder. Every little makes a mickle.
This stockholder is not from Wenzhou, because Wenzhou people never speculate in stocks. But Wenzhou people do business, but they really start with making small money. They are pragmatic and diligent. As long as they earn a penny, they will do anything. Wenzhou people know that small money will become big money as long as it keeps earning. Therefore, they have never been ambitious, let alone ambitious, starting from scratch, one step at a time. Unlike some people who can't make big money and don't want to make small money, they have to complain about unfair fate with empty hands.
Buttons, labels, signs, trademarks, trinkets and toys are all "gadgets" that many people despise and are too lazy to make. Wenzhou people made it. They are not afraid of making less money, but they are afraid of not making it. Wenzhou's small commodities are all over the world. Wenzhou people take the road of small commodity market. Unlike Beijingers and Cantonese, they don't pursue big styles and big products. They also started from a small scale to fill the gap in the domestic small commodity market. Making money is reliable.
Moreover, it took Wenzhou people 10 years to turn these trivial, counterfeit, low-priced and humble products into leading products in the country and even the world. Ten small commodities, such as clothing, pens, buttons, zippers, glasses, locks, lighters, plastic knitting, razors, printing and packaging, have been turned into ten "national" industrial parks. Among these industries, there are 7 well-known trademarks in China and 8 national inspection-free products/kloc-0. This has brought great wealth to Wenzhou people.
There is a saying that when Americans use high technology to force the whole world to work for them, they wear shirts made by Wenzhou people, listen to semiconductors made by Wenzhou people, wake them up with an alarm clock made by Wenzhou people in the morning, smoke with a lighter made by Wenzhou people and wear glasses made by Wenzhou people. Without Wenzhou people, life in America would be chaotic and society would be paralyzed.
Business has grown from small to large.
Of course, Wenzhou people have a business vision. When they accumulate capital, they will not rest for a while, but will make their products bigger and bigger. Finally, they will be involved in real estate and finance, from buttons to clothes and shoes, from electronic components to complete sets of electronic equipment, from daily commodities to high-tech industries. So Wenzhou people are getting bigger and bigger. From 65438 to 0986, Zou went to Jining, Inner Mongolia for the first time to do business. Starting from the clothing business, he started the wholesale business of clothing, leather goods, stationery and other different small commodities, and also established the business relationship of counter joint sales with large and small shops in Jining. At that time, Zou won the trust of businessmen with his honest management. From 65438 to 0989, Zou settled in the national shopping mall, the largest state-owned shopping mall in Hohhot at that time, and put the small buttons in his hometown on the big counter of the national shopping mall. Later, Zou successively established relations with many well-known commercial buildings such as Xincheng Department Store, Da 'nan Street Department Store and Bailing Commercial Building, and opened up his private land for exclusive button management. At that time, people in the industry called him "the king of buttons".
After accumulating some original capital, Zou began to operate brand management. Operating leather shoes from 1994 to 1996, he became the first person to operate brand-name leather shoes in major shopping malls in Hohhot at that time, and also became the largest leather shoes dealer in Inner Mongolia. From 65438 to 0995, Zou founded Inner Mongolia Huafu Trading Company, and at the age of 27, he became the chairman and general manager. From 65438 to 0997, Zou opened the first brand casual clothing store-Bannilu in Hohhot, and the next year he opened another well-known brand store-Yidanu. Later, Zou opened Giordano clothing stores in Hohhot and Luoyang.
He has made great achievements in the management of clothing, leather shoes and department stores, and extended the tentacles of brand management to the catering industry. 1999,1February 1999, he spent 5 million yuan to join the famous American fast food brand "Happy Tom", and invested 3 million yuan to introduce supporting intelligent entertainment equipment, and opened a smart happy city in the cloud, which became the largest leisure and entertainment venue in Inner Mongolia at that time. At that time, there was an endless stream of guests.
200 1, Zou and other vice presidents of Wenzhou general chamber of commerce in inner Mongolia invested 30 million yuan to set up Wenzhou commercial pedestrian street and new residential area of Wen Shang real estate development co., ltd in inner Mongolia, which was the first large-scale real estate project to actively participate in the transformation of the old city of Hohhot, and wrote a new chapter for Wenzhou people in the investment field of Hohhot.
At the same time, Zou once again staged a scene that shocked the industry and began to enter the exhibition business on a large scale. Together with several major groups in Wenzhou, he established the Victoria Real Estate Development Company and bought the former site of Hohhot Municipal Committee and National People's Congress office building in the prime location of Zhongshan West Road for 70 million yuan. Invest in the construction of the largest Victoria Commercial Building in Inner Mongolia, which is a modern consumption center integrating shopping, leisure, entertainment and catering, and provides a broad trading platform for Wenzhou clothing and leather shoes to enter the northwest market.
Big money and small money are all money.
Don't be afraid that you can't make money because you have too little money. Some people "can't make big money and don't want to make small money", and the result is always worrying about money. In fact, making small money is a necessary step to make big money. In the process of making small money, it is a process of increasing experience, knowledge and experience, cultivating money awareness and earning ability, and accumulating personal connections. Imagine, can a person who can't even earn a little money manage a million-dollar enterprise? Therefore, if people want to make big money, they can't expect to "bump into capitalism", but should be down-to-earth and earn from small money.
Wenzhou people can make big business out of humble small buttons, which is the concentrated embodiment of Wenzhou people making small money and calculating big accounts. Others tend to do big things for big profits, do small things for small profits, and do nothing without profits. However, Wenzhou people are all size-fits-all, and the size is compatible. In their view, profits, big or small, are profitable! Their business philosophy is: "Profit-seeking" is not enough, "meager profit is the way", but every little makes a mickle is the way to make money.
From the late 1970s to the mid-1980s, Wenzhou people were engaged in almost all businesses that earned little money, such as nailing leather shoes, cutting clothes, opening restaurants, making buttons, making leather clothes and selling small household appliances. Their entrepreneurial spirit of getting what they pay for makes them persevere in their business activities, which not only greatly promotes the economic development of Wenzhou, but also ripens the big market with small commodities. Now, Wenzhou is the largest leather shoes production base in China, with an annual output of 2 billion pairs and sales of 20 billion yuan. The glasses processing industry ranks first in China, with annual sales of 20 billion, the clothing industry with annual sales of 50 billion, and the national share of lighters ranks first.
Wenzhou people have created a big market with low cost and high profit for small commodities without funds, technology and backing. A successful experience that Wenzhou people summed up for themselves is that they make both big money and small money, and never let go of the opportunity to make both a few cents and big money. Their business values are very pragmatic, and they shouted the slogan "It is glorious to earn a penny". For example, in the button business, the profit of a button is really less than a dime, and they are also conscientious and enjoy it. Without accumulation, there is no distance. Wenzhou people have completed the original accumulation by this bit by bit, laying a solid financial foundation for the second and third ventures. Almost everyone wants to do big business, but all big businesses start small. If you look down on small business, you can't do big business. The greedy spirit of Wenzhou people has made them, and all businessmen should learn from them.
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