Asian song king? -Jay Chou? joke

Jay Chou, even China, is famous, and no one in the United States knows about it. Let's read an article.

(Taiwan Province Province, No.7) Jay Chou wants to make a splash in Taiwan Province Province, and his popularity and record sales make him a top singer in Taiwan Province Province. However, last year in 65438+February, 18, Jay Chou was invited to perform in Shrine Auditorium. Not only did the seats not sell to 1/3, but the organizers also invited Richie Jen at Christmas, which increased the sales of Jay Chou by 50% and put Jay Chou's popularity to the test in other places.

Jay Chou, who finished the "2004 Unparalleled" concert tour in the United States, gave a performance at the local Shrine Auditorium in Los Angeles at a price of 654.38 USD +0.5 million (about RM 570,000). The organizers thought that if the concert sold well, they would also like to sign Jay Chou to sing in Boston in the eastern United States. They believe that Jay Chou's popularity will sell well. Unexpectedly, the result is just the opposite

It is understood that the performance in Los Angeles can accommodate 7,000 people. According to the organizer's wishful thinking, it is estimated that at least 80% will be full, and it should be no problem to sell 5000 seats. Who knows, only 2000 seats were sold that day, and the cheapest ticket 150 USD (about RM 570) and the most expensive ticket $200 USD (about RM 760) were not sold.

That night, in order not to let Jay Chou see the ugly scene, the organizer specially moved the audience in the cheap area who should have sat in the back row to the VIP area in the front row to enjoy it. Of course, these spectators won the lottery, but the organizers were miserable.

According to a friend of Jay Chou's, Jay Chou is not ignorant. Before selling tickets in Los Angeles, he asked the organizers to sell only 3,000 seats, but the organizers were confident in Jay Chou. They thought that with Jay Chou's popularity, it should be no problem to sell a full house. However, the organizers were too optimistic and misjudged the situation. Unexpectedly, the result was less than 30%, which made the organizers look stupid. They can't believe that the little king of music in the red-hot Chinese circle is not attractive to Chinese in Los Angeles. Moreover, it is conservatively estimated that the loss will be at least 300,000 US dollars (about1140,000 ringgit), including publicity expenses, lighting and sound. In order to avoid another loss, the original plan to invite Xiao Tianwang to hold a Boston concert was cancelled.

Afterwards, the organizer learned from a painful experience and finally summed up the reasons for Jay Chou's failure. It turns out that there are many immigrants from China in Los Angeles and Houston, so veteran singers are more popular. For example, Wu and Shen Che, whose price is only about 80 thousand dollars (about 300 thousand ringgit), can applaud when they sing there, leaving a deep impression.

In addition, some Chinese over the age of 30 in the United States still can't accept Jay Chou's inarticulate singing style, not to mention that the main customers of the program are consumers with financial ability, not ordinary young people, while Jay Chou is a new generation of red stars, and his singing styles are all tunes that young people like, which is certainly not in line with the local mainstream market.

I expected to earn three or four times, but I didn't expect to lose 300 thousand. Ms Zeng, the organizer, said, "I thought Jay Chou had a first-class appeal, but it wasn't. Jay Chou record promoter Su Fang responded, "Did you go to the scene? The scene was full. Miss Zeng, the person in charge of the organizer's verification, said helplessly: "Because we can't sell it, we have to send tickets free of charge at the door to make the audience full. 」

Later, the organizer changed course and found Richie Jen to sing in Las Vegas, but the result was 50% better than Jay Chou's box office. Miss Zeng said: "It's really good to sing the Christmas party together and the attendance rate reaches 80%. Coincidentally, Jay Chou's plan to hold a concert in Macau on the grounds of disaster relief in South Asia was postponed indefinitely. It seems that although there is a market for Jay Chou records, overseas performances have yet to be tested.

The next article

On April 7th, 2005, Jay Chou spoke for an advertisement. When asked by a reporter that Jay Chou was not as popular as Richie Jen in American concerts, Jay Chou responded: Richie Jen is my predecessor and my good friend. We have a good relationship. As for the concert, I don't want to say.