Will people who really know cars choose Toyota or Volkswagen?

People who really know cars will choose Toyota instead of Volkswagen.

First of all, in terms of technology, Toyota has an advantage over Volkswagen. For example, Toyota TNGA platform can make the first pass rate of Toyota production line reach 98.8%, which is about 10 percentage point ahead of the industry average. It can be said that the Volkswagen MQB platform has been completely crushed. The new generation Camry, Toyota Asia Dragon and the new generation Ralink are all built on the platform of Toyota TNGA, and they have gained a good voice.

Secondly, in terms of fuel economy, Toyota's performance is superior to Volkswagen. Because Japanese cars are in place in terms of vehicle lightweight and the wide application of hybrid systems, they are excellent in fuel economy. Previously, due to engine design problems, many models of Volkswagen generally burned engine oil, which also had a certain impact on its reputation.

Furthermore, in terms of product quality, Toyota has a better reputation than the public. At present, when it comes to the public, many consumers first think of reducing distribution. Indeed, in recent years, in order to reduce costs, the public has become more and more crazy about matching. For example, the "small blackboard"+mobile phone bracket on the low-profile model of Volkswagen LaVida Plus has become a big joke. When it comes to Toyota, the first thing that comes to mind is the craftsman spirit. Toyota has done a very good job in vehicle quality control. In addition, in recent years, it attaches importance to the upgrade of security performance to make its comprehensive strength stronger.

Of course, it must be unique for Volkswagen to keep a high market share in China. That is, the public has thoroughly studied the preferences of China people. Consumers like big space, and Volkswagen immediately launched an extended version; Consumers have a high demand for some configurations, and Volkswagen has not hesitated to add some practical configurations such as panoramic sunroof, electric suction door, active brake safety system and automatic parking assistance to some models.

In addition, Volkswagen's marketing routine of "high pricing and high discount" in the domestic market has to be admired. Many models of Volkswagen have higher listing guidance prices than their competitors, but it won't be long before there will be substantial discounts, making consumers feel that buying Volkswagen is like picking up a big bargain. In this regard, Toyota has always adopted the strategy of "value marketing" in China. Although the price is firm, it impresses consumers with the quality of products and makes them feel value for money.

Although Volkswagen currently occupies a relatively large market share in the domestic market, it can be seen that Toyota's sales are still growing. With the further acceleration of Toyota's "two cars" strategy, Toyota's market share is expected to increase rapidly.

Toyota:

Founded in 1938, the company is one of the Japanese automobile manufacturers. The company ranked fifth in the Fortune 500 in 2008.

Toyota logo was released in 1989 and 10, which is a symmetrical oval structure on the occasion of Toyota's 50th anniversary. The ellipse is a curve with two centers, which shows that automobile manufacturers and customers are soul mates. Together, the two ellipses represent the first letter T of Toyota. The space behind shows that Toyota's advanced technology is expanding and extending all over the world, facing the future and the universe. It symbolizes Toyota's confidence and ambition in the future.

Toyota is one of the top ten automobile industry companies in the world and the largest automobile company in Japan. Established in 1933. The early Toyota, Crown, Guangguan and Corolla were famous for a while, and the recent Cresida and Lexus luxury cars were also famous.