Huang Yulang's life

1964, unemployed Huang Yulang borrowed 1000 yuan from his father as capital, founded a comic club, started his own "publishing career" and published a weekly magazine called Joke World. This is Huang Yulang's first adventure. He paints, edits and prints himself, and his collaborator is his brother. No publishing house is willing to publish it. He and his brother rode bicycles around the streets and sent Joke World to the newspaper office. However, the publication of Joke World has not improved. After only five issues, it failed, and even the money for starting a business was gone.

When the first venture failed, Huang Yulang was not discouraged. On the contrary, Huang Yulang thinks, "The biggest gain of Joke World is that I am very familiar with the streets of Kowloon, because I deliver the goods myself." It seems that this is good for him, after a year. He was eager to try again, and published a daily comic book with others. It has been prepared for three months, but unfortunately the life span of this newspaper is only three months. Due to the sluggish sales, it was unable to make ends meet and closed after 3 months.

Huang Yulang failed in his second venture, and he had to work for others because his savings had run out. At that time, Cui Wei of Hong Kong comic industry was eager to recruit comic talents, so he took the exam. In Cui Wei Group, he creates forty or fifty stories every month, and each story has 2 10 paintings. His salary and manuscript fee make him a lot of money. However, Huang Yulang was not satisfied with the status quo. After more than a year of stability, he cooperated with the painter to publish his own comic daily. Start a third venture.

After working in Cui Wei Group for more than a year, Huang Yulang became familiar with the whole publishing industry. The collaborator Heck is also experienced. Therefore, the establishment of Novelty Comic Daily was quite successful. Soon after its publication, it sold more than 12000 copies in one day, which was the first in the comic market in Hong Kong at that time. Then, they founded Le Sheng Comic Daily, but the quality of the newspaper was poor due to the lack of manuscript sources. As a result, novelty comics have also been affected, and the quality and sales have declined. 1967, that is, Huang Yulang started his business for the third time. Six months after the "May Storm" test paper in Hong Kong, the people in Hong Kong were in turmoil and their consumption power declined. At the same time, with the launch of TVB in Hong Kong, people's eyes focused on TV, which had a great impact on comics and newspapers, and sales fell to the bottom. Two comic daily newspapers, Novelty and Music, which were founded only one year ago, went bankrupt one after another. Since then, although Huang Yulang published the comic book Seiko, his business has been bleak. During the period of 1969, Hong Kong's economy started, citizens' spending power improved, and the comic book market came into being. Although Japanese comic books were very popular in Hongkong at this time, Huang Yulang gave up the idea of changing careers and decided to stick to it. This time, he and a friend who is a printer set up the Diamond Publishing House. "Diamond Publishing House" is more successful than before. As a result, he sold all his shares and books to the publishing house and worked for it himself, changing from a boss to a wage earner.

Huang Yulang seems to have bad luck, but instead of being knocked down, he becomes more and more brave. His indomitable spirit was finally fully rewarded in another adventure.

197 1 At the end of the year, an elderly friend who runs a bookstore took a fancy to Huang Yulang's persistent and indomitable style in comics, and co-founded Yu Lang Book Company, specializing in publishing all kinds of comics. This time, Huang Yulang learned the experience and lessons of "starting a business" in the past, worked step by step, and managed his finances as carefully as possible with strong financial resources. It was well received in the journal, and the sales volume quickly exceeded 20,000 copies, and the profit was quite good.

During this period, the cartoon industry in Hong Kong was different from previous years. Most of the original cartoonists jumped ship and there was a shortage of talents. Besides being "prolific", Huang Yulang also recruited a group of young people who like comics and trained them into active creative backbones. At the same time, he absorbed the advantages of high quality and good printing of Japanese comics and devoted himself to improvement. In this way, after three years of hard work, the sales volume of Yu Lang publications ranked first in the Hong Kong market, overwhelming the once "overbearing" Japanese books.

After several ups and downs, with strong perseverance, Huang Yulang finally won the favor of fate and succeeded, becoming one of the celebrities who can enjoy wealth and own their own enterprise groups. 1965, Huang Yulang co-founded two comic daily newspapers and a publishing house for many times, but all failed. In the following years, his cartoons were generally well received. Among them, the most familiar one is Little Confused Fairy, while other works such as Little Devil, Little Snake King, Superman's Son, Magic Little Emperor, Devil's Legion, Judo Magical Boy and Flying Axe Fairy Boy have also received rave reviews. According to him, the purpose of drawing so many books is to see which comics are the best sellers.

1969 began to conceive "Rogue", and the following year organized "Diamond Publishing House" to publish "Rogue". However, due to financial difficulties, he sold the publishing house to Huang Guang, the boss of Baoguang Publishing House. Due to the increasing sales of Rogue, Fu Yi's publications have sold out and become the treasure of the publishing house.

197 1, Huang Yulang saw that the sales of hooligans were good. At that time, he asked the company to change the small version of hooligans from 20 parts per million to 60 parts per million, but it was too risky (because the disguised price increase made people feel that the price had tripled) and was opposed by the company.

Huang Yulang still wants to have his own career instead of sending people away, so he decided to secretly plan another rogue, and even set up his own Yu Lang Book Company, separated from Huang Guang's "Baoguang Publishing House". In order to prepare funds, the new company published six issues of "Rogue" one month after its opening, with two issues each time.

When hooligans were in their thirties (1972), Huang Yulang began to add some columns at the back of cartoons. For example, there is a column called "The Life of the Painter", which is as big as telling the life of cartoonists at that time, the development of the cartoon industry and the reading atmosphere of readers. There is also a column called "Hong Kong Stink", which publishes satirical manuscripts and cartoons, and the works are paid for publication.

At that time, the films of martial arts superstar Bruce Lee deeply influenced Hongkong, and even indirectly stimulated the sales of hooligans. In the past, the highest sales volume of package No.2 was 25,000, which was finally broken by hooligans.

The success of hooligans made countless cartoonists compete to imitate at that time. However, inferior works will naturally be eliminated by time, so the status of Longhumen will remain intact. Moreover, in order to increase the manuscript fee, he changed the rogue from three lines per page to four lines per page from issue 52. The number of pictures increased to 10 to 15, and the content doubled. He also boldly revised "Rogue" from 36 pages to 24 pages, and encrypted the number of squares. This change was very successful, and the sales volume rose instead of falling. Huang Yulang's income rose from 1200 yuan to 2,500 yuan.

The subsequent changes made the history of Hong Kong comics play a decisive role. Huang Yulang changed the rogue's original 32-style to 16-style, and the price changed from 20 cents to 60 cents. This reform has greatly changed the publishers who were not interested in comics before. However, hooligans still have a market in other places, and there are hooligans' cartoons in Chinatown in many countries. With the increase of manuscript fee, what needs to be done is to expand business. Under the kungfu effect of Bruce Lee's films, a group of works appeared-Bruce Lee of Shangguan Bao Xiao. So Huang Yulang decided to woo Shangguan and Bao Xiao to cooperate. But at the same time, Huang Guang, the former employer of Huang Yulang, was still interested in Bruce Lee, so under the competition of poaching, Shangguan Bao Xiao finally invested in Huang Guang at a cost of 1000 yuan per issue.

When Shangguan Bao Xiao worked harder after earning a steady income, the sales volume in Bruce Lee reached 40,000 copies per issue, which was comparable to that of hooligans at that time. Because it makes Shangguan Bao Xiao more ambitious to create his own world independently. At the same time, Huang Yulang gave up comics because of his smug gambling and drinking and his decadent life. As a result, there was an incident of "the proprietress of the publisher smashed her head with a drink", accusing Huang Yulang of declining the quality of rogue cartoons and losing readers, and Bruce Lee cartoons were highly sought after. Finally, Huang Yulang cultivated his mind and devoted himself to the creation of hooligans.

After Bruce Lee's movie, there was a wonderful nunchaku performance. The hooligans successfully grasped the reader's psychology and added nunchaku kung fu to the stone, one of the dragons and tigers, which had a great response. The seventies and seventy-three issues even used Bruce Lee as the cover. At that time, the sales of hooligans had reached the 60 thousand mark. Even if the price rises several times, the sales will not be damaged.

From 65438 to 0974, the story of hooligans began to enter the Japanese Luo Cha War. The book itself is printed in partial color, and the price is one yuan, with an average sales volume of100000 per issue.

Even though the sales of hooligans' cartoons are very high and popular, they can't suppress the Bruce Lee cartoons of Shangguan Bao Xiao, and the sales are still similar (although the hooligans are more powerful). The more the two painters painted, the more excited they became, and gradually they overreached themselves, until their heads were broken and their blood was spattered, which attracted the attention of the public.

1975 5438+00 In June, the Hong Kong government officially passed the Law on Indecent Publications, and the police sent police officers to the newsstand to ban and arrest people, as if they were sweeping up cartoons. In desperation, Huang Yulang invited his colleagues to discuss countermeasures. Initiate a self-discipline movement, stop publishing pornographic books, hold a press conference to ask the government about the scale of "bad publications", and think about countermeasures with former employer Huang Guang and "old enemy" Shangguan Bao Xiao. The result is the publication of newspapers. Because newspapers have large organizations, shelling them is equivalent to shelling the whole newspaper industry. Now that there is a new turn, prepare the comic daily immediately. First of all, Huang Yulang thought the name "Little Rogue" sounded a bit vulgar, so he changed it to "Little Rogue" and officially changed its name to "Longhumen" in the 99th issue. At the same time, he published the first comic daily "The Sound", which published an average edition of rogue comics every day, and consciously reduced the violent and bloody scenes on the cover and content. At that time, the daily newspaper sold more than 50 thousand copies.

The background of the story has also moved from Hong Kong to Japan, which shows that the story is purely fictional and avoids the criticism of public opinion. However, Long Humen's single was changed to16,48 version, full-color page, two yuan each.

As the media were concentrated in Longhumen, Huang Yulang's other works at that time were eclipsed. In fact, he also has Iron Mantis, Iron King Kong, New Biography of Dragon and Humen, Smelly Hong Kong and Funny Comics. In addition to Shen Bao, he later founded another daily newspaper, Jin Bao. And he put it on the big screen for the Dragon and Humen Gate, but it was not well received.

As for Shangguan Bao Xiao, who has been competing with Huang Yulang, he also ran a comic daily "Good News", which published his Bruce Lee and continued to press the Dragon and Humen Gate. As a result, Shangguan Bao Xiao was awarded the title of "immortal skill". Because Longhumen swept the whole painting world in the 1970s, he still advanced step by step with a strong momentum, only his Bruce Lee also. 1On June 27th, 979, Huang Yulang had enough funds, Yu Lang International Co., Ltd. was formally established, and began to recruit, trying to carve up the whole comic book market in Hong Kong. 1980 No.275, the story of Longhumen began to be published independently, so the reading direction was adjusted back to "straight direction" and fixed as a weekly form with 34 full-color pages per issue. This style has been used to this day.

Huang Yulang knows that if he wants to unify the Hong Kong comic book market, he must subdue Bruce Lee, a big tiger. As a result, in 198 1, he reached an agreement with Shangguan Bao Xiaoda to classify his "Bruce Lee" as "Yu Lang". Since then, the whole country has been formally unified, and all cartoons have been produced by Yu Romantic Painting Company.

By the 1980s, he devoted himself to a major reform of comedy production. First of all, he set up printing, color separation, typesetting, binding and other departments necessary for the publishing industry, and bought new printing machines and color separation machines, which greatly improved the printing quality of comic books; Then, in order to expand the company's production capacity, Huang Yulang divided the cartoon production into the following steps: drawing a draft (drawing a composition), hooking (drawing a figure's head), refuting (drawing a figure's body) and filling the head (only responsible for the figure's hair). So most cartoonists say in detail that they are responsible for the tick in this group of cartoons or the rebuttal in that group of cartoons.

In addition, he also dabbled in the publishing industry, and successively acquired and published many magazines and newspapers such as Fresh Weekly, New Times, Youth, Yu Lang TV Station, Starry Sky, Hong Kong Daily, Financial Daily and Daily Daily.

However, after the unification of painting circles, the standard of most painters' works has been significantly improved in a stable environment, which indirectly promoted the maturity of Hong Kong comics. However, for Shangguan Bao Xiao, who has experienced numerous storms, it is difficult to make a breakthrough in maintaining stability. So, after the contract expired, he organized his own company "82 Painting Society" and continued to raise funds with Bruce Lee. 1986, Huang Yulang was officially listed as Yu Lang international co., ltd, and its market value immediately increased by 20 times. Since then, no one has ever looked down on the comic industry. However, the good times did not last long. 1987 stock market crash caused heavy losses to international co., ltd., and then the company headed by Zhenghe Sing Tao Group wanted to acquire the group in an all-round way. In order to protect the country, Huang Yulang participated in forging false accounts. As a result, Yu Lang International Co., Ltd. was suspended in April, 1989, and was charged with falsifying accounts in June. Finally, he was convicted of 9 1 and sentenced to four years in prison. Later, his appeal was successful and his sentence was reduced to two years.

He founded Yu Lang International Co., Ltd., and after Shangguan Bao Xiaozhi, several famous writers left one after another. First, Liu Dingjian, a screenwriter, wooed Feng Zhiming, who became famous for his comic book Shaolin Raiders in the 1980s, and Dick, who was good at drawing love comics, to form the comic company Freeman. The comic book "Man called hero" created a sales volume of 220,000, and Ma Rongcheng, who was crowned with "myth", also left "Yu Lang" and joined the best partner Shao Jie Group to "publish the world". After Huang Yulang was imprisoned, "Yu Lang" was finally acquired by Hu Xian, Chairman of Sing Tao Group, and later renamed as "Cultural Communication Co., Ltd.".

In the 1980s, there were numerous classic cartoons, such as "Dragon Humen" and "Men Being Heroes". Compared with the early and middle 1990s, Hong Kong painting was eclipsed. In addition, 1992, Yu Lang, which had not been acquired at that time, saw the Japanese comic book market and decided to take the lead in launching the Chinese version authorized by Japan. Led by Dragon Ball and Dingdong, Japanese comics once hit the comic market in Hong Kong, greatly affecting Hong Kong's creation. 1993 After Huang Yulang was released from prison, he wanted to regain the supreme throne of Hong Kong painting and decided to make a comeback. Together with his eldest disciple, Xu, who is famous as a street fighter, and Fu Longqiu, who is good at drawing sci-fi comics, he set up Yuchao Publishing Group Co., Ltd. and returned to his old business. At the beginning of the company's establishment, its momentum was like a rainbow, and its brand-new works "Legend of the Son of Heaven" and "Dragon and Tiger V" were widely praised.

However, Japanese comics were attacking Hong Kong at that time, and it was hard to be as crazy as in the 1970s and 1980s. Because of this, the subsequent sales of Legend of the Son of Heaven II and Yimen did not lose money.

Until 1997, Huang Yulang reached an agreement with Mr. Jin Yong, the master of martial arts novels, and authorized the Jade Dynasty to publish the cartoon version of its martial arts novel "Tian Long Ba Bu", which became a popular story. After that, the craze for caricature of martial arts novels slowly rose. At the same time, the enthusiasm for Japanese comics began to fade, which revived the comic circle in Hong Kong. Even if the quality of some cartoons is questioned, the painting circle is not as dead as it was in the early or mid-1990s.

1999, Huang Yulang's "The Legend of the Emperor" series was well received, and a comic book "The Mystery of the Magic Soldier" was published, in which the weapons indirectly brought out the weapons boom. Although the cartoon industry, like Japan, has also seen a "master-apprentice break" incident. Huang Yulang's two disciples, David Ki and Zhang Wanyou, parted ways because of different interests and opinions? ? At that time, Xu, one of the founding heroes of the jade dynasty, also left because he wanted to create the world by himself.

Although the interpersonal relationship is not satisfactory, I found my beloved on the road of love. After the marriage failed, he divorced his ex-wife on 1989, and they had two sons and one daughter. Later, he dated the movie star Gigi Lai. Although they don't want to make it public, they think it's a well-known secret. /kloc-0 remarried in August, 999, and married former artist Ni Shibei who followed him for many years. The crystallization of their love was still born, and the family of three lived happily. Divorced Ni Shibei in 2006!

Yes man, loved by people, was elected as the president of the first Hong Kong Comic Federation because all cartoonists unanimously recognized his contribution to the Hong Kong comic circle. Headed by him, he prepared the fourth World Comic Summit.

He is optimistic about the development of the Internet, and joined hands with a number of publishing houses to set up a comic page "Wang Di", but it is absolutely cheap to browse comic content. He is confident about the future of this website. He first opened up the market in Taiwan Province Province, then rushed out of Asia and looked around the world, becoming a global comic website.

In fact, before the production of Wang Di, Huang Yulang had made every effort to open up the Taiwan Province market for Jade Dynasty. "The Legend of the Son of Heaven" series and other comic books have agent publishing houses in Taiwan Province Province, and the sales volume is good; Fu Longku's cartoon "Dragon God" was taken by gamers in Taiwan Province Province, and computer games were launched for his works. Chen Uen, a Taiwanese cartoonist, even co-produced his latest work "The Big Bang Theory" with "Jade Dynasty", which can prove that he attaches absolute importance to the market in Taiwan Province Province.

Finally, I want to talk about the "Longhumen Return to Huang Yulang" incident. Cultural Communication Co., Ltd., which owns the copyright of Dragon Humen, reached an agreement with Huang Yulang to let him rewrite Dragon Humen and keep the copyright. This move caused a real-time sensation in the comic book industry. Under its impetus, Jing Wong, a famous director, plans to make a Dragon and Humen movie, and Huang Yulang prefers Nicholas Tse to play Wang Xiaohu. If we sum up the successful experience of Huang Yulang, we can easily see that investing in the interests of "God", returning home frustrated, and managing well are instructive to all those who embark on the road of entrepreneurship.

Huang Yulang loves God, and timely adjusts the content and form of the publication, so that it can constantly suit the tastes of readers and expand the scope of readers. He noticed that with the passage of time, the children who used to read Yu Romantic paintings have grown up and become adult readers. Of course, the new kid joined his readers. So he concentrated his content adjustment on the hot spots such as kung fu, fighting against injustice, and confrontation between good and evil. Kung fu boys in his books rarely meet opponents, and these characters provide readers with a placebo and a relaxing effect. In addition, he also dealt with folio. In the past, small format mainly served small readers, but small format limited the images and characters. To make great progress, we must use a large format. So Huang Yulang decided to change the small format to 16 format and tripled the price. The continuous reform of the journal attracted many young readers, and some young women began to like his cartoons. They also entered the markets of Southeast Asia, Europe and America.

In addition, Huang Yulang's years of experience endowed him with sophisticated qualifications, which made him calm and moderately relaxed in setbacks. On his way to success, he naturally encountered various setbacks, the biggest of which was the preparation of 1980 Hong Kong Daily. It is said that printing, manpower and financial resources were not fully prepared at that time, and the horse was rushed, which led to a fiasco. But Huang Yulang was not dragged over, but was immediately "interrupted by a strong man". His "Yu Lang TV Station" was at the disadvantage of being defeated, because TVB's publications were out of the limelight. In two years, the loss exceeded 6,543,800 yuan. Later, people from all walks of life made great efforts to compete for blogs, and the advertising revenue increased before turning a profit. Therefore, Huang Yulang put forward a set of trade-off schemes.

Huang Yulang is engaged in "creative" publishing work, and he also creatively created a set of "first take" management methods that are in line with his own reality. He is responsible for encouraging all kinds of publications. The salary of the person in charge of publications in Yu Lang is not high, but there is a considerable proportion of dividend system. In this way, the heads of various publications will try their best to stimulate the sales of publications, increase profits and dividends in their own names, and the fixed costs of the company can be minimized.

Huang Yulang fought bravely against setbacks and eventually became a cultural tycoon in Hong Kong. He made a fortune by shooting adult fairy tales. According to the data, his wealth is estimated to reach 200 million yuan. Although he suffered another bad luck and was imprisoned in the early 1990s, it did not change his fighting perseverance. 1993 After he was released from prison, he recruited old employees, set up Yuchao Publishing House, rebuilt his comic kingdom, and competed with others.