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What do the jokes of Lu Xun and Yan mean?

Lu Xun and Yan's joke means that the Internet is synonymous with people who eat melons. "Yan" was created by Mr. Lu Xun, because in Lu Xun's hometown, Yan always steals melons to eat, so Yan has become synonymous with people who love melons. Now it generally refers to netizens who brush gossip information and read the latest gossip (also called "eating melons").