If you can’t write PPT well in the workplace, you deserve to work hard and hard.

In the past two days, the video of New Oriental employees dissing their boss at the annual meeting went viral on Weibo, Douyin, and Moments. In the end, the boss rewarded him with 120,000 yuan. First of all, I want to make it clear that the title of the article is because I want to attract you, not how well my PPT is written.

In fact, my PPT writing is terrible. And I am a person who really, really hates writing PPT. Once, I said angrily, "I would rather rinse the toilet than write PPT."

Although I still don’t like writing PPT, this does not affect my understanding of PPT ability or the importance of workplace writing ability. The following words may cause extreme discomfort to many people, but I still want to say that writing ability is not only a bonus in the workplace, but also a basic professional quality. People who get things done may not necessarily be able to write PPT well; but people who write PPT well must be people who can get things done. Because a person who truly possesses workplace writing skills already possesses the following four workplace abilities. There is no reason why people with these abilities cannot accomplish anything.

01 The ability to think logically

Is doing well not as good as writing PPT?

In fact, the important thing about workplace writing in PPT and other forms is not "writing" but "thinking". Ideas are the soul of all kinds of writing, and workplace writing is no exception. "Writing" is nothing more than a process of outputting thoughts. Who is the audience of this PPT? What is the "purpose" that the audience needs to understand, the "behavior" the audience may take (what you expect), and the "effect" (you expect) be achieved. These are things you need to think clearly before writing. From a pile of reports and data, we can identify the information that is useful for the material and the arguments, and the process of summarizing, refining, revising and optimizing the material again and again tests a professional's ability to think logically. .

02 Expression and communication skills

It is important to do well, but it is even more important to write PPT well.

Don’t think that being able to get things done is great. People who have led a team will understand better that the real difficulty in this world is “people”. Most of the things that can’t be done in the workplace are because of failure. Uncertain people. Even a purely technical problem can be different depending on what people do or don't do. All workplace writing, including PPT, is actually communication, but written communication is a one-way communication, which is its difficulty. How to use a large amount of information-based language to build trust with the audience and let them read the feelings of two-way communication is a great test of a professional's ability to express and communicate. It's like falling in love, it doesn't matter what you do, it's how the other person feels that matters. It doesn't matter how high-level the PPT is written. What matters is what and how much the other party received. Effective expression is only the most basic level, and effective communication is the ultimate goal. 03 The ability to understand routines

All writing has routines to follow.

Routine 1: Good writing skills. We have been learning this routine since elementary school. The accuracy of words, words, and punctuation has been accumulated over time since childhood until today. However, there will definitely still be times when mistakes are made. For example, when I wrote a material before, I mistakenly wrote "present negative growth" instead of "achieve negative growth". Although it was only a one-word difference, it made a big joke. Precision in word choice is an essential quality in workplace writing.

Routine 2: Rich knowledge structure. All excellent workplace writers are inseparable from the reserve of knowledge structure. When you look at the PPTs written by others, they are all one, two, three, four... so high-end. After you study it, you may find that they have used various models such as SWORT, 5W1H, PDCA, etc. in their writing, and then Modified it slightly. For example, the five forces model was used when formulating product competitive strategies, the five-layer user experience model was used when writing product planning, etc. Of course, the PPT that uses various models has a clear context and distinct layers.

Routine 3: Reserve daily material library.

Mimeng, who is the No. 1 public account writing writer, once mentioned in her blog that she has many notebooks to record various writing materials, and there are also many folders in her computer to record writing materials. Of course, the characteristics of public account writing require the author to have very extensive knowledge and insight. Workplace writing may not have such high material collection requirements, but a basic material library is still needed. For example, if there is a PPT that requires you to list a three-word key point to summarize the opening chapter, when you are short of words, people may already have it in the material library: for a foothold, for A starting point, an entry point, a foothold, a shining point, a combining point, a fundamental point, a growth point, a focus point, a motivation point, a key point..." There are a bunch of alternatives, and you may still I'm racking my brains. So, if someone takes 2 hours to write a PPT, it may take you more than half a day.

04 The ability to manage upwards

One of the most important values ??of workplace writing is to use it. PPT Manage your boss well.

Even BAT cannot escape the embarrassment of the company boss thinking that he is a product manager, let alone other companies. The biggest fear in the workplace is that they should take a macro-thinking every day. The strategic boss will bother you every day with specific business issues. How to use PPT to make a professional report to the boss who has a better vision and information aggregation ability than us, and push the decision-making back to the correct track. This tests the upward management of the workplace. Of course, fighting wits with the boss and being able to express things tactfully but not too much is also inseparable from the blessing of high emotional intelligence.

An excellent PPT can help workplace people manage the boss’s expectations. Enlist the boss's resources and guide the boss to make correct decisions through multiple "choice questions". Of course, it is okay to embarrass the boss and ask questions, but remember that when raising problems and difficulties, you also need to provide feasible suggestions and solutions. Method.

Therefore, I don’t think that those who have the above four abilities and can use PPT well will do worse than others. In the workplace, writing PPT is a memorial. You can’t write well, but you still want to get promoted and make a fortune? Just have fun without being assigned to the frontier.

05 Use the idea of ????making products to write workplace articles

Use the five-layer product experience model to help. Workplace writing.

As a product dog, if you build PPT as a product, I suggest that you can learn from the "routine" of the five-layer user experience model when writing in the workplace. I started as a product manager. I gave this routine a very easy-to-remember and foreign name - War Criminals Buying Counterfeit Watches.

Zhan: What is the purpose of making this PPT at a strategic level (goal/purpose)? ;

Guilty: At the scope level, we need to consider in what scenarios and for what audience this PPT will be used? (For bosses? For employees? For peers? Reporting? Publicity? Benchmarking?) Based on the scope of use, what should be planned? Part of the content must be substantial and detailed, which part of the content needs to be simple and concise, and which part of the content needs to be evasive;

Purchase: Think about the correlation between the current page and the entire article from a structural level, What should be written on the previous page, and what should be written on the next page? This is like designing a web page. You need to know where it comes from and where it is going. Tell the reasons forward, show the logic, and give guidance backwards. Only write the essentials. ;

False: At the framework level, after the previous three parts have been carefully considered, you can open a PPT and start organizing the framework, which is to build the PPT directory and then start writing;

Table: The presentation layer is how the PPT will be presented to others in the end. Don’t be fancy, focus on the key points, how many words per page, what pictures to match to help understanding, font size, font, line spacing, etc. are all categories of the presentation layer. Finally, remember to revise and polish it again and again.

As I write this, I realize that I am the person who “I understand all the principles, but I still can’t live this life well”. But, no matter what, let’s discuss it with everyone!