A joke about buying a plane ticket

Lead: Marketing means has always been used by merchants to promote the purchase of goods, but everyone with discerning eyes knows that it is almost impossible for ordinary people to make money from the activities launched by merchants, because no matter how you buy, it is definitely the merchants who make money, and only the buyers save much money through the activities of sellers.

First, the reasons for the lifetime ticket

Then at 1987, there is this airline, and they are worried that their tickets will not be sold. Because it is a new airline, its strength is not as strong as that of established airlines, so their planning manager thought of a way to bind users by selling lifetime tickets, but it can't lose money.

So the planning manager of this airline called an economic expert and asked him to calculate the ability of an ordinary person to spend air tickets all his life. Then the economic experts calculated that it would not exceed $270,000. The planning manager thinks that if a person holds a $270,000 ticket all his life, then if the user flies his own plane all his life, he can naturally get a discount and make a direct decision to sell a lifetime ticket with a price of $250,000.

Second, the bank staff pays the bill.

But how can ordinary people afford to spend 250 thousand dollars? This marketing point is good, but it's too embarrassing. The poor have no money to buy, and the rich don't care about money. But for the bank Commissioner who had to travel every week at that time, this $250,000 lifetime ticket was particularly attractive to him.

Because he has to travel every week, he needs to use the plane. Instead of buying a plane ticket every time you need it, you might as well spend 250 thousand directly on a lifetime plane ticket. Anyway, I will return to my capital in a few years, so the bank Commissioner decisively bought a lifetime plane ticket, which made the planning manager of this airline very happy. Finally someone paid the bill.

Third, airlines regret it.

But not long after, they found out how the young man flies every week. It's great to know that ordinary people fly once a month. After understanding, the planning manager of this company also knows how this young man flies every week. The young man is a bank Commissioner and travels every week. A year's air ticket may cost thousands of dollars. If the young man doesn't miss a week's rest, it will cost 10 thousand dollars a year.

Fourth, I want to reclaim my life ticket.

When I met this young man who didn't play cards according to common sense, I moved my mind to recycle this ticket. Because such a young man flies like this, the airline will lose money, but how can the young man promise? First, he spent $250,000 on this lifetime lottery ticket. Second, he is not short of compensation from airlines. Third, he is a legal transaction. The aviation manager is embarrassed to say, but there is no way to recycle it. Because of this, they are in the wrong, leaving this young man alone.

Conclusion: In fact, no matter what marketing methods are used, there are always advantages and disadvantages. For ordinary people, a lifetime ticket of $250,000 can't be taken several times in a lifetime, which is naturally earned by airlines, but for salesmen who need to fly all the year round, it must be earned by them. What do you think of this little friend?