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What is the future development of China animation?
The core data of this paper: the number of TV animation records, the number of TV animation releases, the number of animated films released, and the China box office.
In recent years, the number of TV animated films issued and filed in China has been increasing, the box office of animated films has been significantly improved, and many films such as Nezha have achieved good results. On the whole, at present, China's animation industry is improving as a whole, and domestic animation is developing vigorously.
The number of TV animation distribution and filing has increased.
Judging from the filing situation, in 2007-20 1 1 year, the state adopted a two-pronged policy of tax incentives and subsidies to support animation original enterprises, and the number of TV animation filing and distribution in China increased year by year, reaching 60 1 in 201year.
After 20 13, the state reduced subsidies to enterprises, and actively encouraged original animation enterprises to pay attention to product quality. China TV animation industry began to explore new paths, from the pursuit of quantity to the pursuit of quality and efficiency. The number of TV animation records in China showed a downward trend, and it didn't start to pick up until 20 18.
The outbreak of the epidemic in 2020 did not affect the domestic enthusiasm for the filing and distribution of TV animation. In 2020, the number of TV animation records in China will reach 57 1, an increase of 10 1 compared with 20 19.
The release of TV animation is consistent with the record. From 2007 to 20 17, the number and duration of TV animation production and distribution in China fluctuated. From 2007 to 20 1 1 year, the number and duration of TV animation production and distribution in China increased year by year. 20 1 1 year was the peak of TV animation production in China, with the number and duration reaching 432 and 260,200 minutes respectively. 20 12 began to decline. 20 13, 10 In June, the State Administration of Radio, Film and Television stipulated that "domestic animation should be played for at least 30 minutes every day", which pushed the release time of TV animation in China to the peak of 277,200 minutes in 20 14. However, due to the reduction of government subsidies, China's TV animation production began to explore a new road, from the pursuit of quantity to the pursuit of quality and efficiency. 46660.8886888866 1
Since 20 18, influenced by the overall improvement of the Guo Man market, the number of domestic animation productions in China has started to pick up. In 2020, the total number of domestic TV cartoons will reach 374, up 23% year-on-year, and the distribution time will be as long as 1 1.67 million minutes.
Animation movie box office improved
In terms of animated films, from 20/kloc-0 to 5-2020, due to the overall shift of China's animation industry from pursuing quantity to pursuing quality and efficiency, the number of domestic animated films showed a downward trend as a whole. Due to the epidemic situation, only 14 animated films were released in 2020.
In recent years, the box office of domestic animated films in China has gradually increased, and the animated film market is no longer occupied by imported animation. For example, in 20 14, 100,000 cold jokes, an animated film in China, won a box office of1000 million yuan; in 20 15, Return of the Great Sage to the West won a box office of 956 million yuan; in 20 19, the box office of Nezha exceeded 50%. It directly led to the box office of domestic animated films in China reaching 7 billion yuan in 20 19, accounting for 6.9% of the total box office in China last year to 16.9%. In 2020, affected by the epidemic, the box office of domestic animated films was 65.438+06 billion yuan, but the box office accounted for 654.38+05.6%.
During the period of 20 15-2020, although the number of domestic animated films showed a downward trend as a whole, the average box office of a single film in 20 19-2020 did not decrease, but increased. In 20 19, due to the high box office of Nezha, the average box office of a single domestic animated film reached 260 million yuan, and in 2020 it was 65,438.
The above data refer to Foresight Industry Research Institute's Analysis Report on the Development Prospect Forecast and Investment Strategic Planning of China Animation Industry.
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