Why is the movie My Girlhood so popular?

My girlhood, as a low-cost "youth commercial film" with no big coffee in the starring list, quickly broke through 100 million at the box office. Four days after its release, it surpassed those years and became the "best-selling film in Taiwan Province Province" in Chinese mainland-I can only sit in the front row when watching movies at night. And won all the word-of-mouth and goodwill: on Douban, "My Girlhood" got a high score of 8.3 points, and some netizens expressed dissatisfaction once and wanted to brush it two or three times. A friend of mine even called himself "Five Brush".

I have reason to doubt whether this film borrowed the "east wind" of youth films in China film market to attract gold. Indeed, from Zhao Wei's To Our Lost Youth, In a hurry, You at the Same Table, Left Ear, Gardening in Flowers, and even why the series of Shengxiao Mo and Tiny Times have been grossing 300 million, 500 million and 700 million. Even films such as Goodbye Mr. Loser and Hong, which are marginalized by youth and nostalgia, can attract a lot of nostalgia fans. They just rely on the luxurious star lineup (sometimes the biggest star is the director), put some yellow photos and sing some "saliva songs". However, the topic is productivity.

In fact, most of these young movies that make a lot of money are called bad movies. I once guessed that "my girlhood" could not escape this rule, right?

However, after reading it, I feel that the gene of this small fresh film in Taiwan Province is completely different from that of Chinese mainland's youth commercial film, except that the story takes place on campus.