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Buy a used car joke
Among domestic automobile brands, Japanese brands have a higher overall hedge ratio, especially some models that have excellent sales but have to stop production due to non-market factors. The price of used cars is even more expensive than that of new cars! We have seen before that Toyota Prado, which has stopped production, sells used cars more expensive than new cars in some provinces and cities that have implemented national emission standards. Of course, we know that there are irrational factors. No matter how high the value of a car is, it will not make the price of a used car more expensive than that of a new car. There is a "guess" in it, but it shows that Prado's performance in the face value of this car is indeed quite strong.
Then, in the domestic automobile market, which models are still on sale, but the rate of preservation is still very high? Of course there is! Toyota Highlander is one of them. As we all know, the preservation rate of Highlander is very leading in domestic SUVs, but the previous generation of Highlander models "diluted" the overall preservation rate of Highlander, which reduced the performance of the current Highlander to some extent. In fact, the current Highlander, that is, the 2.0T Highlander's preservation rate is very high. How high is it? When the average consumer looks at the quotation of used cars, there is basically no desire to buy a car.
Now Highlander has been on the market for more than five years, so there are used cars on the market for more than five years. Therefore, relevant institutions have also made a comprehensive study on the value-added rate of used cars in Highlander. According to the data we obtained from relevant institutions, the one-year preservation rate of the current Highlander is as high as 9 1.63%. The three-year hedging rate is as high as 79.99%; The five-year hedging rate is as high as 67.02%. In particular, the one-year preservation rate is surprisingly high. Think about it, a 300,000 Highlander has a residual value of 275,000 after one year. This value-keeping rate data is only an average. As far as we know, many Highlander models will not reduce their prices by 25,000 yuan within one year. Of course, many people would rather buy a new car for this performance.
So why is Highlander's hedge ratio so high? First of all, Highlander has always had a good reputation. The previous generation models are famous for their high reliability, large space and durability. However, the weak power of the previous generation model 2.7L has always been a problem, which has affected the overall market performance of the previous generation Highlander. However, the new generation of Highlander modified the 2.0T engine, equipped the 4-wheel drive system for the 2.0T engine, and adopted a brand-new appearance and interior designer, and the sales continued to be excellent. In the case that Highlander continues to increase the price, many consumers still choose to queue up to buy, which has caused Highlander to be in short supply. To a certain extent, this state has helped Highlander to further consolidate its product reputation, making many consumers who can't buy new Highlander cars choose used cars, making the new Highlander's used cars a strange commodity, and making the car's preservation rate very strong.
We also wanted to buy a new Highlander used car before, with a service life of less than 3 years, preferably less than 200,000. As a result, we traveled all over the surrounding used car market and asked many used car dealers. As a result, everyone's reaction is similar, and they are basically in a state of being "jokes". Because you can't buy a new Highlander below 200,000 now, you can only buy an old Highlander. It is impossible to buy a new Highlander, especially for a slightly better color model, and the price is still very high.
In fact, the performance of the new Highlander in terms of product strength has undergone earth-shaking changes compared with the old models. First of all, the appearance and interior are closer to the overall performance of the current joint venture mid-size car. The 2.0T engine with maximum horsepower of 220Ps and the 2.0T engine with excellent overall ride comfort make Highlander a very practical joint venture medium-sized and large-sized car, and the advantages of 7-seat layout make this car a sales benchmark of this level.
Therefore, in fact, for a car like Highlander, there is a BUG in the domestic auto market. There is no discount on new cars, and the price is still rising. The monthly sales volume is less than 10 thousand, but it has been out of stock. The rate of second-hand car preservation is abnormally high, especially for short-lived models. Compared with new cars, fall in price is basically not as good as that. There is little difference between buying a used car and buying a new car. Of course, this is also a manifestation of the market and consumers' more recognition of the new Highlander comprehensive product strength. Now it seems that the prices of new and used Highlander cars are firm and may last for a long time.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.
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