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How to sell insurance words to commercial customers

Open the door:

Skills of opening the door to talk

1, open the door to be novel, magical and charming.

2. Open the door creatively, touching and exciting.

3. Cut to the chase to win the favor of the other party and win the favor of customers.

4, cut to the chase to be honest and credible, simple and sincere, so that customers can trust.

5. Cut to the chase and speak from the other person's point of view, so that he feels that I am helping them.

6. Open the door with affinity and affability.

7. Be sure to smile and be kind when you open the door. The tone must be firm and the expression must be determined.

A, hello! I am XXX, the business representative of the insurance company. This month is our customer satisfaction service month. I'm here to follow the investigation and get to know everyone present. Have you handled all kinds of life insurance in our company? We're here to supplement the service. What kind of insurance do you have? When was it made? Satisfied or not? If you don't mind, may I sit down?

B, hello! I am XXX, the business representative of the insurance company. Recently, the activity of "buy one get one free" was publicized publicly, that is, buy an insurance and get an accident insurance. I'm sure you will like this two-in-one insurance. I specialize in this kind of insurance. Excuse me, may I sit down?

C, hello! I am XXX, the business representative of the insurance company. At present, atypical pneumonia is prevalent all over the country, which makes people panic. Many people accidentally catch it when they go out and can't get treatment. They died, leaving their wives and children unattended. It's really pathetic. Now, our company has launched a SARS insurance, which is one year 100, with low payment and high security. This is really a good insurance, so I can go.

D hello! I am XXX, the business representative of the insurance company. Recently, our company launched the activity of trying out insurance first and then paying. I won't pay if I'm not satisfied. Have you taken out such insurance? I specialize in selling this kind of insurance, which is very popular with the general public. Excuse me, may I sit down and introduce you?

E. hello! I am a local investment and financial management company, which specializes in providing investment and financial management services for users and is very popular with the public. Our investment and financial management includes risk planning, investment and future protection plan, and it is a Fortune 500 wealth management company specializing in wealth management for customers. Our service is professional, and professional service will definitely satisfy you.

F, hello! Liu, isn't this month March? It's March 15, which is "3. 15 Consumer Rights Day". XX Life Insurance Company held a special customer service activity this month to provide customers with advice. My name is XX, and I'm here to do this job. Have you ever been insured in our company? What kind of insurance do you have? Satisfied or not? what can I do for you? Just say it, and I'll give you a satisfactory answer.

G hello! Manager Li, I'm sorry to bother you again today. I know that you just bought a new house with a loan recently, and you are temporarily unable to buy our insurance. However, our company has designed a new investment and financial management plan for you buyers, and I believe you will be very interested. Do you think your repayment plan is ten years? Is that right? You've been here for ten years.

First, don't get sick. Being sick costs money.

One is minor illness hospitalization. Although there is social medical insurance as a whole, hospitalization expenses have to be paid. In addition, only 80% of medical insurance is reimbursed, and the remaining 20% has to be paid by itself.

Second, in case of serious diseases, such as cancer and other incurable diseases, medical insurance cannot be reimbursed 100%. Saving lives is important, so you have to spend money and use your family savings. At this time, there is no savings at home, so there is no way. You can only borrow money from others, but the bank loan is still not paid? What should I do if I get sick?

Second, we must not encounter natural and man-made disasters.

"There are unexpected events in the sky, and people are doomed." Once something happens to the head of the family? Then you have to use the savings at home, and there is no much-needed money at home because of repayment. What do we do? We just borrow it, but we always have to pay it back after borrowing it! In addition, there are loans to be repaid, which is really worse. Poorly planned small loans often affect major events. Recently, our company has specially developed an insurance that can resist the risk of mortgage. Once promoted, it will sell well all over the country and be warmly welcomed by the broad masses of the people. Many people who buy houses with loans like you are planning for their own future. Don't you want to make a future plan for your tomorrow?

Greeting words

Greeting is the cornerstone of establishing interpersonal relationship and an act of showing concern to the other party. Whether the content and way of greeting are appropriate is often the key to a person's interpersonal relationship, so we should pay special attention to it. —— Yuan (God of Life Insurance Marketing in Japan)

The skill of greeting

1, greetings should be from the heart, sincere and enthusiastic. ? 6, chilling should be serious, and there must be a kind expression.

2. Greetings should be simple and natural. 7. Say hello with a smile and be kind.

3. Greetings should be full of enthusiasm and enthusiasm. 8. Greetings should be loud and high-pitched.

4, chilling should be concise and powerful, pure strength. 9. Greetings should be firm and powerful.

5, chilling should be straightforward, straightforward. ? 10, greetings should be just right, just right.

For self-employed.

Salesperson:

1, hello! Boss! There are so many customers and business is so good today. I think business is booming and financial resources are rolling in! You are really capable!

2. Hello! Boss! The goods in your shop are really varied, because there is everything! Not only the quality is excellent, but also the price is cheap, and the salesman is enthusiastic about people, so-and-so boss! You really know how to manage.

3. Hello! Manager XXX! The salesmen in your commercial building are all proficient in business, and everyone is smart, capable, diligent and dedicated. Thanks to your excellent leadership, it is my pleasure to work under you.

4. Hello, Manager 4.XXX! Your business is very busy recently, so you should pay attention to your health and work late!

5? , so-and-so boss! Hello! How's business recently? Guests are coming in an endless stream, and customers welcome them to their homes. Really rich and lucky.

6? Hello! Boss! Your business is really good. It's enviable that your business is so prosperous. Can you teach me how to do business?

7? Hello! Boss! You look good today, fresh and radiant. You must be rich again!

8. Hello! Boss! I heard that your son was admitted to the university this year. Congratulations! Congratulations! Your son is really promising! Learn something in the future, and you can follow in your father's footsteps and honor your ancestors! How enviable!

9. Hello! Boss! You are dressed beautifully and handsome today. Where did you buy it? Can you introduce me?

10, hello! Boss! Is that car in front of the shop newly bought by you? It's so beautiful. What brand is it? Is it Santana 2000 or Audi? It's really beautiful. People say, "A good horse with a good saddle, a handsome horse with a hero". You are really beautiful when you drive this car. It will definitely bring you wealth and luck!

1 1, hello! Boss! The goods in your shop are really patchwork, neat and reasonable, harmonious and natural. How thoughtful of you!

12, hello! Boss! This is your daughter, isn't it? She looks so beautiful and lovely. She must be as beautiful as her mother! You are so lucky. You are so happy to have such a beautiful mother and daughter!

13, hello! Boss! Your business is so good, can I help you? Please don't hesitate to tell me, and I will try my best to serve you!

14, hello! Manager Wang! I really admire your well-organized enterprise management, which is full of vitality and vigor! I sincerely hope you can give me more advice in business! The biggest confusion I feel now is that I don't know how to manage my own team. How to win the support of subordinates? Do give me some advice when you have time! Show me!

15, Manager Wang! Hello! I am XXX, the business representative of the insurance company. I was in the shop next door just now, and I heard that you are the most famous big boss in this area, and your business is booming. I came to ask you for advice today. How do you receive customers, promote products and provide after-sales service? Please help me.

For civil servants,

Salesperson:

1, hello! Director XXX, you look great and put on weight again. You must have a successful career and be promoted. You are really capable!

2. Hello! Chief XXX looks at the department you lead, which is advanced year by year. Your working ability is really strong!

3. Hello! You see, section chief XXX, you became a leading cadre at a young age, and you will certainly make great achievements in the future.

4. Hello! So-and-so director, you are handsome and young, which is really enviable. You must have a successful career in the future.

5. Hello! Some time ago, I met your soldiers, and they all said that you were well managed, very human and considerate. Working under you is a kind of happiness!

6. Hello! So-and-so section chief, it's rare that this business you are in charge of is doing so well!

7. Hello! So-and-so director, you are really considerate of your employees. Your employees all boast that you care about their sufferings and their warmth. You are really human!

8. Hello! Director XXX! Is this your handwriting? It's beautiful, just like hard pen calligraphy. Can you write me some words as copybooks?

9. Teacher 9.XXX! Hello! Have you been engaged in education for twenty years? You see, you teach well, and students do everything all over the world. You are so blessed! I think peaches and plums are all over the world!

Telephone interview

The telephone is your second most important sales tool, and the first one is your mouth. -Tom Hopkins (world-class sales training master)

Speech skills in telephone interview

First of all, salesmen should greet each other warmly and introduce themselves naturally and generously.

Encyclopedia of insurance salesmen's words? (2)

This is a two-minute world. You only have one minute to show people who you are, and another minute to make them like you. -Robert Pound A good beginning is half done. ? -Yuan (God of Japanese Life Insurance Publicity) ...

FONT size = 3> Second, the salesman's speech should be interesting, fascinating, exciting and creative.

Third, the salesman's language should be full of admiration and admiration for customers, and the tone should reveal the urgency of meeting and getting to know each other.

Four, the salesman should learn to use the substitution method on the phone and actively determine the date, time and place of the meeting.

5. The salesman should reconfirm the date, time and place of the meeting and thank him.

Six, the salesman's language should be kind, the tone should be gentle, speak clearly, and keep smiling.

1, hello! Hello! Manager Zhang, I'm XXX, the business representative of XX Life Insurance Company. Yesterday, I read an article introducing you in the newspaper and learned that your career is successful and prosperous. I especially envy and admire you, and I also want to ask and learn from you. As a student, are you free tomorrow morning 10: 30 or 4: 30 pm? I'll see you then.

2. hey! Hello! Zhang, I am the business representative of XXX, XX life insurance company. Yesterday, I was with your classmate Wang Li. She bought a good insurance policy from me. At the same time, she thinks this kind of insurance is very good, especially suitable for successful people like you, so she recommended you to me. Do you think it is appropriate for me to call on you tomorrow morning 10: 30 or tomorrow afternoon at 4: 30?

3. hey! Hello! Manager Zhang, I'm XXX, the business representative of XX Life Insurance Company. I am particularly envious to learn that your business is doing well. Our company has invented an optimal planning scheme, which can save your business expenses, improve your business profits, and at the same time, let your business retain its own talents. Many enterprises are very welcome, and I believe it will be of great benefit to your business development. See Tuesday morning 10: 30.

4. hey! Hello! Mr. Wang, I'm XXX, the business representative of XX Life Insurance Company. I wrote you a letter a few days ago, but I don't think you may have received it. I am a novice in life insurance marketing and have little work experience. I saw on TV that you have been in business for more than ten years, with a lot of business experience and a successful career. I often want your advice. Do you say tomorrow morning or afternoon 10: 30?

5? Hello! Hello! Manager Wang, I'm XXX, the business representative of XX Insurance Company. I know you are a successful person in your career. Recently, our company specially designed a new insurance product which is the best, newest and most popular for successful people. Do you think it is appropriate for me to call on you the day after tomorrow morning 10 or 4: 30 pm? I think it's still 4: 30 in the afternoon! [said when making an appointment] (let's) not leave without seeing each other/Be There or Be Square

6. hey! Hello! Mr. Li, I am the business representative of XXX, XX life insurance company. I was introduced by your friend Zhang Jun, and I was in his office yesterday. According to what he said, you are the most admired and admired person in his life, and also the most worthy example for him to learn and emulate. I admire you, too. I especially want to meet you and ask about your successful experience. See 10: 30 tomorrow morning. Then I'll visit you at 4: 30 in the afternoon!

7. hey! Hello! Are you Manager Zhang? I am XXX, the business representative of XX Life Insurance Company introduced by your friend Wang Hong. He recently bought a good insurance in our company, which completely solved his worries. He thinks this insurance is very good and suits you very well. Do you think it's appropriate for me to visit tomorrow morning 10, or 4: 30 in the afternoon? Then tomorrow morning 10: 30!

8. hey! Hello! Are you section chief Wang? My name is XXX, and I am the business representative of XX Life Insurance Company, specializing in insurance marketing. Recently, our company specially designed a new humanized insurance product, which is popular all over the country, extending in all directions and deeply loved by Chinese people. I want to recommend it to you. Do you think it's appropriate for me to visit tomorrow morning 10: 30, or 4: 30 in the afternoon? Then tomorrow morning 10: 30!

9. hey! Hello! Are you Wang Li? I am the business representative of XXX, XX life insurance company. I visited you a while ago and know that you are interested in insurance, but there is no insurance suitable for you. It's great now. Our company recently launched a dividend insurance, which is the most suitable new product for you. I will send you some information at 4: 30 tomorrow afternoon. That's your deal! I will arrive at 4: 30 tomorrow afternoon on time, be there or be square!

10, hello! Hello! Are you Manager Zhang? I am the business representative of XX Life Insurance Company, and I know that you are in charge of marketing. I heard that all the marketing staff of your agency are working hard for the survival and development of the enterprise. It is really hard to travel day and night. Recently, an accident insurance specially designed by our company for marketers is very popular among marketers. Do you think I will go to 10 at 4: 30 this afternoon or at 4: 30 this afternoon?

1 1, hello! Hello! I am XXX, the business representative of China Life Insurance Company. Is this the sales department? Is section chief Wang there? Ah! So you are the king! I specialize in accident insurance, which can solve the troubles of field personnel in your department who encounter unexpected injuries, and can completely solve their worries once and for all. Do you think tomorrow afternoon will be 4 or 5? Is it okay to visit you?

12, hello! Hello! I am the business representative of XX Life Insurance Company. Excuse me, miss! Excuse me, is your manager Zhang there? Can you help me find it? What? He's here? Please put him on the phone. Is Mr. Zhang there? Hello! I am XXX, the business representative of China Life Insurance Company. I have an employee pension and medical insurance plan. I'm sure you will be interested. It can completely solve the medical and pension problems of your employees. Would you mind ten o'clock tomorrow morning? Are you free at four in the afternoon? Is it appropriate for me to visit you?

14, hello! Hello! Is this XXX's home? I am the business representative of XX Life Insurance Company. I learned from the hospital that your family has recently added another baby. Congratulations! Congratulations! I am an insurance company specializing in children's insurance. Is anyone home at 4 o'clock this afternoon? May I serve you at your door?

15, hello! Hello! Is this XXX's home? I am the business representative of XXX, XX life insurance company. I learned from kindergarten that your child has taken out XX insurance and additional hospitalization medical insurance in our company, and I am specialized in after-sales service. Is your home free tomorrow morning 10 or 4 pm? I will visit your home then.

16, hello! Hello! Is this XXX's home? My name is XXX, and I am the business representative of XX Life Insurance Company. I am Zhang Moumou, a friend of your family. When he comes back, please tell him that I will call your home at 10 tomorrow Sunday morning.

Self-introduction speech

The most successful promotion in the world starts with selling yourself. The only product you sell in your life is yourself. "-joe girard (the world's first car sales)

Like everyone else, I don't know how to do it. I'm just selling the best products in the world, which means I'm selling joe girard. -joe girard (No.1 in car sales in the world)

Remember, your customers don't buy your products, they buy you and sell them for you. -Frank Bidega (American life insurance master)

Skills of self-introduction speech

1. Salespeople should be confident and natural when introducing themselves.

2, be sincere, not hypocritical, not exaggerated, and not inferior.

3. When introducing, you should emphasize your name repeatedly to strengthen the other person's memory.

4. Make it clear when introducing, and the tone is moderate.

Be creative and novel when introducing your name, so as to attract customers.

Fifth, product introduction.

The top secret of selling life insurance products is to share the protection and happiness brought by products, not to sell life insurance products. -Ji Wuli (a nobody)

When introducing life insurance products, salesmen should visualize abstract products and vivid products; Intangible products are tangible, and tangible products are concrete. ? -Ji Wuli (a nobody)

A clever life insurance salesman, when introducing life insurance products, does not focus on its performance and function, but exaggerates the existence of risks anytime and anywhere, clamoring for the occurrence of risks anytime and anywhere, and the significance and role of insurance. ? -Ji Wuli (a nobody)

First-class insurance salesmen sell insurance concepts; Second-rate insurance salesmen sell insurance functions; Third-rate insurance salesmen sell insurance performance; Fourth-rate salesmen sell insurance clauses; A second-rate insurance salesman can't sell anything. -Ji Wuli (a nobody)

Presentation skills of product introduction

1, salesmen should use metaphors when introducing products, and try to be vivid and lifelike.

2. When introducing products, salespeople should try to be concise, simple and clear, and clean.

3. Salespeople should be easy to understand, clear and practical when introducing products.

When introducing products, salespeople should be creative, attractive and interesting.

5. Salespeople should be confident and have a sense of integrity when introducing products.

6. When introducing products, salespeople should be kind in tone and vivid in language.

Sixth, compliments.

Advice is not in the ear, but praise is easy to get in. ——? Shakespeare (a famous British playwright)

Praise others as much as you can. -Churchill (former British Prime Minister)

Praise is from the heart, and compliment is squeezed out from the teeth; One is appreciated by the whole world, and the other is despised by the whole world. -Ben Naiji (American adult educator)

The skill of praising words

1, praise should be sincere and heartfelt. ? 4. The language of praise should be sincere and sincere.

2. The content of praise should be true and meaningful. ? 5, praise skills should be superb, to make the finishing point.

3. The object of praise should be accurate and meticulous. ? 6. The degree of praise should be exaggerated and appropriate.

Insurance sales vocabulary: product introduction

The top secret of selling life insurance products is to share the protection and happiness brought by products, not to sell life insurance products.

-Ji Wuli (a nobody)

When introducing life insurance products, salesmen should visualize abstract products and vivid products; Intangible products are tangible, and tangible products are concrete.

-Ji Wuli (a nobody)

A clever life insurance salesman, when introducing life insurance products, does not focus on its performance and function, but exaggerates the existence of risks anytime and anywhere, clamoring for the occurrence of risks anytime and anywhere, and the significance and role of insurance.

-Ji Wuli (a nobody)

First-class insurance salesmen sell insurance concepts; Second-rate insurance salesmen sell insurance functions; Third-rate insurance salesmen sell insurance performance; Fourth-rate salesmen sell insurance clauses; A second-rate insurance salesman can't sell anything.

-Ji Wuli (a nobody)

Presentation skills of product introduction

1, salesmen should use metaphors when introducing products, and try to be vivid and lifelike.

2. When introducing products, salespeople should try to be concise, simple and clear, and clean.

3. Salespeople should be easy to understand, clear and practical when introducing products.

When introducing products, salespeople should be creative, attractive and interesting.

5. Salespeople should be confident and have a sense of integrity when introducing products.

6. When introducing products, salespeople should be kind in tone and vivid in language.

1. Salesperson: What is insurance? Insurance is the fire brigade in the city, the firewall in the building, the lifeboat on the ship, the spare tire on the car and the helmet of the motorcyclist. Insurance is the guarantee and demand of the future, and it is a necessity in life. Insurance is a responsibility, a love, a guarantee and an investment. This is insurance.

2. Salesperson: What is dividend insurance? Dividend insurance is a tool. As a customer, you are a shareholder of an insurance company, enjoying the operating results of the insurance company and paying dividends every year until your life. At the same time it can provide you with risk protection. This is dividend insurance.

3. Salesperson: What is medical insurance? Medical insurance means that when you are sick as a customer, someone will reimburse you for your medical expenses, and at the same time, you can get a considerable hospitalization allowance according to the days of hospitalization to make up for the indirect losses caused by your hospitalization and reflect the love of the insurance company. This is medical insurance.

4. Salesperson: What is critical illness insurance? The so-called critical illness insurance means that when a customer suffers from a serious illness and needs a lot of money to save his life, the insurance company will give him a timely medical assistance to help him tide over the urgent need. This is critical illness insurance.

5. Salesman: What is accident insurance? That is, when you need treatment for an accidental injury, the insurance company will reimburse you for your medical expenses. If the customer causes disability, the insurance company will pay for it separately. If the customer causes accidental death, the insurance company will pay an accidental death payment in time to solve the worries of the deceased. This is our accident insurance.

6. Salesman: What is endowment insurance? Endowment insurance means that you spend a small sum of money every month to raise a filial son. From now on, you will spend 20 years supporting it. This "son" will not make you angry, will not upset you, and will give you special filial piety. It has the following guarantees. First, before you retire, if you have an accident, such as disability or death, it will give you a high-risk protection in time. Second, you are unfortunately ill. Third, if you are unlucky, drive a crane to see the fairy, and it will take care of your beloved children and elderly parents and fulfill your last wish. Fourth, if you reach retirement age, it will give you a monthly retirement salary, which will increase according to the number of years you live until your life. I will give you a pension when I am alive, so that you have no regrets.

7. Salesperson: What is child insurance? Children's insurance is to help your child save a sum of money for future college education and marriage. This kind of insurance costs less and costs more. It is mutual insurance between two generations. In the event of an accident, parents can be exempted from insurance fees and enjoy education fees and marriage fees at the same time. It is a kind of educational savings for children.

8. Salesman: Insurance is a variable bank deposit. Not only can you enjoy fixed interest, but you can also enjoy dividends from insurance companies. In addition, when you are sick, it can reimburse you for medical expenses. Once an accident happens, it will also give you a timely compensation.

9. Salesman: Insurance means putting the money in your left pocket in your right pocket. Money is still your money. The insurance company didn't take your money. The attributes of your money have not changed, but the functions of your money have increased. This is insurance.

10 salesman: Insurance is like buying an umbrella. You don't have to put it away in sunny days, but you can pick it up in rainy days to keep out the wind and rain. Insurance is a necessity of life.

1 1. Salesperson: Our company's "China Life Hong Xin Mutual Insurance (Dividend Insurance)", which integrates insurance, capital preservation, interest protection, investment and tax exemption, is good news for our company to go public. It just came out this year, and it is found all over the country. This is very popular. Our company has sold tens of millions. It accidentally sprinkled a seed on you, planted a fruit tree, watered and fertilized it once every three years, and then left him alone. A few years later, it grew into a towering tree and bore fruit. Fruiting once a year makes people gain a little. The longer you take, the more you will make, and you will reap once every three years, making you a small profit.