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Huawei P40 price cuts, Apple and Samsung are competing for the market at the same time, who is the price butcher?
After the crazy launch of new phones some time ago, Huawei finally stopped, but then there were rumors of a price cut for this year’s new flagship P40; at the same time, Samsung, which was quietly making a fortune, and the stubborn Apple both started to Price cuts, so who will be the price butcher this year? Let me give you a good analysis below. 1. The price reduction of P40 is related to Huawei’s strategy this year
To be said to be the craziest mobile phone manufacturer launching new phones this year, Huawei is definitely worthy of the title; according to relevant media statistics, in the first half of this year, Huawei actually released 13 models in 24 days For a new mobile phone, this is definitely an unprecedented number.
Everyone knows that Huawei is banned from using Google's GMS, which makes Huawei difficult to operate in overseas markets and can only sell some old models to survive. Now that overseas markets are no longer accessible, Huawei has set its sights on the country, hoping to use the "machine sea tactic" to expand its domestic market share and make up for its overseas losses. In order to increase its market share, Huawei's new phones in the first half of the year basically covered all price points, which also made Huawei achieve great results. According to statistics from relevant agencies, Huawei’s mobile phone market share in the first half of the year has reached an astonishing 55%.
At the same time, mate40 is also about to be released, and it is time for the price of P40 to be reduced. In addition, the P40 mobile phone has been on sale for some time, so it is not surprising that the price is reduced now. 2. The price of Samsung S20 is reduced to compete with P40
To be honest, S20 is the most tragic flagship in Samsung’s history. Although the price is as high as 7,000, it should have sold well according to Samsung’s audience and reputation. , but this year it directly encountered Waterloo.
The Huawei P40 released at the same time is comparable to the S20 in terms of functionality, but the price is obviously more advantageous than the Huawei P40. At the same time, the recognition of Huawei brand in China is higher than that of Samsung, so Samsung’s S20 has an unprecedented price reduction of 1,000 yuan within two months of its release.
Normally, Samsung’s prices have always been very strong, and many people think that Samsung’s products have maintained their value. However, after this year’s price reduction, many people estimate that they will start to put a premium on the value of Samsung mobile phones. A question mark. 3. The biggest reason for Apple’s price cuts is poor sales
According to relevant agency statistics, in the first quarter of this year, the sales of Apple mobile phones dropped by 77%! In the past, everyone probably would have heard it as a joke, but this year it actually happened.
There are still two main reasons for Apple’s poor sales: there are no 5G mobile phones and the overall mobile phone sales environment is poor.
The biggest feeling in the domestic mobile phone market this year is that 5G mobile phones have become the mainstream of the market. Although 5G networks are not yet popular and the usefulness of 5G mobile phones is not that great, everyone definitely prefers 5G mobile phones at the same price. In this way, Apple without 5G would be quite disadvantaged.
At the same time, Apple's main market is abroad. Affected by the epidemic abroad, a large number of people have lost their jobs, and those who are not unemployed are not very rich, so they naturally will not spend their limited funds on mobile phones.
In general, although Huawei, Samsung and Apple are currently on discount promotions, because Huawei is a domestic brand and has greater advantages in terms of reputation and price, I personally am more optimistic about Huawei.
Text: Wei Lian Wuming Pictures: Source network, if there is any infringement, please contact the author to delete
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