Buying health care products can also help you manage your finances. An elderly man in Jinan was almost cheated thanks to a "law enforcement and anti-fraud video". What do you think?

The reporter learned from the Political and Legal Committee of Jinan Pingyin County Committee that an old man in the county almost fell into a trap. Fortunately, someone recognized the "scam" and avoided economic losses of hundreds of thousands of yuan. In a shopping mall development company in Pingyin County, Manager Zhang of the sales department received an old man from Jinan, Sun Qiang (pseudonym). Sun Qiang said that he would apply for a real estate certificate for the shop he purchased.

During the communication process, Sun Qiang said that the purpose of applying for the real estate certificate is to apply for a mortgage loan, or to sell the shop directly. However, he was anxious to cash out the money because he wanted to buy a health care product. It is understood that Manager Zhang had seen some short anti-fraud videos in WeChat groups and Moments, and he realized that Sun Qiang might be experiencing a scam specifically targeting the elderly.

So, on the one hand, Manager Zhang stabilized Uncle Sun, and on the other hand, he immediately contacted Sun Qiang’s family to take him back and avoid economic losses of hundreds of thousands of yuan. The "Law Popularization and Anti-Fraud Short Video" mentioned by Manager Zhang is an innovative project in the field of political and legal publicity launched by the Pingyin Political and Legal Committee this year.

Since launching a special campaign to crack down on pension fraud, Pingyin County has innovatively built a grid "Internet celebrity" publicity team to accurately grasp the pulse of current social publicity and online ecological communication, and accurately interpret pension anti-fraud and anti-fraud policies. Focusing on the focus of the rule of law, such as the eradication of gangs and the construction of peace, we boldly selected popular short video communication formats, and launched the "Double Hundred Lectures on Delegation and Law" campaign, forming an online and offline integrated and interactive situation with Internet celebrity law popularization.

Currently, Pingyin County has launched judge internet celebrities such as "Xiao Cao" and "Ju Zi", as well as the Pingyin County Public Security Bureau's "Wu Hanhan" and "He Bad Bad" series of public security internet celebrities, "Xiao Cao" and "Xiao Cao". A group of highly active grid internet celebrities with strong followership and connections, such as "God Tells Things", "Sister Sun's Open Class on Law and Morality", and "Nantan Sister Liu Sanjie", have fully occupied the residents' terminals of social governance.

Pingyin County selected 5 grid members to conduct an offline interpretation of the article "Five Elders Return to C-position Anti-Fraud" published by Jinan City, and produced a promotional video and sent it to the WeChat group of Pingyin County residents , the publicity effect is very obvious. In the next step, Pingyin County plans to build a grid Internet celebrity publicity team of about 100 people to create a better public opinion atmosphere for law popularization, anti-fraud, and safety construction.

Until the old people enter the closed place that every store has. These may be named "health lectures", "welfare gatherings", or "family dinners" during travel. The products ordered by Mr. Tao are everywhere, including colostrum that was accidentally mentioned by the salesperson, spore oil that was casually mentioned by the elderly fellow travellers, goat milk that was mixed into porridge during the trip, and the constant "Congratulations to Mr. Three boxes of peptides.”

For this kind of gray marketing, some places have taken the first step in innovative supervision. The Shanghai Jinshan District Market Supervision and Administration Bureau has installed cameras in health food sales venues within its jurisdiction and implemented round-the-clock supervision of health food sales. Consumers are calling for and expecting more innovative market supervision measures to prevent kind-hearted old people from buying these health products out of soft-heartedness, and to completely expose the iceberg of health product sales.