Shanghai Auto Show reappears rights protection, and Tesla responds. What are the stories behind this?

On that day, Ms. Chen, a consumer activist, was suspected to have a team behind her, which claimed to be able to help her "bleach" and meet her needs.

Tesla mentioned in the Weibo: "When Tesla staff explicitly proposed to find a technical professional testing center for evaluation, her husband, Mr. Liu, indicated that only the test result was brake failure, otherwise the test result would definitely be rejected. Since then, Ms. Chen has continuously invited a number of news media to enter the store for interviews and live broadcasts. "

this article Weibo wrote: "Mr. Liu's establishment shows that there is also a' team' from Beijing around him to help, and it is only smart to be assisted in collaboration with others. The' team' claims to be able to help him bleach and meet his needs, and he can find another opportunity to meet Tesla staff after the' team' returns to Beijing."

Tesla indicated in the article that regarding the "consumer rights protection" at the Shanghai Auto Show, some netizens showed information that Feng Moumou and Han Mou were the key institutional planners of the "consumer rights protection" at this auto show. Tesla will reserve the right to control its own legal rights in accordance with the regulations.

on April 28th, Tesla announced the official website Weibo again on the issue of "consumer rights protection" at the Shanghai Auto Show.

The journalist of China Economic Weekly noticed that on April 26th, Tesla official Weibo was teased by netizens for publishing a Weibo with "milk tea" from riders. Because the tone of the milk tea delivered by riders is not like the official Weibo of a company, but more like the recording team of entertainment stars, according to the pictures of milk tea released by Tesla, the taste and heat are very accurate, and there are various warm words on the invoice: "Go against the wind, give oil" and "The world is getting better and better because of everyone".

In this Weibo, it reads: "Service stations and storefronts all over the country have successively received various welfare products, a cup of milk tea, a dessert and a warm-hearted speech from riders, which moved friends to tears, and all the hardships went up in smoke."

Tesla announced the "milk tea" Weibo on April 26th

But long-sighted netizens can see that there is a little BUG in the "milk tea media public relations". Some netizens said: "The' less ice',' less sugar',' everything is normal' and' three-point sugar' marked on the selling plate are quite warm-hearted ..." "Boy, car buyers even know what spices everyone drinks!" "Oh, my God, does anyone really understand media public relations?" Some netizens also said: "I also have a rule to find out! If there is nothing wrong with tesla, please file a lawsuit to spread rumors. They not only ruin Tesla, but also have many adverse effects on the normal travel and life of many car buyers. "

netizens questioned: Is this "accurate" feeding?

It is worth mentioning that on April 28th, Gary Black, the former management of Goldman Sachs, asked Elon Musk, CEO of Tesla, the question "Can you consider hiring a public relations person?" Elon Musk responded: "Other companies spend money on advertising and controlling journalism professionalism, while Tesla is committed to goods."