Key factors of enterprise success

To make an enterprise successful, it is not enough to rely on one person's efforts, but it is possible to achieve the success of an enterprise under the action of various factors. I have carefully collected and sorted out the key factors of enterprise success for you. Let's take a look.

Key Factors of Enterprise Success 1: Two Keys to Enterprise's Sustained Success

Although the new generation of China enterprises are endowed with unique advantages and can enjoy the advantages of favorable weather and geographical location, it is not easy to achieve sustained success in the face of increasingly fierce competition, rapid change and increasingly high customer requirements. If an enterprise wants to succeed continuously, it must master two key success factors: correct strategy and appropriate organizational ability. Therefore, the equation of enterprise's sustainable success can be expressed as:

success = strategy? Organizational ability

The relationship between these two factors is multiplication (not addition). If one of them fails, the enterprise cannot succeed. If an enterprise has the right strategy, but no suitable organizational ability, even if business opportunities appear, it can't be grasped. For example, although adopting M&A strategy can bring a lot of synergy to a certain type of enterprise, if the enterprise does not have the ability of M&A integration, it will only lose its wife and lose its soldiers. On the other hand, even if an enterprise has strong organizational ability, it fails to adjust its strategy in time according to the change of external environment, and the original organizational ability will become the fetter of its success.

correct strategy

Only by adhering to the correct strategic direction can the company succeed. The domestic environment has unlimited business opportunities. Many enterprises in China do not have a clear strategy, adopt an opportunity orientation, or have a strategy, but fail to adhere to the initial choice in implementation, and are tempted by short-term interests to embark on the road of diversification and blindly expand, sending enterprises to the point of no return. Gree Electric's leadership realized that the diversification of many enterprises was only a speculative act, while Gree took the cause as its purpose, was not impatient or impetuous, and devoted itself to the air-conditioning industry for more than ten years, and finally became the only world famous brand in China's air-conditioning industry.

Appropriate organizational ability

It is not enough to have a correct strategic direction. Enterprises must also rely on strong teams and organizations to ensure that they can execute their strategies faster and better than their competitors. Strategy is easy to imitate, but organizational ability is difficult to imitate in a short time. The excellent quality of Gree air conditioners is based on continuous and massive investment in R&D. The company never sets a fixed target for R&D expenses. As long as there is a need, as long as Gree can afford it, it will definitely invest. Therefore, Gree has more than 17 world-class laboratories, including enthalpy difference, heat balance and noise, among which there are hundreds of noise laboratories, and it has been certified by the American Underwriters Laboratory, the most stringent safety testing institution in the world. Because of these investments, Gree currently has more than 1, patents, of which one or two hundred are invention patents, and some even have no foreign competitors. Gree's R&D team has rich experience, strong professional ability and excellent product R&D ability, which was formed after years of continuous investment and accumulation. This is not something that competitors can catch up with overnight.

whether making a correct strategy or building an appropriate organizational capacity, the key lies in the ability, judgment and persistence of the highest * * and leading team. Behind successful enterprises, there is a * * that is far-sighted and persistent in determining the direction. They are not disturbed by the impetuous atmosphere of the outside world, grasp the strategic direction, focus on their main business, and then build their organizational ability in a down-to-earth manner to become stronger and bigger step by step. Zhu Jianghong, the former chairman of Gree, attached importance to R&D and quality, and had a religious passion for technological innovation. The successor Dong Mingzhu's first fire after taking office is to train successors, because she clearly knows that the key to building a century-old enterprise is to have enough talents with sufficient quantity and quality.

without a correct strategy or matching organizational capacity, an enterprise can only be like a flash in the pan, although it has the brilliance when it is open, but it is difficult to last. Enterprises like Qin Chi and Aiduo used to be owned by * * TV stations? Biaowang? However, the marketing success obtained only by smashing advertisements can only make enterprises win for a while but not for a lifetime. Delong Company, which relied on irregular capital operation and was brilliant for a while, led the enterprise to the road of extinction because of its mentality of quick success and quick success. There are countless similar enterprises in China, which are in sharp contrast with the successful enterprises mentioned above, which is thought-provoking: how can China enterprises seize the opportunity given by history, rise in China and the global stage, and achieve a lasting foundation?

organizational ability: the foundation of lasting success

Although strategy and organizational ability are equally important in the sustainable success of enterprises, in reality, organizational ability often plays a more critical role in influencing the success of enterprises. The vast majority of executives believe that the level of organizational ability can determine whether an enterprise can succeed continuously compared with strategy. This is because the re-formulation of the strategy often only needs the participation of the senior leadership team, and the new strategy can be released in a few weeks or months. However, it takes years to build organizational capacity, and it needs the input of all employees in the company to be effective. Therefore, organizational capacity building is more difficult, but it is also an important event for the success of enterprises. But unfortunately, the interests and priorities of enterprises usually focus on discussing the company's strategy, and often leave the problem of improving organizational ability to the human resources department to solve. It's easy to make plans to really improve employees' ability, but it's difficult to get the active input of supervisors at all levels and shoulder the heavy responsibility of training employees while bearing the business pressure. It only takes a few minutes to write some slogans of enterprise core values and stick them on the wall, but how to make these values become the beliefs in employees' hearts and the norms in work practice is time-consuming and labor-intensive; It's easy to redraw an organization chart, but it's very difficult to complete the job adjustment and put the right person in the right position, which involves the redistribution of rights. In fact, any reform measures, without the support and promotion of the company's top leadership, it is difficult for the human resources department to achieve substantive results. Therefore, organizational ability (rather than strategy) often becomes the main bottleneck to curb the development of enterprises.

To build organizational capacity to cooperate with the implementation of the strategy, we should first succeed in the China market, and then go global to become a world-class China enterprise, and even a world-class enterprise.

key factors of enterprise success 2

As a manager of an enterprise, he must be troubled by such a question: What is the key factor of an enterprise's success?

As the top decision-maker of an enterprise, you must always think: If you can know the key factors of enterprise success, then the enterprise you manage will definitely be able to enter the fast lane leading to success, and then let the enterprise take a shortcut to success in the shortest time.

so, what is the key factor of enterprise success?

Recently, Mr. Jia Changsong, an expert in the field of enterprise management and a well-known lecturer in actual combat in China, revealed the answer to the question in a lecture: the key factor of enterprise success is employees!

why are employees the key factor to determine the success of an enterprise?

Teacher Jia Changsong's image:? There are two kinds of employees, one is "raging fire"; The other is the "little withered lamp". The "blazing fire" employees can make the enterprise full of vitality, and then drive the whole enterprise to develop rapidly with vigorous steps; And "Little Dead Lamp" employees are slacking, which makes the enterprise lifeless, and then goes to the abyss of bankruptcy! Every enterprise will have these two kinds of employees at the same time, but it is just a matter of proportion. The vast majority of successful enterprises are "blazing fire" employees, who can turn only a small number of "small dead lights" employees into "blazing fires"; In those unsuccessful enterprises, "Little Dead Lamp" employees occupy a considerable part, and they can make the "flaming fire" employees slowly lose their vitality and become "Little Dead Lamp", thus slowing down the development of the enterprise until it stagnates. Therefore, if an enterprise wants to succeed, it must abandon the "small dead lamp" employees, and then avoid some potential enterprise risks; For "flaming fire" employees, we should know how to motivate these efficient employees.

In this lecture, Mr. Jia Changsong also answered the questions of how to continuously improve profits and how to standardize management of enterprises, and introduced the solutions to these problems, all of which were explained in detail in the toolkit of Changsong Organization System.

It can be seen that employees determine the success of an enterprise. If an enterprise wants to succeed, it must distinguish these two types of employees and decide whether to stay or not. So, how to distinguish these two types of employees? What are the main factors of enterprise success? Welcome to visit Changsong Consulting Network to learn all the contents of this lecture!

employees become the key factor of enterprise success, which also shows a sentence: enterprise, people-oriented!