How about Hengli Group?

Hengli Group was established in 1994, with more than 15000 employees and total assets of nearly 10 billion yuan. It has more than ten entities such as Wujiang Chemical Fiber Weaving Factory, Jiangsu Hengli Chemical Fiber Co., Ltd., Suzhou Susheng Thermal Power Co., Ltd., Wujiang Tonglihu Resort, Hengli Import and Export Co., Ltd., etc. In 2007, the group's sales reached11200 million yuan, and all kinds of taxes were paid 860 million yuan, ranking 70th among the top 100 private enterprises in China. It is one of the "Top 100 Enterprises in Jiangsu Province", "National Advanced Collective of Textile Industry" and "National Advanced Unit of Private Enterprise Culture Construction". Many products of the enterprise have won the titles of "National Customer Satisfaction Products" and "National Inspection-Free Products", among which "Hengyuan Brand" polyester filament production capacity ranks among the top three in China and is rated as "China Famous Brand Products".

In 2007, Hengli Group ranked 70th among private enterprises in China, and its products won many honorary titles such as "China Famous Brand" and "National Inspection Exemption". Enterprises have made great achievements in energy conservation and emission reduction. The construction of reclaimed water reuse project has realized zero discharge of wastewater, and the development idea of building "green constant power and ecological constant power" has been fully affirmed by the provincial party Committee and government. The harmonious labor relations we have built together have enhanced the cohesion and team spirit of the enterprise; Domestic sales and international trade channels have been further broadened, establishing a good business reputation and international image of Hengli Group; The achievements of scientific research and development are gratifying.

The super bright filament project of Hengli Chemical Fiber Zone C was successfully put into production on June 65438+1October 65438+August 2007, which was widely recognized by customers at home and abroad. Boyada Textile successfully put into production during the National Day after just five months' efforts. The "reputation" of Tiancheng real estate development has led the urbanization process of Shengze and achieved good social and economic benefits. Hengli (Suqian) Industrial Park, one of the key construction projects in the north and south of Jiangsu Province, is under intense and orderly construction. All kinds of looms independently developed by Huayi Machinery are well received by the industry. Susheng Thermal Power Company has made outstanding achievements in energy saving and efficiency improvement. ...

For more than ten years, Hengli has persisted in implementing two major projects: brand strategy and market strategy, insisting on independent innovation, insisting on introduction, digestion, absorption and re-innovation, and constantly improving the core competitiveness of enterprises through management innovation and scientific and technological innovation, so that enterprises can always maintain a leading edge in international market competition. Hengli's goal is to build a world-class chemical fiber enterprise and an internationally renowned brand, and strive to be the "leader" in the national textile industry.

Focus on scientific and technological innovation. Established "Hengli R&D Center" in famous cities such as Frankfurt, Japan and Osaka successively with Gemma and TMT of Germany, and hired senior experts in chemical fiber industry from Germany, Japan, South Korea and Taiwan Province Province of China to develop high-end differentiated products for enterprises. Establish "Hengli Industry-University-Research Base" in cooperation with well-known universities such as Donghua University in China. Self-developed moisture absorption and perspiration functional fiber has been fully adopted by international brands such as Nike and Adidas. "Ultra-fine denier polyester low elastic yarn" and "polyester drafting yarn" are recognized as "high-tech products" in the province. Recently, our super bright polyester filament "Liangsilong" was rated as a "leading" product in China by China Textile Industry Association. In the twelve years of Hengli's development, we deeply realize that attaching importance to scientific and technological innovation and new product development is the basic guarantee for our enterprise to be superior and strong.

Attach importance to technical equipment. Hengli Chemical Fiber imported 600,000 tons of melt direct spinning equipment with an annual output from Gemma Company in Germany, and 200 original high-speed texturing machines in Germany. With world-class equipment, technology and modern management mechanism, Hengli Chemical Fiber won an important market share, and 37% of its products were sold abroad. At the same time, the company's product testing center adopts advanced testing instruments from Germany and Switzerland, and tests all indicators according to international advanced standards. The product quality has been recognized by high-end customers such as circular knitting machines, warp knitting machines and shuttle looms. The National Textile Association has set standards, and this year we participated in Hengli.

Implement modern management. In recent years, Hengli Group has strictly implemented and passed the ISO900 1 quality management system certification, ISO 1400 1 environmental management system certification and ISO 100 12 measurement and testing system certification, and strictly implemented 5S management in the production site to ensure the quality and stability of products. Implement ERP system management in the group's procurement, production, sales, finance, office and other links, and implement barcode tracking in the whole process of raw material procurement, production inspection and after-sales service. The middle and senior managers of the group have hired cadres who have served in large state-owned enterprises and leadership positions for more than 5 years as the backbone of the enterprise, and college graduates have accounted for more than 25% in our group.

"Blue Ocean" opens the market. We rationally use the strategy of "avoiding the Red Sea and opening up the blue ocean", rely on advanced equipment, innovative management system and new product research and development, increase the scientific and technological content of products, actively explore high-end market areas, and avoid increasingly fierce low-price market competition, so as to truly make China's textile enterprises embark on the road of intensive and technical scientific development.

Building a harmonious enterprise and actively repaying the society. Hengli Group has always regarded its contribution to society as an indispensable part of enterprise development, actively participated in the national "Hope Project" and "Glorious Cause", founded Hengli Guang Cai Hope Primary School, and set up a number of Hengli Education Funds in Nanshi Normal University, Jiangsu Zhenze Middle School, Shengze Middle School and Shunhu Primary School. Support the development of charity, help the disadvantaged groups, and donate huge amounts of money to the Red Cross Foundation and various charities. In recent years, funding for various undertakings has reached more than 65 million yuan.

First, do a good job in the implementation of national projects. In 2007, the "Development Project of Melt Direct Spinning Microfiber Series Products" declared by the company was approved by the National Development and Reform Commission and the Ministry of Finance as a special fund project for "accelerating structural adjustment and changing growth mode". The company has set up a strong working team to ensure that the special fund projects are completed on time, form the scale of melt direct spinning with independent innovation ability, produce ultra-fine, differentiated and functional series products, solve the key technologies in the main links of the textile industry chain, and realize one-stop development of industrialized products.

The second is to strive to build a bright silk production base. Taking the second phase project with a total investment of 654.38+08 billion yuan-the project with an annual output of 200,000 tons of super bright yarn as a new starting point, we will build a world-class super bright yarn industrial base, and rewrite the situation that it is difficult to buy high-quality bright yarn in Chinese mainland market and even downstream textile mills are afraid to accept high-grade export orders. Drawing lessons from the refined production management mode of advanced Japanese enterprises and strictly implementing the ISO900 1 quality control standard, the production capacity doubled and the output value quadrupled. It is planned to seize more than 80% market share in the domestic high-grade bright silk market in one year, and at the same time strive to open up foreign high-end markets, focusing on Europe, America and Japan with 50% output.

The third is to do it on a large scale. It is planned to install another set of 200,000 tons of differential chemical fiber and 6.5438+0.2 million tons of high-performance and functional fibers, so that the production capacity of Hengli chemical fiber will reach 920,000 tons.

Fourth, continue to do a good job in environmental protection. In 2007, the group took polyester filament as a new starting point, paid more attention to saving energy and resources, strengthened environmental awareness, increased investment in environmental protection, and realized zero discharge of sewage treatment.