Requesting "ceramics May Day promotion event hype soft article"

We hope that dealer friends will seize the opportunity of the manufacturer’s vigorous publicity and promotion of the “May Day” promotion activities and quickly organize and carry out terminal promotion activities, focusing on the following aspects of publicity work:

(1) Send promotional text messages, contact a local communications company that sends bulk text messages, and publish refined promotional messages to target customers and potential customers, which are characterized by low cost and economical application;

(2) Radio advertising: Use local radio stations to broadcast a week before the event, and cooperate with the website to achieve maximum coverage. The radio station is characterized by economy and wide coverage;

(3) Newspaper advertising: You can choose some local mainstream ads during weekends In newspapers and periodicals, make some small-page newspaper promotional advertisements, combined with promotional soft articles, which are characterized by fast communication;

(4) Outdoor billboards: Before the event, replace one or two outdoor advertisements near the building materials market Spray painting and promotional discount content can achieve the purpose of intercepting consumption nearby;

(5) Distribute leaflets in the community: Hire some temporary workers and send them to various local communities or building materials market entrances Distribute promotional leaflets over multiple days, which are low-cost and highly targeted;

(6) Two or three days before the promotion is about to start, quickly create a promotional atmosphere in each specialty store: arch (inflatable arch) Or balloon arch) Banner X frame labels and promotional materials create a hot-selling atmosphere.

(7) Conduct centralized training for shopping guides in specialty stores, unify the promotional caliber and standardize promotional terms, such as "Hello, we are currently carrying out ## national promotions, and we have ## and other preferential measures" etc. .

(8) Online promotion, our company cooperates with "Sohu.com", "Sina.com" and "Meijia.com", and can make full use of the building materials and home decoration forums to post for promotion, release promotional information and contact numbers , these forums have a relatively large number of views, and I hope dealers from all over the world will post more on these forums.

(9) Starting from April 8, a dedicated person will be assigned to report the promotional activities at least once a week with photos and text, and submit them to our marketing department for planning via email or QQ. The planner will be responsible for Special news reports on Sina.com, Sohu.com, and brand websites can help your company carry out free publicity and achieve the best promotional effect;

(10) After the promotional activities are over, dealers must fill in the form before May 10 Please fax the "National May Day Promotion Feedback Form" to the brand internal affairs department so that the marketing department can summarize and report on this promotion.