2022 Tik Tok knowledge sharing anchor outline

2022 Tik Tok knowledge sharing anchor outline

As we all know, the Tik Tok knowledge sharing anchor program in 2022 is very popular now, and it seems to happen overnight. People of all ages in Tik Tok are using it. The following is the Tik Tok knowledge sharing anchor program in 2022.

2022 Tik Tok knowledge sharing anchor program 1 step 0 1 step: Tik Tok keeps the number.

Every Tik Tok you operate must have a number, which can increase the account weight, improve your cognitive ability, help you run Tik Tok smoothly, get more traffic from the platform, and prepare for the next 1 1 steps.

Step 2: Tik Tok rule

Understand the rules of the platform before locating the account.

Tik Tok rule is the red line for you to operate Tik Tok. You can't touch it. Once touched, no matter how excellent your work is and how many fans there are in your account, you will still be punished by the platform, such as deleting, limiting the flow and sealing the title.

Step 03: Account Location

Starting from the first new Tik Tok ship you just registered, whether it's a personal Tik Tok or a corporate Tik Tok, you should first position your Tik Tok account, and then find a breakthrough to create high-quality works sustainably.

Step 04: Customer Layout

No matter personal number or blue V enterprise number, you can't send work immediately after the account is located, but you should lay out your Tik Tok account, especially the Tik Tok account that has been operated more than twice should be laid out in advance, so you can't do it here and there, and the more chaotic it is, the more chaotic it is, and the account layout can put an end to this phenomenon.

Step 05: Publish Policy

Works are the key to popularity. In addition, publishing skills also play a decisive role. The publishing technique is simple, and the key lies in the details. These details will also affect the number of plays, likes, comments, fans and the play rate of the works, which is also a necessary condition to enhance popularity.

Step 6: Pay attention to peers.

Paying attention to peers is our killer. Although you have laid a good foundation, before operating your own Tik Tok, please look at how your peers operate and adjust your thoughts and ideas by studying your peers to avoid detours and violations.

Step 07: Fan Operation

After the release of the works, fans have paid attention to and consulted. At this time, it is necessary to maintain these fans, do a good job in your interaction with fans, and improve the activity of your account, so that more and more loyal fans will trust you, and it will be easier to realize and transform later.

Step 08: Material collection

The material is an important part of the content, and every video needs to be used. You have learned how to collect materials, and you are not short of materials at all. The whole industry is your material library. Any detail and any keyword can be your material and can be used by you at any time.

Step 09: Create Content

In essence, Tik Tok is content marketing. Get traffic (popularity) by content, add powder by content and bring goods by content. If you want to get more fans, you should work hard on the content, don't try to take shortcuts, and doing content in a down-to-earth way is the long-term way out.

Step 10: video production

When making a video, you can edit it with your mobile phone without using a computer on the premise of achieving your goals. If you can learn how to edit videos with your mobile phone, you can edit videos with your mobile phone. It is efficient and convenient, and 65,438+0 people can easily operate more than two Tik Tok numbers at the same time.

2022 Tik Tok knowledge sharing anchor outline 2 directions for tiktok to make money:

1, Advertising: When your Tik Tok has a certain popularity, some enterprises will ask you to help promote their products and brands and pay you a certain advertising fee.

2. Live broadcast: There are two kinds of live broadcast income, one is reward income and the other is goods income. For example, your common beauty anchor game anchor, many fans who like them will reward them, and they can get a certain percentage of rewards. The benefit of bringing goods is that you can now recommend some products to users in the live broadcast room. If someone places an order, you can get a part of the commission from the merchant.

3, with goods: that is, recommended grass seeds, many people who brush Tik Tok should see a small yellow shopping cart in the lower right corner of some videos. If you click to enter and pay for the product, the owner will get a certain percentage of commission income.

4. Drainage: This is to transfer your fans from Tik Tok to your WeChat, and then sell goods and courses through WeChat.

5. Pay for knowledge: This means training Tik Tok, and selling Tik Tok courses to make money by teaching you Tik Tok operation skills (such as improving numbers).

6, selling powder to sell the number: this will not be discussed in depth, just make the number and then sell it according to how much fans earn.

Generally speaking, the above-mentioned ways of making money used to be mainstream, but it is difficult for ordinary people to operate. After all, you have to have hundreds of millions of fans to receive advertisements. On the one hand, you need to have a certain talent and do content to get fans' traffic. On the one hand, the threshold for bringing goods is getting higher and higher, and the number of videos with real-name authentication every day is still limited. In addition, enterprises, employees and logistics are all problems during the epidemic, and it may be difficult for ordinary people to earn income in a short time. After all, samples can't be sent. Not to mention the drainage and the knowledge of paying for the number, they are all earned by people with rich experience in Tik Tok.

Therefore, the six ways to make money in Tik Tok mentioned above are not what I will teach next.

Use Tik Tok applet to make money!

What is a Tik Tok applet? How to make money?

It is a short video creator realization platform with Tik Tok traffic as the core and different applets as the carrier.

It is easy to understand that:

You can bring a link to a small program when Tik Tok publishes a work (many such small programs are suitable for all kinds of people).

After the user clicks on this small program link to enter, if he is interested in choosing a demo, he can get commission income (the demo game is free).

Formal settlement of income

Why don't you do the Tik Tok applet? What are the advantages?

1, the threshold is low and the requirements are not high. How many fans do you need if you don't want to bring the goods? This only requires you to have a mobile phone.

2, don't appear, don't shoot.

3, the speed is fast and the video is extremely simple. Simple operation.

So, if you are interested, have ideas, have execution, don't want to stay at home all day, and want to make some money, you can try.

You know, pay and return are always in direct proportion. The choice is up to you. If you always want to make money lying down, then continue to play with your mobile phone and dream of making money.

2022 Tik Tok Knowledge Sharing Anchor Outline 3 First, how to pay for knowledge?

First choose the direction you want to do, such as emotional content, entrepreneurial content, e-commerce psychology and so on.

Next, let's give some specific directions:

1, emotional counseling, marriage and love, etc. Emotional problems have always been an eternal topic, and the young users of Tik Tok make this kind of emotional confusion in great demand and have a very large market.

2. Skills teaching, such as painting, dancing, musical instruments, cooking videos, etc. As a major category of Tik Tok, it has a sufficient user base. The problem is that the short video of 15 seconds can't carry deeper needs, while the small program can complete the account conversion of high-quality users.

3. From this point of view, most users of Tik Tok are women, and we provide training for women, such as beauty, clothing, parenting, etc. Coupled with the video drainage of celebrities in the vertical field, this is also very profitable.

Applets can carry rich content forms, such as video, graphics, audio and so on. Remember the knowledge payment module? Knowledge creators can put high-quality content on applets, hang them on the pages of related courses applets through short videos, import accurate users, and finally realize knowledge realization.

Second, how does Tik Tok drain to WeChat?

After determining our target users, let's talk about three ways to attract Tik Tok fans to use WeChat.

1, private message drainage

Private message diversion means that we actively contact users and divert them to our private domain traffic pool. It is not difficult to find that although this diversion method is relatively accurate, it is inefficient and difficult to operate in large quantities in a short time.

Therefore, what we use more is to put the micro-signal in a suitable position that the user can see and wait for the attractive drainage added by the user.

2. Drainage of comment area

The comment area has now formed a comment culture in Tik Tok. Some people say that Tik Tok without comment area is soulless. If we make good use of our comments, we can make great progress. After the new video is released in a large size, we can comment as soon as possible, so as to get the first effect.

3. change Tik Tok ID to micro signal.

Just explain that the wechat Tik Tok number has the same number in the profile. Then you may ask, WeChat is so long, won't it be very troublesome to search? In fact, Tik Tok has solved this problem for us. Click Tik Tok and the copied screen will pop up. Just paste it in the search box of WeChat to find and add it, which is simple and convenient.

In addition to modifying Tik Tok ID, we can also put micro-signals directly in personal data, which is the most common passive drainage method.

Third, how to achieve it?

Today, Tik Tok has become a content platform covering people of all ages. In such a huge traffic, there is definitely room for content payment.

There is a vertical skill teaching category among millions of Tik Tok creators, which is a way to realize the content. Tik Tok already has the soil to pay for the content, and the applet acts as the carrier of the content and the payment channel.

In addition, before Tik Tok, there were two ways to realize it, but the application scenario was limited to e-commerce transactions. Applets can provide a full set of tools from payment to knowledge acquisition, plus many portals, which allows creators to pay for knowledge in Tik Tok.

For example, Lao Huang speaks English; Teach others to learn English; Look at his irregular video shooting, at sixes and sevens; But because of the long-term output of fans, it has reached 633 W；; An English course was displayed in the window at a price of 365,438+09 yuan, and 3,965 copies were sold, with a turnover of over 654,338+260,000 yuan. I can't imagine. If it costs money, it doesn't even cost a class.

Fourth, how to make a vertical and accurate Tik Tok?

1, vertically refine knowledge and form differentiation.

2. Lack of knowledge. Relatively scarce skills set up their own barriers.

3. Specialization in the later stage of shooting. The editing rhythm is in place, with elaborate subtitles and covers.

4. Systematization of knowledge. A logical and systematic course.

5. Stable content quality+high frequency update.

6, superposition of people (as the case may be, foster strengths and avoid weaknesses. It's best not to have anyone who can't get extra points.

Mao Ge also prepared Tik Tok live scripts, Tik Tok live speeches, Tik Tok live cases, etc.,,,, which can make you realize better live interaction and avoid stage fright.

Need a kid to get it from Mao Ge.

Mao Ge: No matter in operation, content or the realization of popular commodities, the purpose of focusing on playing short videos is to quickly seize the traffic dividend of short videos, so as to complete the realization transformation.

Whether you are a business or an individual, do you want to become popular, promote drainage, or turn it into cash to make money; Welcome to harass if you don't understand anything.