Advertising in the media cannot be trusted

When the "Paper Bun" fake news incident came out last year, a friend of mine said in hindsight that the first time he saw the news on TV, he thought it was fake. The two reasons he gave are very convincing to me.

First, the process is too complicated. According to what was said in the news, the thick cardboard box needs to be made almost like minced pork, and it needs to be cut and ground through four or five processes. But most people cheat, and many of them are simple, such as copying and pasting papers online. But in order to fake it, it actually takes several times the effort to do it honestly, which is incredible.

Second, it is not huge profits. As far as common sense is concerned, for a person to seriously violate social ethics in this way, he must be driven by great interests, such as making huge profits by counterfeiting cigarettes and alcohol. Regardless of how much it costs to process thick cartons through so many processes, let’s look at how much a bun can be sold for. How many buns can a workshop make in a day and how much can they sell for? You can figure it out for yourself silently, it’s not worth it! !

The murderer of the US school shooting was initially identified as a Chinese student

Published media China News Network

Published on April 16, 2007

Author Deng Yue and Liu Xiaoqing

"News" preliminary identification of the suspect in the massive shooting that occurred at Virginia Tech University today: The man who committed the crime is a Chinese student who came to the United States with a student visa and is 24 years old. . But police said he was not a Virginia Tech student. The source, the Chicago Sun-Times, revealed that he took a United Airlines flight from Shanghai on August 7 last year, landed in the United States in San Francisco, California, and entered the country on a student visa.

The truth: At around 9:40 pm on April 17, Beijing time, CNN broadcast a live news conference on the case. At the meeting, the police announced that after careful investigation by relevant departments, the identity of the murderer came to light—— —23-year-old Korean student Zhao Chenghui, a fourth-year undergraduate majoring in English at Virginia Tech University.

Comments Regarding this fake news that damages the image of the Chinese people and makes the Chinese people full of indignation, the netizen "Zimei Old Man" posted on Xici Hutong that night, pointing out that China News Network published the article about "the murderer of the shooting incident" The news that he is a 24-year-old Chinese" has several shortcomings: "First, the manuscript is not my own interview, the whole article is translated, but it is signed by a reporter from China News Service; second, the source of the information is not carefully verified, and the source of the source is not stated. ; Third, the translation is wrong. It is said that in the report of the US school shooting, China News Network not only reported fast but also the number of reports, which made other media sigh. Here, I specially selected a piece of news from the BBC. Norm believes that *** Mian: "Correctness is more important than speed. ”

The soldier’s mother recognized 176 soldiers’ sons

Published in the media "Miscellaneous Monthly"

Published in June 2007

Author Zhang Mingyue

"News" In 2000, I wrote the story of Qiao Wenjuan, a mother of a soldier... During the flood fight (1998), she used the 2,000 yuan she borrowed for her daughter's college tuition to pay for her children in the frontline soldiers. I bought a raincoat. Six years later, when I returned to Luoyang, I heard the name of the soldier mother... She recognized 176 soldiers' sons, and she rescued more than 700 victims and sick soldiers... I went to her house, but she was not there. , her retired and working husband Zhang Jianmin was cooking on a briquette stove... The old man opened a large locked wooden box and showed it to me. Inside were train and bus tickets from all over the country, remittances to all parts of the country and dozens of troops. The old man told me that the total amount of these receipts is 438,656 yuan. In other words, a couple whose monthly income has never exceeded 1,000 yuan has donated more than 400,000 yuan in 25 years. I was moved...

The truth is that this article "A Move", which was written by a professional writer in a wanton way, was published by "Miscellaneous Monthly" and reprinted by "Reader", making "patriotic and supporting the army in the new era" Model" Qiao Wenjuan and her family have fallen into many misunderstandings. The facts are:

——She has rescued some needy people and sick soldiers, but the number of rescues has not been as high as "more than 700", and she has never rescued more than 700 people. No "disaster victims" have been rescued.

——The so-called "a couple whose monthly income has never exceeded a thousand yuan has donated more than 400,000 yuan in love in 25 years" is completely nonsense! She and her lover are both working-class people. Even if they don't eat or drink, it's hard to save more than 400,000 yuan to do good things!

Commentary: This time "Once Touched" has thrown itself into the trap, filling the gap of "positive reporting of fake news". To be fair, professional writer Zhang Mingyue's falsification is certainly abominable, but the pursuit of high-level, large-scale, and comprehensive reporting by some editors may be the crux of the problem: telling the truth will not move you, but telling lies will make you forget about it.

Carton stuffed buns

Publishing media Beijing TV

Published on July 8, 2007

Author Zi Beijia

The "News" Beijing TV station's "Transparency" column, titled "Paper Baozi", broadcast a program where reporters secretly visited an unlicensed processing site in Chaoyang District and used waste paper boxes as fillings to make Xiaolongbao for sale.

The truth: In early June 2007, Zi Beijia pointed out at the topic selection meeting of the "Transparency" column that he had received calls from the public reporting the problem of "steamed buns containing shredded paper", which caused the column producer Interested in it, it was identified as a special topic for the report. One day at the end of June, Zi Beijia brought secret filming equipment and invited his friend Zhang, an unemployed person, to pretend to be the owner of a construction site. After buying meat fillings, flour and other materials at Kangjiagou Market in Chaoyang District, he asked Wei Quanfeng and four others to make steamed buns. . During the filming process, Zi Beijia asked Wei Quanfeng and others to soak the cardboard boxes he picked up in water, chop them into pieces, mix them with meat fillings, and make buns to feed the dogs. Because the effect was not good, they randomly found a migrant worker and instructed him to make up lies about the "proportion between meat and paper" and made up lines about using caustic soda to increase the visual and auditory effects. On August 12, Zi Beijia, a temporary staff member of Beijing TV Station who produced the "carton stuffed buns" news, was sentenced to one year in prison and fined 1,000 yuan by the Beijing No. 2 Intermediate People's Court for damaging the reputation of the product.

Comment: Although the truth has come to light, the word Beijing TV used when it apologized to the society in the "Beijing News" on the evening of July 18 is quite interesting, that is, the counterfeiter Zibei Kanai is a "temporary staff member". ". The implication is that this person is not a formal employee of Beijing TV and therefore has no relationship with Beijing TV. What is the logic of this excuse for yourself?

Emperor executives confirmed the death of kung fu superstar Sammo Hung

Published media "Modern Express"

Published on December 9, 2007

Author Sun Yi

"News" Kung Fu superstar Sammo Hung died suddenly last night. After the reporter learned the bad news from his colleagues in Hong Kong, he urgently contacted a senior executive of Emperor Hong Kong, who confirmed the news. As of press time, the cause of Sammo Hung's death has not yet been made clear. We only know that he did not die in Hong Kong. It is reported that on November 30, Sammo Hung was still in very good health and had no abnormalities when he participated in an event in Guangzhou.

The truth After "Modern Express" published the news of Sammo Hung's "death", NetEase Entertainment has been in contact with this year's martial arts masters from the Married Family Class and the Hong Family Class. At 15:00 that day, Sammo Hung’s friend Zheng Zhihao finally called Sammo Hung. Sammo Hung said that he was in Shandong and thanked everyone who cared about him. He also said that he was drinking Pu'er tea leisurely and was completely fine. The reporter asked the reporter who reported the news, and the text message she sent back to the reporter contained the words "I was persecuted." When asked again, she refused to say more.

It is no longer news that journalists “kill” people with their pens. But this time the news is that the entertainment reporter who "killed" the person not only did not think about introspection, but came forward to apologize, but angrily uttered the words "I was persecuted", as if he was even more unjust than Dou E. In today's world, even counterfeiters dare to complain, so wouldn't Sammo Hung and the readers be even more unfair?

Give me more points, I’ve been looking for it for a long time! 1