Red shrimp smells like rice and flowers all over the sky.

? Qian Fan strives for development, while hundreds of rivers strive for flow. The surging Han River flows across the vast Jianghan Plain, giving birth to the beautiful Qianjiang Water Garden.

? The Qianjiang people, who have gone through hardships, scientific development and forge ahead, are building a dream chutian and playing the March of "narrowing the gap and striving for the top ten".

? Qianjiang, in this turbulent era, vigorously develops ecological circular agriculture and explores the successful model of modern agriculture "shrimp rice".

? A crayfish has become a "star" in agriculture, industry and service industry, attracting diners from all over the country and even the world, gathering famous experts and chefs, and attracting a batch of industrial projects here. Qianjiang has hatched 6 enterprises with a value of 100 million yuan and dozens of enterprises with an output value of 10 million yuan, which has solved the employment of more than 100,000 local people, and the industry is expected to exceed 100 billion yuan.

? It has been 16 years since 200 1. Through exploration, innovation and development, Qianjiang shrimp has formed an industrialized pattern integrating scientific research and demonstration, improved variety breeding, seed reproduction, healthy breeding, processing and export, catering service, cold chain logistics, intensive processing and festival culture. In 20 16, the total output value of Qianjiang lobster industry reached more than RMB1800 million, and the breeding scale, processing capacity and export earnings were ahead of the whole country for 12 years.

? The crayfish industry is booming, and the Qianjiang shrimp industry is also following suit. Qianjiang lobster and shrimp industry has successively become a benchmark product to promote the structural reform of agricultural supply side, the first characteristic industry to enrich the people and strengthen the city, the first demonstration industry for transformation and upgrading, and the first comprehensive industry. Qianjiang became "the hometown of crayfish in China" in one fell swoop. "China's Land of Shrimp and Rice" has entered the evaluation process.

? Rice grows in water, and shrimp is downstream of rice-in spring and summer, the water town is hidden in the river, and the shrimp is delicious. You can see such beautiful, smart and harmonious pictures everywhere.

? Qianjiang is the birthplace of "shrimp continuous cropping". From 200 1 to 2004, Qianjiang people spent four years exploring this comprehensive farming model. Mid-season rice can raise shrimp in one season, and the yield of crayfish per mu can reach about 100kg. This new planting and breeding model has improved the multiple cropping index of farmland, greatly increased the income of farmers, and provided sufficient raw materials for processing and export enterprises to win in one fell swoop.

? In 2008, the provincial government wrote the development of "shrimp-rice continuous cropping" model into the No.1 document, making it known as "the lobster in the world sees the Qianjiang River". The market demand for crayfish is increasing rapidly.

? Seeking innovation and change; Higher is better.

? Qianjiang city takes advantage of the situation, guides the situation, and digs the potential of shrimp culture in rice fields. Establish a lobster innovation team and introduce policies to encourage bold innovation. From 20 10, it lasted for three years, and the ecological farming mode of "shrimp-rice cooperation" was born.

? "Shrimp-rice co-cropping" has changed from "one rice and one shrimp" to "one rice and two shrimps", organically combining rice planting and lobster breeding, and recycling resources, so as to achieve the goal of simultaneously increasing the yield of crayfish and rice and improving the product quality. The yield per mu of crayfish jumped to 200 Jin, and the average profit per mu reached about 5,000 yuan.

? The government gives strength and the farmers are enthusiastic. Qianjiang City has continuously increased its support, and the subsidy standard for shrimp and rice farmers has been raised from per mu 10 yuan to 40 yuan. This year, the lobster breeding area in the city has reached 500,000 mu, and 9 million mu and 50,000 mu of concentrated contiguous shrimp and rice ecological breeding bases have been built.

? Project assistance and scientific and technological support. On 20 14, Hubei lake company, a "big lobster enterprise", set up an academician workstation headed by Academician Gui, and on 20 17, set up Hubei crayfish industrial technology research institute to integrate scientific and technological resources. The provincial government, the municipal government and Lake Company jointly invested 300 million yuan to build the largest crayfish fry breeding center in China, and selected 3 billion high-quality shrimps every year, making it the first crayfish breeding farm in the world.

? Wu Wang, the chief expert and famous professor of fishery science and technology household project of the Ministry of Agriculture, praised Qianjiang: "Shrimp-rice co-education" is a successful model and a revolution of modern agriculture in China.

"Shrimp * * *" is popular all over the country, and the strength of deep processing has sprung up.

? From Xiongkou Huashan to Garden Lake, from Duoduo in Shi Yang to Houhu Baolong, Longwan Changgui and Qianjiang, 13 aquatic product processing enterprise groups have been formed, which can produce shrimp, whole-limb shrimp, shrimp tail, smoked fish, fish fillets, surimi, snail, lotus root, chitin and its derivative products 13 with more than 60 varieties. "Ren Liang" and "Chu Jianghong" brand lobster trademarks won the well-known trademarks in China.

? The market legend of Qianjiang lobster does not stop there. What really makes it famous is the export to earn foreign exchange.

? 10 for more than 0 years, Qianjiang lobster has been on the table in Europe and America, occupying 60% of the European market. In 20 15, the export of Qianjiang crayfish earned US$1500,000, leading the country for 12 years in a row, and having the first voice in the world freshwater crayfish product market.

Huashan and Lakeside are "national key leading enterprises in agricultural industrialization", which have obtained global ERC certification and their products directly enter European and American supermarkets. Lake has become the largest freshwater aquatic products processing and exporting enterprise in China. Huashan built the only deep processing base of freshwater chitin in China, and successfully extracted glucosamine hydrochloride, chitosan, chitosan oligosaccharide and other products from shrimp shells, which won the recognition of "Jian" in one fell swoop. The output value of chitin health care products in 20 16 reached 2 billion yuan.

? Quality is life and brand is market. According to the situation, Qianjiang took the lead in formulating crayfish culture standards such as Technical Specification for Artificial Induction Culture of Procambarus clarkii, Technical Specification for Culture of Procambarus clarkii and Technical Specification for Culture of Lobster and Shrimp in Qianjiang, and passed the pollution-free origin identification and product certification of the Ministry of Agriculture, becoming a national demonstration city for standardized crayfish culture. The exported crayfish products have not exceeded the standard in many "harsh" tests in Europe and America.

? Qianjiang shrimp, "one after another", shrimp industry is unstoppable.

? In the field of primary production, Qianjiang shrimp broke through the bottleneck of planting and breeding; In the secondary industry, Qianjiang is making deep processing of shrimp to the extreme; In the tertiary industry, Qianjiang shrimp is thriving and unstoppable.

In the midsummer of Qianjiang River, the red "shrimp" is famous all over the city.

? It seems that in Qianjiang, Wuhan, Shenzhen, Chengdu, Chongqing, Yichang, Jingzhou and other large and medium-sized cities, nearly 10,000 characteristic lobster restaurants were built overnight. Restaurants represented by "Little Plum", "Shrimp King", "Taste Factory" and "Little Er Shang Shrimp" have developed braised prawns, prawns with garlic, prawns with fennel legs, chilli shrimp balls and lobster with pickled peppers.

? On May 1 last year, 10 million foreign tourists went straight to Qianjiang to taste delicious lobster. In three days, the restaurant sold shrimp 1 10,000 Jin or more, and its operating income exceeded 100 million yuan. "Red Storm" swept across the country, queuing to eat shrimp, and became a landscape in Qianjiang City. "Take the high-speed train, taste lobster, listen to flower drums, visit Meiyuan, visit Xinglong Dam and go to Chuzhang Huatai" has gradually become a new business card for Qianjiang's foreign tourism.

? From the 300-meter-long Lobster Street to the largest ecological lobster city in China, and then to the China Shrimp Valley Network, well-known online brands such as Domineering Lobster, Little Shrimp Brother, Shrimp Zun and Shrimp Emperor have emerged, which are sold nationwide through e-commerce platforms such as Taobao, WeChat, JD.COM, 1 Store. Within 24 hours, fresh crayfish can jump from Qianjiang field to the dining tables of thousands of families all over the country!

From 2009 to 20 18, Qianjiang successfully held the ninth lobster festival, which became a festival activity of "enriching the people, benefiting the people and entertaining the people" and a cultural brand integrating "food feast, cultural festival and economic and trade event". "China Qianjiang Lobster Festival" was awarded the honorary title of "China's Most Native Products Festival".

? Change makes sense, but general rules last for a long time. In recent years, even the thinking of Qianjiang people is constantly changing. Vision, from Qianjiang to Hubei, to the whole country and to the whole world. Pursuit, from the unique Qianjiang to the national overlord.

? This year, the 2nd International Lobster and Shrimp Industry Expo and the 9th Hubei (Qianjiang) Lobster Festival were held as scheduled in June. Qianjiang city turned its attention to the world, to the whole world. This is a "Lobster Carnival" which integrates "Lobster Night", Lantern Festival, Lobster Banquet for 10,000 people and Lobster Competition, showing the whole industrial chain of shrimp and rice development in all directions. The brands of "Qianjiang Lobster" and "Qianjiang Shrimp Rice" will be well-known both at home and abroad and all over the world.

Adhere to the shrimp and shrimp two-wheel drive. Accelerate the upgrading and development of shrimp and rice industry, constantly consolidate Qianjiang's position as the "national shrimp king" and build the first city of shrimp and rice industry in China.

? Establish the national leading position of shrimp industry. By 2020, the area of "shrimp rice" in the city will reach 6.5438+0 million mu, the output of crayfish will reach 200,000 tons, and the output of shrimp rice will reach 650,000 tons, achieving full coverage of standardized farming, with the quality rate reaching 100%, and the comprehensive output value of shrimp rice industry will reach more than 80 billion yuan.

? Start the "Thousands of Teachers and Thousands of Stores" training project. Based on Qianjiang Lobster Vocational College, it is planned to train 1 10,000 aquaculture farmers and 1 10,000 shrimp farmers during the 13th Five-Year Plan period, and to open 1000 Qianjiang lobster franchise chain stores. ?

? Create a national lobster-themed catering business belt. March into Wuhan Qing Ji Street, build "Qianjiang Lobster Street", start a prairie fire all over the country, and build an international lobster city.

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Lobster cultural ecotourism received 6.5438+0.8 million tourists throughout the year; The number of employees in the whole industry reaches10-300,000; Farmers' shrimp and rice income accounts for more than 45%.

? A series of plans and measures have laid a solid foundation for Qianjiang lobster and shrimp industry.

? A shrimp and a bag of rice have made an industry, enriched the people, created a beautiful environment, cultivated a culture and shaped a city. This is the role of agglomeration; This is the function of radiation!

? Between leading and adapting, the competitive vitality of Qianjiang shrimp is being generated! Between aggregation and throughput, the personality charm of Qianjiang shrimp is showing! Between excitement and rising, the comprehensive strength of Qianjiang shrimp is improving!

? The water is beautiful, the fish is fat, the rice is delicious, and there are many merchants in the shrimp market. The city is full of "China Red", and the dream water town is Qianjiang. Qianjiang Shrimp, which controls the historical opportunity and carries the lofty dreams of thousands of children in water towns, will surely interpret one market legend after another.