Zhongxing pickup truck classic advertising language daquan

As a multi-function vehicle, pickup truck can carry people and pull goods, which is actually very suitable for the needs of Chinese people. And because of the practicality of pickup truck, pickup truck was one of the earliest models when China's independent automobile brand just started. As early as 1986, ZTE built the first domestic pickup truck.

However, after domestic automobile regulations 1994 classified pickup trucks as multi-purpose trucks, pickup truck models began to be restricted in some big cities. With the gradual relaxation of domestic restrictions on pickup trucks in recent years, pickup trucks have become the latest trend. Pickups with more domineering appearance, more spacious space, better comfort and stronger off-road performance have become the choice of many family cars.

ZTE Devil is one of the earliest "American pickup trucks" in China, and its fierce and domineering appearance is called "China version of the road" by many people. Recently, the latest 202 1 model has been officially launched. ? The price of Terralord passenger version 2026.5438+0 diesel version is10.28-138,800 yuan, and the price of gasoline version is 9.98-14180,000 yuan. Two-wheel drive, four-wheel drive, standard double and big double versions are also available.

It is reported that the appearance and interior of Terralord listed this time have been completely refreshed, involving 2 1 upgrades of power, control and interior and exterior installation technology. The chassis continues the tradition of strong off-road and is positioned as a "high-performance off-road pickup truck". Let's take a look at what changes have taken place in the new ZTE Devil.

The front face of the new model has been redesigned and the size of the net has been further increased. The internal grille is 7 horizontal grilles, and the black logo is enabled, and two red grilles are used for decoration, which forms a contrast effect with the other five black grilles in color and shape and looks more sporty. The muscle shape of the reticulated convex contour also extends below the headlights. Headlights and angular front enclosure exude a strong sense of strength, and the striking red double front trailer hook echoes the red grille on the Internet. On the whole, the new car has a bigger middle net and a bigger silver middle net. Coupled with the generous and solid front face, it has created a very domineering visual effect of the hard-core off-road vehicle, and it does not lose Toyota Road and Ford Raptor at all.

On the side of the car body, the new car adopts black profile wheel eyebrows, and the lower side of the door also adopts black scratch-resistant decoration, which not only increases the effect of scraping paint, but also looks tougher and rougher. In addition, the wheels are painted in black, which makes the visual effect more sporty. ? In terms of body size data, according to two different versions, the length of the new car is 534 1 mm (standard double row) and 5624 mm (large double row), the width and height are 1.920 mm/1.845 mm, and the wheelbase is 3230 mm (standard double row). In addition, the length of the rear cargo compartment is 1530mm (standard catamaran) and 18 10mm (large catamaran), and the width and height are 1620mm/5 15mm respectively. The size has reached or exceeded many full-size SUVs, and the gas field is full.

In the interior part, compared with the fierce and domineering appearance, the interior of the new Lord is softer, giving people a sense of contrast of "fierce outside and soft inside". The main color of the car is light blue and yellow full of natural flavor, which brings people a feeling of hope, calm and comfort. The center console panel, central armrest and seat are wrapped in a large number of diamond-shaped perforated leather. It is reported that the design is inspired by the Tibetan eight-treasure auspicious knot, which has a beautiful meaning of wisdom, rationality and peace. In addition, the new Lord also changed the fabric of the seat and headrest and adjusted the hardness of the foam, which greatly improved the comfort of the seat. It can be seen that the whole interior atmosphere of the new model has become more refined and luxurious.

Chassis is undoubtedly very important for a model positioning high-performance off-road pickup truck. 202 1 Master Passenger Edition adopts two vertical and seven horizontal trapezoidal frames with variable cross-sections, which absorb energy in sections and strengthen them locally. The chassis is more solid and has stronger bearing capacity. The cross-sectional height of the key parts of the longitudinal beam reaches 155 mm, which has the advantages of strong low-speed off-road ability, good high-speed driving stability, super durability and high passability.

In the power part, the new Terralord diesel version is equipped with Isuzu VM2.5T diesel engine with maximum power 1 10kW and maximum torque of 360n·m, and equipped with VGT supercharger. The engine can output 280n·m torque at 1000 rpm. The gasoline version is equipped with Mitsubishi 4K22D4T gasoline engine, and the maximum power and torque are 160kW and 320n·m respectively. Both kinds of power have very eye-catching low-speed and high-torque performance, which is more in line with the demand of pickup trucks for load-bearing and off-road vehicles. The new models continue to offer two-wheel drive and four-wheel drive versions to meet the needs of different models.

Comments: As an old professional pickup truck brand that created the first pickup truck in China, it has created a good reputation with Hu Wei and Xiaohu models. Nowadays, the new high-end big lords are listed, which is more in line with the demand for pickup trucks for personal family cars. With its smooth appearance and powerful off-road performance, Wittmann is expected to become a leader in the field of large pickup trucks in China.

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.