What is the core concept of the 2022 Winter Olympics?

The core concepts of the 2022 Winter Olympics are: athlete-centered, sustainable development, and frugal hosting of the games.

The Beijing Winter Olympics is a major landmark event at an important historical node in our country. It is an important opportunity to showcase the country's image, promote national development, and inspire the national spirit. This is the first time that China has hosted the Winter Olympics and the Winter Paralympics. Beijing will also become the first Double Olympics city in the world to host the Summer and Winter Olympics.

At 9 a.m. on May 8, 2020, the color system and core graphics of the Beijing Winter Olympics were officially released. On July 30, the Voice of the Winter Olympics global communication campaign was officially launched. On September 9, the Beijing Winter Olympics licensed product Winter Olympics Five-Ring Enamel Zun was launched. In December, the Winter Olympics gold-inlaid jade vase and Winter Olympics double seals were released.

Introduction to the theme slogan of the 2022 Beijing Winter Olympics and the 2022 Beijing Winter Paralympics:

Together for the future. It embodies the power of unity and collectiveness, embodies the core values ??and vision of the Olympic Movement, and the pursuit of world unity, peace and progress. How to deeply understand this slogan. Why Say Together to the Future concentratedly and concisely expresses the vision of the Beijing Winter Olympics.

Beijing, the city of Double Olympics, will leave a long-lasting spiritual legacy to the international Olympic movement and human society. With the Beijing Winter Olympics opening soon, China.com conducted an exclusive interview with Sun Weijia, Director of the Exchange and Cooperation Department of the Counselor's Office of the State Council, former Director of the Media Operations Department of the Beijing 2008 Olympic Games, Olympic Media Operations Officer, and member of the International Olympic Committee's Press Committee.