Creative poster production process-what steps are there in poster design?

what are the steps to make a poster?

To make a beautiful poster, we must first make clear the theme of the poster and collect relevant pictures and text materials according to the theme. Determine the content of the products or activities to be promoted in the poster, draw up the propaganda slogan or publicity introduction, and make preparations for making the poster.

after selecting the material according to the determined title, it is necessary to sort out and modify the material and apply it to the poster. The first is the design of the poster background. According to the theme, if the theme is related to "

Silent Night

", the background color can be blue, and it can be a pattern background related to night. It is essential to make a beautiful poster by making the background tangent to the theme.

according to the requirements of layout, typeset the text first. Put the text to be introduced into the corresponding layout, and change the font according to the overall style of the poster. Pop font is commonly used in making posters, which is relatively easy without changing the shape of the font itself, and is suitable for making posters in terms of aesthetics and rigor. After designing the font, read it carefully to avoid unnecessary mistakes and language diseases.

after typesetting the text, typeset the picture. Paste the picture into the corresponding layout area. The pasted picture should be clear and beautiful, and the color should not conflict with the background color. After pasting, the size of the picture should be modified to make it adapt to the size of the whole layout and the text on the layout, so as to maintain the coordination between the two.

after the background, text and pictures are all made, a poster is basically completed. However, in order to make the poster more beautiful, we should adjust it based on the effect reflected by the whole poster. When adjusting, try to enrich the content of the poster, adjust the color matching of the poster and highlight the eye-catching point of the poster. After adjustment, design an attractive topic for the poster and place the topic in the layout. The font of the topic should be the most eye-catching and the color the most prominent. What are the steps in poster design?

1. Make clear the theme. Theme is the soul of a work. In order to ensure that the theme of the work is clear and the viewpoint is distinct, the theme of the work should be determined according to the core intention and central idea to be expressed in the work. Deviating from the theme, the publicity effect of poster works can not be achieved.

2. Analyze the theme characteristics. From the perspective of design theme, this paper analyzes its main characteristics. Only after grasping the theme characteristics can we determine the color style and layout characteristics of the works. The theme is the commander-in-chief of material selection and processing and creative direction selection.

3. Determine the creative direction. Determining the creative direction is to plan and design the artistic style of poster works according to the theme of the works and the characteristics of the audience. Whether a work can attract the attention of the audience is the key to the success or failure of creativity.

4. Collect and sort out the materials. Find or design materials around themes or ideas. In order to highlight the artistic effect of the work, it is necessary to process the obtained materials.

5. Make processed works. Finally, the processing of poster works is to select the corresponding tools and software to organically integrate all kinds of materials. In the process of material integration, the layout and color matching of pictures and words should be reasonable, expressive and infectious. Poster production process

Analysis of ideas:

1. Collect and save beautiful materials and elements;

2. Firstly, analyze the industry and background, find out the key words, find the reference according to the content, find the visual model and determine the color scheme;

3. according to the requirements and materials, find a good layout, arrange the layout and put all the elements in place;

4. Make visual design by combining color matching and typesetting;

5. Add details and embellishments, match widgets, and adjust the page elements to be unified and coordinated;

6, the final adjustment, all the elements are merged, reducing too much decoration and achieving the final integration.

production process:

1. Information sorting: determine the production purpose, sort out all the information required, leave the necessary elements behind, classify the information, divide it into limited levels, and determine the most important information;

2. Determine the plate center and page spacing: the plate center refers to the area bearing the screen content, also called typesetting space; Determine the size of the heart rate according to the specific content, too large or too small will affect the final effect;

3. Setting grid: Grid plays an important role in improving the effect of the whole layout, which can standardize the layout, enhance the sense of order, enhance the aesthetic feeling of the picture and ensure the order and rhythm of the layout;

4. Determine the main body of the picture: the largest element in the picture can be in the form of text information, pictures, illustrations, etc. The most important thing is to establish visual attraction and become the biggest visual focus in the picture;

5. Function allocation: put the most important information in a conspicuous place, put the unimportant information in a secondary place, and put the related information in groups;

6. Visual level: there are many ways to divide the visual strength according to the function of elements. The conventional method will emphasize the enlargement of elements and not the reduction of elements, so as to divide the visual strength of groups;

7. color matching: after the basic framework is determined, color matching is carried out, and different colors show different temperament through the purpose, concept and temperament of the theme;

8. Font selection: Font selection is very important. Different fonts will lead to different effects. Don't use too many fonts, just use two fonts to match.

9. Graphic information: extract keywords from the text for graphic design, so as to better convey the picture information.