Why does Brother Hu say that Borgward cars are expensive?

Hello, according to your description, recently, Borgward Motors produced a new advertisement called "So Expensive", which caused countless netizens to "scream". This advertisement is divided into two videos, the protagonists are former CCTV host Lang Yongchun and "Brother Hu Talks Cars" speaker Yu Hu. The two people in the video read out two advertising slogans in a sonorous and powerful tone, "The German Red Dot Design Award is expensive!", "German Industry 4.0 intelligent manufacturing is expensive!", "79 aircraft carrier grade steel is expensive! ", "Lifetime warranty, expensive!", "Three times in Dakar, it's expensive!" "Good! Expensive!" and other keywords have made countless netizens realize that this car is expensive. Never forget it! But when we learned about it, we learned that the official guide price of Borgward's cheapest model is only 129,800 yuan, which has nothing to do with the "expensive" in the advertisement.

In fact, when the Borgward brand returned to the Chinese market around 2015, it basically had nothing to do with the original Borgward brand with a century-old German quality. If we insist on being related, maybe there is only one brand name left... Initially, Borgward, which still follows the route of German origin, relied on Beiqi Foton to quickly launch the first SUV after returning to the market-Borgward BX7. Borgward, which had a weak foundation and a niche brand, could not support its product strength at all. Sales were high and low, and its cumulative losses exceeded 4 billion yuan. Finally, at the end of 2018, it was put up for transfer, and then changed hands to UCAR. At the beginning of 2019, after buying the equity of Borgward 67, China UCAR teamed up with Borgward to play "new retail" and launched the new retail platform of China Borgward.

I hope my answer can help you, and I hope you will adopt it, thank you! !