Show off car slogans

Looking back at the short videos of fires in these years, what characteristics will you find?

Yes, head accounts are basically started by showing off their wealth.

On Tik Tok, "Tiger Brother talks about cars" and "Monkey Brother talks about cars", most of which are luxury cars and luxury watches with a million yuan or more.

Food bloggers "poison the straw" and eat caviar as a snack with Maotai and cattle.

There is also "Zhu Zeng's boring life", which has been very popular in the past two years. It started with Rolex, the life of rich people is so simple and boring.

It used to be said that the rich and the poor live in two parallel worlds, and there is almost no intersection between them.

But through the internet, we find that many ordinary people are longing for the life of the rich.

Although I can't reach it, I yearn for it.

0 1

Everyone can understand the mentality of showing off wealth. After all, everyone has vanity.

But why do so many people like to watch the lives of the rich?

In psychology, "pursuing advantages and avoiding disadvantages" is one of the inherent attributes of human nature, and it is the universal psychology of human beings to be too poor and love the rich.

On the surface, everyone looks down on the rich, but deep down, they have always admired them.

It's like when we scold Ma Yun for cutting leeks, we want to call him "Father Ma".

The play "Granny Liu visits the Grand View Garden" in A Dream of Red Mansions shows this mentality incisively and vividly.

When Granny Liu entered the Grand View Garden, Xifeng brought her a bowl of pigeon eggs to make Granny Liu happy. Granny Liu had a great appetite.

Granny Liu didn't know pigeon eggs and mistook it for an egg. She actually boasted: "Jia's hens are so handsome, and their eggs are so small and handsome."

Xi-feng said with a smile, "The eggs in her bowl are one or two taels of silver. Tell her to try it quickly. Once they are cold, they are not delicious. "

Granny Liu heard this and sighed, "A penny or two disappeared without hearing the noise."

Granny Liu, relying on the simplicity and high emotional intelligence of rural people, has brought long-lost laughter and laughter to the dreary Grand View Garden.

She doesn't care about being teased. Lin Daiyu ridiculed her as a "female locust", and she doesn't care.

Why?

Because the benefits are real.

Everyone wants to be with rich relatives, but some people just don't have the chance.

In the past, not all ordinary people were lucky enough to be like Granny Liu.

But in the era of media, the upper class is no longer out of reach.

Even ordinary wage earners and moonlight families can realize the "celebrity dream" through "spelling".

02

Recently, a name called "@ jingjingjingjingjing" has become popular. In recent months, he has harvested tens of millions of powders.

At present, there are more than 20 million fans, more than 65.438+0.5 billion likes.

In the video, he often wears fashionable oil head and a pair of round glasses, and at first glance looks like a rich man.

In a program called Rolls Royce in the Vegetable Market, he came to Sanyuanli Vegetable Market in Beijing.

Known as the best vegetable market in Beijing, you can buy fruits and ingredients from all over the world.

Because it is located in the core area of Beijing, close to foreign embassies, the patrons here are either dignitaries or stars, and the price will naturally not be very close to the people.

According to reports, a kind of green grape called "Water of the Earth" is full of grains and crystal clear. The price is 580 yuan/kg, and it costs more than 1000 to buy a bunch.

There is also a jelly orange, 10 gift box, which is said to taste like jelly and sold in 980 yuan.

In addition, there are 70 thousand yellow croaker, which is not difficult to sell on the shelves.

There are more than 10,000 yuan tablecloths, 6,000 yuan powder porcelain coffee pots and 20,000 yuan dirty clothes baskets in the daily necessities area. ...

When he went to the cashier, the cashier told him that the total amount was 8093.32 yuan.

He asked the cashier curiously, "Are there many people who spend this amount?"

The cashier replied without thinking: "Many, many, hundreds of thousands."

Yes, maybe you don't know, in Sanyuanli vegetable market in Beijing, some people spend 200,000 yuan a week to buy fruit, and the shower gel set for bathing cats costs 2,000 yuan!

These stories are not fairy tales, but part of the hidden life of the rising wealthy class in China.

Grandma Liu went in and out of the Grand View Garden several times in those years. After returning to her hometown, she always shares her experiences with the villagers.

In fact, today we are as keen to see the world of the rich as Grandma Liu.

I hope that if I work hard, I will make a fortune one day.

It's just that we don't know that the dream of the rich we watch is actually based on our own watching. ...

03

In recent years, TV, radio, magazines and other traditional media have declined, and many advertisers have invested their money in new media.

Fans are advertisements, and fans are everything.

In order to attract fans, showing off wealth has become the best way to attract attention.

Drive Lamborghini to deliver food.

Hi, Aston Martin's "Unpacking" video.

A whole row of Ferraris are setting up stalls. ...

This is a scene that we often see in Tik Tok and Aooutlets. Will give people the illusion that super luxury cars are everywhere?

Actually, it is not.

But we found that showing off wealth is a kind of wealth password, which can attract a steady stream of fans.

This picture shows the powder-increasing picture of Tik Tok's two head car video numbers "Running Old" and "Tiger Brother Saying Car".

The similarities between the two videos are * * *, that is, few people watched them when they first shared their knowledge about automobiles.

However, since the transformation into a "luxury car", it broke through the bottleneck of rising powder overnight and embarked on the road of rapid growth.

At the fastest time, it can increase powder by 654.38+0 million a day!

Now these two accounts have become tens of millions of accounts. Pick up an advertisement casually, and the endorsement fee will be several million.

Maybe they couldn't afford a luxury car once, but now buying a luxury car is really like buying it for fun.

When this "wealth password" was opened, we found that more and more show-off accounts appeared.

Dazzling rooms, cars, luxury goods, expensive ingredients, beautiful women. ...

What ordinary people expect, they show off, satisfying everyone's imagination of upper-class life.

In his circle of friends, the WeChat business used to do this, but now it has been upgraded.

As long as you dare to "show off your wealth", the short video platform will one day "enrich" the flow of your works.

Hugo, a great French writer, once wrote in The Smiling Man: "The paradise of the rich is built on the hell of the poor."

It's true.

When the second princess Yao Anna of Huawei debuted.

Some netizens said: "Create wealth for capitalists during the day, learn from capitalists to talk and think after work, and watch capitalists' daughters dance at night ..."

If you say today that God is unfair, some people will get rich overnight.

But also understand that some people can get rich overnight, and you and I are both responsible!