Why should the railway department promote the "unblocked railway" frequent passenger service?

The introduction of frequent passenger service by the railway department shows that the railway department has finally awakened.

According to the announcement of China Railway Corporation, from 20 17 12-20, that is, next Wednesday, the railway department will launch a frequent flyer service to support the accumulation of members' points, which means that points can be exchanged for train tickets in the future! The announcement has appeared on the official website 12306. It says that all 12-year-old passengers can apply to become frequent flyer members of "Railway Smooth Travel" through the website, mobile phone or station window, and members can accumulate points by purchasing tickets.

On the one hand, the railway department has always been a latecomer. Whether it's buying tickets online, supporting WeChat, or supporting group buying websites, etc. The Ministry of Railways generally lags behind the aviation department in all aspects. In the past 20 years, the service of the railway department has lagged behind the aviation department seriously, even worse than the local public transport department in many aspects. The innovation ability of the railway department is seriously insufficient, which has brought serious trouble to the public to buy tickets.

On the other hand, the railway sector has gradually awakened in recent years. For example, the ticketing website has finally been opened, and five years later we will go to the ticketing hall to buy tickets. What an anti-human design. However, at present, there are still many inhuman places for the Ministry of Railways to purchase tickets. For example, official website does not support WeChat ticket purchase. I wonder how difficult it is technically. Can only say that the management consciousness is backward.

In short, the railway sector has long lacked service innovation, but now this situation has improved. It has launched a ticketing website, Alipay, and now it has launched a membership service. We have reason to believe that the railway service will get better and better.