What are the basic elements of real estate vi design _ What are the basic elements of VI design?

If you want to do real estate vi design, you must understand its basic elements and design according to the collected basic elements, so that real estate VI design can bring a good image to real estate enterprises and convey a good culture. So what are the basic elements of real estate vi design? Let Bian Xiao give you a detailed introduction.

I. Name of real estate

The real estate name is the basic display of the real estate image. In VI design, it is mainly through the expression of words to highlight the management nature, spirit and concept of real estate and real estate image.

Second, the real estate standard font

The standard fonts of real estate, including font design and corresponding combination design, are planned and designed according to the basic elements such as the name, logo and nature of real estate, forming a combination that conforms to aesthetic laws, is generous and eye-catching, simple and memorable, and has a unique style, showing the serious and rigorous real estate spirit and business philosophy of real estate, giving people a beautiful visual experience, thus enhancing the rigor and reliability of the real estate image.

Third, the real estate symbol pattern

In order to cooperate with the basic elements of VI visual identity design of real estate widely used by various media, it is necessary to design patterns, so that they can symbolize the spiritual concept of real estate in spirit, be more complete and full in practical sense, have more visual expressive force and impact in visual expression, and better enhance the publicity of excellent real estate images. This model is called the real estate symbol model.

Fourth, the real estate standard color

Enterprise standard color is the standard color used to symbolize the spirit and concept of real estate. Through the correct application of the standard color specified in the VI visual identity design of real estate, the industrial nature of real estate can be reflected and the corporate image can be effectively distinguished. It can fully display the management concept, real estate spirit and positive and optimistic spirit of real estate, improve the public's awareness of real estate, and thus play a role in promoting the image of real estate.

Five, real estate special printing font

The special printing fonts for real estate mainly include the special printing fonts for titles and texts of different media such as newspapers, magazines and posters, and the special fonts are uniformly designed and stipulated.

Six, real estate slogan slogan

Refine and summarize the concept of real estate, form a propaganda slogan based on business philosophy, reflect the positive spirit of real estate, encourage real estate practitioners to make continuous efforts for the rapid development of real estate, let the public know about real estate culture and enhance their goodwill towards real estate. Become a slogan of real estate.

Seven, real estate appraisal

Corporate logo is the organic combination and unification of external symbols of real estate image and visual identification symbols of real estate image. Through simple and vivid image design, the management concept, spirit and culture of the real estate can be strongly displayed, and the good social brand image of the real estate can be better displayed. The real estate logo is to integrate the real estate spirit, business philosophy, real estate culture and other elements into visual identification symbols, and form a perfect real estate logo with identification, guidance, unity, modeling, extensibility, systematicness and times through combined design, so as to accurately convey the real estate information to the public and gain perception and recognition.

If you want to do real estate vi design, you must understand its basic elements and design according to the collected basic elements, so that real estate VI design can bring a good image to real estate enterprises and convey a good culture. So what are the basic elements of real estate vi design? Let Bian Xiao give you a detailed introduction.

I. Name of real estate

The real estate name is the basic display of the real estate image. In VI design, it is mainly through the expression of words to highlight the management nature, spirit and concept of real estate and real estate image.

Second, the real estate standard font

The standard fonts of real estate, including font design and corresponding combination design, are planned and designed according to the basic elements such as the name, logo and nature of real estate, forming a combination that conforms to aesthetic laws, is generous and eye-catching, simple and memorable, and has a unique style, showing the serious and rigorous real estate spirit and business philosophy of real estate, giving people a beautiful visual experience, thus enhancing the rigor and reliability of the real estate image.

Third, the real estate symbol pattern

In order to cooperate with the basic elements of VI visual identity design of real estate widely used by various media, it is necessary to design patterns, so that they can symbolize the spiritual concept of real estate in spirit, be more complete and full in practical sense, have more visual expressive force and impact in visual expression, and better enhance the publicity of excellent real estate images. This model is called the real estate symbol model.

Fourth, the real estate standard color

Enterprise standard color is the standard color used to symbolize the spirit and concept of real estate. Through the correct application of the standard color specified in the VI visual identity design of real estate, the industrial nature of real estate can be reflected and the corporate image can be effectively distinguished. It can fully display the management concept, real estate spirit and positive and optimistic spirit of real estate, improve the public's awareness of real estate, and thus play a role in promoting the image of real estate.

Five, real estate special printing font

The special printing fonts for real estate mainly include the special printing fonts for titles and texts of different media such as newspapers, magazines and posters, and the special fonts are uniformly designed and stipulated.

Six, real estate slogan slogan

Refine and summarize the concept of real estate, form a propaganda slogan based on business philosophy, reflect the positive spirit of real estate, encourage real estate practitioners to make continuous efforts for the rapid development of real estate, let the public know about real estate culture and enhance their goodwill towards real estate. Become a slogan of real estate.

Seven, real estate appraisal

Corporate logo is the organic combination and unification of external symbols of real estate image and visual identification symbols of real estate image. Through simple and vivid image design, the management concept, spirit and culture of the real estate can be strongly displayed, and the good social brand image of the real estate can be better displayed. The real estate logo is to integrate the real estate spirit, business philosophy, real estate culture and other elements into visual identification symbols, and form a perfect real estate logo with identification, guidance, unity, modeling, extensibility, systematicness and times through combined design, so as to accurately convey the real estate information to the public and gain perception and recognition.