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Keywords: red gene.

What are the key words in this issue? Red gene? :

The red gene is the inheritance of a revolutionary spirit. Red symbolizes light, unites strength and leads the future. Ruijin, Jinggangshan, Zunyi, Yan 'an and Xibaipo all write history because of "red". "Red Gene" is the spiritual core of China producers and the spiritual bond of the Chinese nation.

The "Red Gene" gave birth to the eternal spirit of flood fighting and disaster relief, Beijing Olympic Games and manned space flight, and inspired generations of Chinese sons and daughters to stand on their own feet, persist in their dreams and forge ahead for the great rejuvenation of the Chinese nation. Faced with the obstruction and slander of hostile forces and the surging attack of natural disasters, we never wavered, never slackened, never tossed, and wrote the "China Story" that amazed the world with diligence, wisdom, firmness and persistence.

This issue has selected several representative topics from the fields of economy, news communication, administration, culture and pedagogy. Let everyone have a clear understanding of the topic selection direction of "Red Gene" through the topic selection of celebrity experts, and provide reference for their academic research.

| 1| Economy

Inheriting the Red Gene and Writing a New Chapter in Financial Undertaking

Abstract: The General Secretary emphasized, "Looking back on those eventful years in the past, we should pay high tribute to the revolutionary martyrs. We will always remember them, remember them and pass on their red genes. " As the birthplace of the People's Bank of China and the issuing place of the first set of RMB, Shijiazhuang is born with the red gene, which flows in the blood of every central bank governor, carrying a mission that a single spark can start a prairie fire and provide inexhaustible power for the development of economic and financial undertakings.

This is Bao Tong. Party Committee of Shijiazhuang Central Branch of China People's Bank [J]. Inheriting the Red Gene and Writing a New Chapter in Finance, China Finance.2021,(Z 1): 7 1-73.

| 2 | News and Communication

The extension of senses and the reappearance of reality;

Scene construction of red gene transmission in intelligent age

Abstract: the way of human perception of the world is gradually formed in the long-term development of human beings. In the highly technical and intelligent information age, people's construction and pursuit of meaning does not decrease with the extension of senses, but is full of imagination and expectation for the future. In the context of media and technology extending people's body or mind, the scene construction of red gene transmission has become the necessity of our cultural consciousness and confidence, and it is also the call of the times to enhance cultural soft power. ?

[2] Zhou Ziyuan. Jiujiang University School of Literature and Media [J]. Sensory Extension and Realistic Representation: Scene Construction of Red Gene Communication in the Intelligent Age, China's editorial. 202 1, (05): 28-33.

| 3 publications

Inheriting the red gene and carrying forward the spirit of Xinhua;

Historical Evolution and Future Prospect of Xinhua Bookstore

China * * * Production Party 192 1 was founded for a hundred years, and the publishing industry in China has been growing. As an important part, Xinhua Bookstore plays an important role in publicizing the Party's ideology and theory, spreading advanced culture and improving the quality of the people. Based on the four historical periods of social change in China in the last hundred years under the leadership of China's * * * Production Party, this paper systematically combs and analyzes the four development courses of Xinhua Bookstore and their characteristics, achievements and influences, and extracts the core of Xinhua spirit, namely, "the patriotic spirit of spreading the truth without fear of difficulties, the dedication of serving the people wholeheartedly, the struggle spirit of daring to break through and advocating change, and the innovative spirit of striving for progress". On this basis, combined with the development trend and requirements of the times, this paper discusses Xinhuanet.

[3] Zhang Meijuan et al. Journal of School of Information Management [J]. Inheriting the Red Gene and Carrying Forward the Spirit of Xinhua: Historical Evolution and Future Prospect of Xinhua Bookstore. 202 1, (07): 8

| 4 | Management

Dalian University of Technology Public Administration Discipline:

Red gene, serving the place

Dalian University of Technology is the first new-type ordinary university founded by China * * * Production Party for the construction of new China industrial system, and the red gene has been deeply integrated into the blood of big workers. Facing the new era, college workers keep in mind the initial intention of serving the country through education, stimulate their consciousness with red genes, shoulder the mission of "four services", take root in the northeast, speed up the construction of first-class universities, and steadily improve the comprehensive competitiveness of schools. Rooted in the unique spiritual foundation and cultural background of the University of Technology, the discipline of public administration of Dalian University of Technology adheres to the development concept of "humanistic spirit, international vision, local care and problem-oriented", gathers a group of outstanding interdisciplinary professionals and contributes a number of interdisciplinary research results, which has gradually become an important base for high-level personnel training, scientific and technological innovation and social service of public administration in Northeast China. ?

[4] Liu Yi [J]. Public Administration of Dalian University of Technology: Red Gene, Serving the Place, China Administration.2021,(08): 1.

| 5 | Drama, Film and Television

Investigation on Red Narrative of Mainstream Movies in China

In the development pattern of China's films, the mainstream films of China with red classic themes have become the main film forms in the domestic film market, and bear the important historical mission of building the spiritual picture of China's films. China's integration into the global system has become a process of constantly producing China stories from a global perspective. As a literary discourse, movies are also indispensable, which requires that the topic of the story should highlight China's international position and relevant resources of discourse. Choosing a good narrative perspective of the film is undoubtedly the premise of telling the story of China well and practicing the vision of cross-cultural communication, and it will inevitably become the core issue of the country's foreign cultural communication. The mainstream movies in China in the new era not only need to bring the audience back to the historical scene to witness the historical changes in China, but also need to continue to carry the national memory. It is necessary to tell stories in the film text that can stimulate the audience's deeper emotions. We should think deeply about how to transform red genes into dominant literary texts through red cultural resources such as red memories, red stories and red spirits, and participate in the construction of a relatively complete discourse system and theoretical system of China films, so as to achieve good cross-cultural interaction and communication. ?

[5] Yan Deliang, Li Juan. Henan Academy of Social Sciences "Central Plains Culture Research" magazine [J]. Research on Red Narrative of Mainstream Movies in China, Journal of Zhengzhou University (Philosophy and Social Sciences Edition), 2020,53 (05): 72-77.

| 6 Education

Narrative Path of Inheriting Red Genes in Ideological and Political Theory Courses in Colleges and Universities

It is an important content of ideological and political theory course construction in the new period to artistically use the rich red resources formed in the hundred-year historical process of China's production party and improve the effectiveness of senior officials' education. Stories, songs, movies and scene performances are used to tell the revolutionary history and inherit the red gene, which is helpful to carry forward the Chinese spirit, enhance the ambition, backbone and confidence of college students, and enhance the sense of acquisition of ideological and political theory courses. The narrative inheritance of red genes in ideological and political theory courses in colleges and universities should adhere to the unity of narration and guidance, the organic integration of various red materials with various ideological and political courses, and the combination of various narrative subjects and narrative methods.

[6] Jiang Fuming, Tang Jing. School of Marxism, University of South China [J]. Narrative Path of Inheriting Red Genes in Ideological and Political Theory Courses in Colleges and Universities, A Guide to Ideological and Theoretical Education.2021,(08): 127- 130.

| 7 | Culture

The Inheritance and Innovation of Red Culture

Abstract: Red resources are an important carrier for us to feel, inherit and carry forward red culture. In order to give full play to the role of red culture in inspiring, inspiring and enlightening people, we must fully explore, profoundly explain and make good use of red resources, so that people can truly "learn with heart" and "have laws to follow". To inherit the red gene, carry forward the red tradition and spread the red culture, we should not only keep the political qualities, serve the people and spiritual background of party member cadres forever, but also attach importance to the folk forces and social forces, guide them to participate in the protection of red resources, and let the red tradition be generated in history and continue in the times; Innovate in honesty and develop in change.

[7] Xu Bin. Research Center of Marxist System Theory, Beijing Normal University [J]. Inheritance and Innovation of Red Culture, People's Forum, 2020, (14):133-135.

| 8 | Archives

Research on the Times Value, Development and Utilization of Red Archives Resources

-Take the old area in western Fujian as an example.

Red archives resources are the historical witness of China revolution, bearing the glorious course of China revolutionary producers and accumulating valuable experience of China revolution. The old area in western Fujian is an important part of the former Central Soviet Area, one of the birthplaces of the agrarian revolution in China and one of the birthplaces of Mao Zedong Thought, with rich red archives resources. Taking the old area in western Fujian as an example, this paper sorts out the red file resources in western Fujian and their value in the times through on-the-spot investigation and consulting literature and historical materials, analyzes their utilization status, and explores ways to strengthen the development and utilization of red file resources in western Fujian, in order to better play the unique role of red file resources in the study and education of party history. ?

[8] Fang Lizhen. * * * Fujian Provincial Party School, Fujian Administration College [J]. Research on the Times Value and Development and Utilization of Red Archives Resources —— Taking the Old Area in West Fujian as an Example, Beijing Archives .2021,(06): 37-40