What are the advantages of Tencent, Sohu and NetEase news clients?

Tencent News—The World at Your Fingertips

It was once accused of plagiarizing NetEase’s Tencent News client. The gorgeous slogan “The World at your Fingertips” contains neat categories: News, subscriptions, pictures, videos. News content is customized based on themes and geographical locations, and subscriptions are made to various media. Since the Tencent News client is interconnected with WeChat and Tencent.com, the media is published in one place and can be updated simultaneously on multiple platforms. In addition, unlike other news clients, the offline downloading of Tencent News Client is very smooth. Users can download 1,000 news items in only 30 seconds, which is very suitable for subway users and outdoor users.

NetEase News—A News Portal with Attitude

As the second largest company in terms of market share, NetEase has to say that it has pushed the user experience to the extreme, and its interface design has also been imitated by other competitors. NetEase attaches great importance to its original reporting and interaction. The "attitude" news has won the recommendation of users. The interaction is not only reflected in the topic and voting columns, but also the sharp comments and comments of netizens are unique on the Chinese Internet. NetEase also has subscriptions, but the subjects are mainly topics and there are fewer media. It is the news reader with the highest proportion of diaosi and angry youth. The points mall launched on July 1 has increased user activity, and the O2O model will help monetize traffic.

Sohu News—Know first

In April 2013, Sohu News client became the first domestic news client with over 100 million users. The huge number of users reflects the efforts behind Zhang Chaoyang. In addition to excellent interface design, in order to facilitate users to "subscribe", Sohu has introduced various media to build an "all-media platform", including print, Internet, TV, opinion leaders (self-media) and other media forms. The recently popular "China "Good Voice" has also been set as the menu "Good Voice", and the number of subscriptions to media such as Happy Online News and Emotional Night Talk has reached tens of millions. The platform-level Sohu News client has become a content channel for media, which is one of the reasons for its popularity.