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Task book of top 500 enterprises

1, Coca-Cola (1) Mission: We are committed to creating value for the shareholders of the company and constantly changing the world; (2) Vision: To create value for the company, product packaging partners and customers by producing high-quality beverages, so as to achieve our goal.

2. Nike's mission: to enrich people's lives with our products and services, so as to maximize shareholder value.

3. Philips corporate mission: (1) to satisfy customers; (2) Successfully fulfill the promise; (3) interdependence.

4. The mission of Samsung Electronics: to contribute to human society.

5. Mission of Microsoft Corporation (1): Committed to providing personal computer software that makes work, study and life more convenient and rich; (2) Vision: Computers enter the home, put them on every desk and use Microsoft software.

6. Cisco's mission: to become a world-class software group.

7.IBM's corporate mission: (1) to promote human progress; (2) People-oriented, providing the best service for all users; (3) Three principles: the interests of employees, customers and shareholders; (4) Respect for individuals, services and integrity.

8. Apple Computer Company (1) Vision: Let everyone have a computer; (2) Mission: to promote fair data usage practices and build users' trust and confidence in the Internet; (3) Core values: providing powerful computing power for the public.

9. Wal-Mart's corporate mission: (1) Low prices every day (three basic beliefs: respecting individuals, serving customers and pursuing Excellence); (2) Provide opportunities for ordinary people to buy the same things as the rich.

10, Mercedes-Benz mission: strive to become the leader of the world automobile industry. Any development of the company must conform to the needs of the times, innovate constantly and promote the development of the automobile industry.

1 1. overall mission: to make GM a global leading winner in transportation products and services.

12, McDonald's corporate vision: Controlling the global catering service industry.

13, Honda's mission: to have an international vision and try to provide the most efficient and reasonably priced products to meet the needs of customers all over the world.

14, Kodak Vision: As long as the pictures are our business.

15, ABN Amro (1) Mission: Through long-term contact, ABN Amro will provide financial services in investment and wealth management for selected customers, thus making ABN Amro the most willing investment target of shareholders and the best career development place for employees; (2) Values and business philosophy: Honesty, respect, teamwork and professionalism have played an important role in carrying out the mission and realizing the vision.

16, Xerox's mission: Xerox will become a world leader.

17, Autodesk's mission: to create software tools and turn ideals into reality.

18, McKinsey's vision and mission is one: to help excellent companies and governments become more successful. (1) Comprehensively study and solve management problems and executive opportunities. (2) Provide comprehensive suggestions on various choices faced by senior managers. (3) Predict new problems and opportunities that may arise in the future development, and formulate timely and pragmatic countermeasures.

19. The corporate mission of Boston Consulting Group: to help customers create and maintain competitive advantages in order to improve their performance.

20. Citigroup's mission: unique and outstanding in the world.