What are the secrets for tweeting on WeChat public accounts for large-scale events?

The "Little Hairong Growth Camp" Red Scarf Football Athletes Love Challenge was launched to support the Red Pilot Project

? On the afternoon of October 14th, I participated in the "Little Hairong Growth Camp" in Huada Street, Gulou District Camp” Red Scarf Football Athletes Love Challenge Launching Ceremony.

This is the third time to participate in such a large-scale event. There were more than 200 people, and many leading guests attended. This time is a little different. Not only do I have to participate in the whole process, but I am also responsible for WeChat tweets. Several departments have to use this at the same time.

In the afternoon, another episode occurred. The director discovered that the volunteer team was missing from the first paragraph of the tweet. So, I started to revise the text in Xiumi again. At the end of the article, the sponsor, co-organizer, and organizer were added. After previewing it twelve times, I fine-tuned the format, previewed it ten times, and finally published the article.

So what should you pay attention to when posting on WeChat for large-scale events? Now let me reveal the answer.

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Press release

The press release must be written one day in advance. During the event, pay attention to the event process provided by the event organizer, record important events and interesting links during the event, and take pictures in a timely manner. After the event, appropriately modify the press release according to the event. After the press release is written, send it to your leaders and ask them to help review and revise it.

WeChat public account editor

Before the event, put the press release into the text box. Simply divide it into several sections.

Screen the pictures carefully, the pictures from the photographer must be very professional. The best thing is to take the pictures yourself. It takes a lot of time for the photographer to organize the pictures and send them. According to the activity link, put the pictures into the designated folders.

? In the editor, upload the image. Decide on a few pictures for each session. Each section is separated by stickers or separators. Pay attention to the uniqueness of the pictures in each section to avoid duplication.

Tweet review

As a large-scale event, tweets not only have the characteristics of news, but also are lively and lively. It is best to have the organizers, co-organizers, and organizers of the event review it before sending it out to ensure accuracy.

This is my first time doing WeChat tweets for a large-scale event, and there are still many shortcomings. Accumulate experience and do better next time!