What does the title text of logo mean?

Hello, Logo refers to the logo of a company, brand, product, etc. , usually composed of graphics and text. Among them, the title word refers to the main text in the logo, usually the name of the company or brand, which is used to identify and promote the brand. Internal characters refer to the secondary characters in the logo, usually slogans, slogans or other important information of the company or brand, which are used to strengthen the brand image and convey the brand information.

Title is very important in logo design, which can express the characteristics and style of the brand through font, color and size. For example, some high-end brands usually use exquisite fonts and colors to highlight the nobility and elegance of the brand; The Logo titles of some young fashion brands are more concise and lively to show the brand's vitality and fashion sense.

Although internal characters are not as important as title characters, they also have certain functions. It can be used to convey the core ideas and values of the brand, or to emphasize the characteristics and advantages of the brand. For example, the logo characters of some environmental protection brands usually emphasize keywords such as "environmental protection" and "green" to express the brand's environmental protection concept and values; However, the Logo of some technology brands may emphasize keywords such as "innovation" and "intelligence" to highlight the brand's technological advantages and innovative spirit.