How to write the copywriting materials? How to accumulate copywriting materials

There are 28 selected materials of graduation quotations. "Examination is the source of strength, the cradle of wisdom, the banner of charge and the sword of cutting thorns." In our online society, some sentences are so beautifully written that everyone likes to share and collect them. In a word, one can often find one's personality characteristics. What do you think of sharing sentences? You may wish to look at the copy materials of graduation quotations. Welcome to read them. I hope they will help you. 1. One of the disadvantages of divergent thinking: when you think of a sad thing, you will think of Qian Qian's absolutely sad thing. 1. Being angry is like drinking poison yourself and expecting others to suffer. 2, looking back, always speechless, let the years be silent and piled up. The long road of human growth, how should I absorb those warm fragments, so as not to miss the splendor of those moments! 3. Copywriting of private hospitals: Have you ever received a magazine from a private hospital on the street? That's what we copywriters do. Do you see those monotonous and boring hospital advertisements on TV? That's what we did. Did you see the advertisements and posters of private hospitals posted everywhere? That's what our copywriter does, as well as the classic copywriters and advertisements on the website, "Which hospital is the best" and so on, and the articles that hospitals have to interview and enlarge for fart surgery, and so on. That's what our copywriter does. 4. I'm very angry, saying that being angry is more speechless. Speaking of bad people, let me do it now? Obviously, you also benefit, and you will be happy if you want me to wronged you, but I don't want to. 5. That year, he and I happened to have a quarrel. I was so angry that I had nowhere to vent, so I went to the movies alone. I didn't see the plot of the movie. Walking out of the cinema, I saw him looking around the elevator with an umbrella. My heart is warm. 6. Examination is the source of strength, the cradle of wisdom, the banner of charge and the sword of cutting thorns. 7, or the beauty of South China University of Technology, all in a foreign language 8, the heart is a little lonely, holding a roll of flying, a prosperous, graceful song will be scattered all over the pavilion. If the heart is like water, if the dust is like a dream, the chapters are endless, and the broken and melancholy paper declares the fingers. 9. Then I often go to the countryside with them in the middle of the night to shoot so-called country stories; I often watch a lot of messy films made by her, while helping him to revise me (by the way, my sister used to be a good post-film me), and at the same time matching some boring copywriting (such as documentary films, historical films, company product descriptions, and even kindergarten documentaries-I really wanted to match some children's songs directly at that time, etc.) 1. Planning/Assistant: This position is similar to the last one, except me. So I took over their design and corporate culture, including that they wanted to create a brand by themselves, and I was responsible for writing brand stories for them, and so on. Later, I came out to start my own business and left without waiting for the company's brand to bloom. 11. Let's begin to play against the world with great interest and walk on the road full of flowers forever. 12. It also depends on which region and what kind of company you are in. There are three types of real estate copywriters: developers, agency companies and advertising companies. Party a's words are more important than doing things, acting as an agent, obeying is more important than doing things, and the advertising company doesn't explain it. The novice suggests choosing an advertising company on the road because only he can use interns. About salary, the strategic guidance is about 1W (Beijing, Shanghai, Shenzhen, Guangdong), which means about 5-8, and the copywriter is 2-5. Intern, the local minimum wage. Remarks: Only advertising companies can learn to do things, be a man on their own, and copywriting is a dancer with chains. 13. graduation photo's beautiful sentence message 14. Endless bitterness can only be talked about with a smile 15. Classic graduation message 2xx16. Others: I went to an advertising company for an interview, and they intended to invite me, but I thought my salary was too low. That's where the case works in Qian Qian, and there are many customers. Maybe they want your help to make a new year's plan (brand promotion plan for the whole year and various specific copywriting), or they may want to make a plan for a grand event (such as a party and a chess and card contest across the Taiwan Strait), which is extremely sloppy. The copywriting even requires that the words and phrases of each welcome card and banner be refined, and where to hang flowers or balloons). It may be a classic advertising slogan (this is the essence) for off-screen advertisements such as real estate or red wine, which is simple. Because most people can distinguish between sugar and saccharin. Go where you want to go while you are young, while your dreams are still there. Do what you want to do now. 18. Peel pOTATO. 19. Everyone pursues a good mentality, and when the word "state" of mentality is disassembled, it means that the heart is bigger. A large-capacity heart is the most precious wealth in life. 2. There is one thing in life that I don't like very much. He always makes more sensible people suffer bad feelings and results. 21. School of Government Administration: Students and teenagers, full of elegance and politics. 22. No one who makes you angry is worth it. 23. Why did such a thing happen to me? It's really terrible. I'm angry and sad. 24. What some people do really makes me angry, but after a period of time, my anger gradually disappears. Of course, I don't want to explore the reasons why they do this again. They have their own ideas, and that's the case on purpose or necessity. People can't help themselves in Jianghu, forgive others and let themselves go. 25. As for being tired of doing copywriting, I think mentality is very important. It's all work. Every job is the same. Just like the design work that cooperates with copywriters the most (my design skills are also sloppy), just like the first responsible director, General Manager Huo, even being a boss is tired, so it is useless to complain (I have failed before, but I still have to do it, hehe). The copy was rejected because there was not enough communication or understanding, which restrained one's frustration. It doesn't matter if you start over. When facing the boss and customers, ask calmly: "It doesn't matter, you tell me what you want to express most and your ideal feeling, and I will try my best to express it for you." Communication in place, the error of the text will be minimized. "26, xx has few days left, so don't be unhappy. 27. Doing magazine editing/copywriting in an advertising company: that is, looking for some articles that conform to the magazine style to modify; Get sponsorship and write a copy according to the needs of customers (or provide their own copy directly); According to the needs of magazines and leaders, do some original copywriting. 28. Others: Some things I haven't done, such as product descriptions and instructions for use of things produced by some electronic equipment factories or other processing factories. There are also many copywriting bosses and leaders' speeches on important occasions, company reports, etc. In personnel administration, I am free to imagine, as long as it is written. How to accumulate copywriting materials?

It is suggested to accumulate materials in the following five aspects:

Word &; Sentence

Before I did advertising copy, I had a special notebook to record common words, including online buzzwords, related words, homophones, antonyms, common words in official documents, idioms, and even the names of the latest movies and TV dramas.

if you receive customers from a certain industry, you will also record some industry-specific words.

I suggest that you also prepare a vocabulary book to record the words and phrases related to your work.

figure &; Form

For me who often do PPT but can't design software, using beautiful pictures and self-made graphics in PPT can solve many problems.

In addition, PPT color matching is also a science. Douban and Weibo often see po pictures of color matching. Suck these colors out in PS, write down RGB values, insert squares in PPT and input color values to get these color blocks, and put them in PPT for later use. When you need to make any scheme, you can choose color matching according to customer needs or scheme theme, which is quick and convenient:

Framework &; Model

The most important thing in writing plans and reports is the structure, which is easy for readers and listeners to understand, so clear thinking is the first factor. If you can use the existing model, it will be professional on the one hand, and it will also be convenient for the writer to quickly find the context and start writing.

for example, the MECE analysis framework, the pdsa PDCA

PPT template of Wuli, 3C, 4P, 5W1H, SWOT and quality management

This template refers to the design, which is different from the above model.

although the company has fixed templates, I still like to use my own templates in some internal PPT, and I can play freely according to the content. Making several sets of templates in advance will help to finish the task quickly after receiving it, without wasting time on PPT design.

These templates are very simple. Just do some articles on a certain element, and the whole PPT will look higher and more elegant.

don't give up any good-looking design. At present, what I refer to most is website design and album design, which are applied to my own PPT, so that you can make a tall PPT without designing software.

Music

Music, yes, you are right. Writing plans and copywriting requires exclusive music, which can make you temporarily isolated from the world, organize your thoughts and finish writing alone in a familiar environment. As soon as the music rings, the whole person sinks, and everything around him becomes gray and fuzzy. There is only one you, computer and keyboard in the whole space. No matter where you are, as long as you are familiar with the music, you can immediately return to the familiar ideas. Graduation copy material sentence 27 content album recommendation: "graduation sentence", please browse. "When you are slacking off, please think about the expectant eyes of your parents." In everyone's daily life, he has had the experience of writing high-quality copywriting during his growth. The sentences are often short and concise. What are the eye-catching sentences? I have specially collected and sorted out "graduation copywriting material sentences" for you, so I might as well refer to them. I hope you like it! 1, two years, very short, let us see that I have grown up; Two years, a long time, let's watch her shine. The girl who sang to travel, in the hearts of those who love her, has traveled to this moment, and the wonderful voice penetrates the lens of green light locked into her heart. 2. Standing in the wind and rain, if you want to see the rainbow, you have to move forward strongly. 3. May you be like that small stream, taking that high mountain peak as the starting point of your life, jumping all the way, rushing all the way and being brave. 4. Thank my alma mater for letting me have these good friends, for letting me gain so much knowledge, and for giving me a lot of happiness. I will never forget the kindness of my alma mater! 5. The ocean of life has paved the golden road, and the waves are shaking welcome bouquets on both sides. Go bravely, my friend! Forward, has sounded the conch; Caixia is flying the banner of flowers. 6. May you worry about the world, be wise and grow stronger, be bold in seeking knowledge, be brave in taking responsibility, be down-to-earth, have dreams, have a vast sky and soar freely! You will succeed in the future. Work hard! The knowledge you have learned can help you grow into a useful talent! 7. Thank you for your care over the years. You have given me a wealth of knowledge and brought me hope for the future. Thank you! 8. The secret of success lies in perseverance to the goal. 9. Do you realize that you are a complete person and a useful person, and all your efforts now are to prepare for the future? 1, everyone has a precious wealth, this is DD life! I hope you can use it effectively. 11.-Years have dragged the shadow of missing into a long and tortuous color block, but a warm blessing has always firmly tied our feelings with each other. 12. Heaven rewards diligence. There is no genius in the world without hard work. May you work hard day and night and become a talent as soon as possible! 13. After experiencing the ups and downs of life, please don't be too sad, because in the future space, you will find your own stars. 14. Smile is a symbol of happiness and friendship. 15, the peace season is fair, I don't think Longmen is M Tianjin. 16. Say to teachers, classes and alma mater. 17. Your talent is like a spark. If you use hard work to help fuel, it must turn into a raging fire, emitting incomparable light and heat. 18. One Sunday, you asked me, Yan Yuchen and Jiang Xiaoman to give a composition at school. When I arrived, you had already started to tell them. When you heard the sound of opening the door, you turned your head and saw that it was me. You smiled and said, "I thought you weren't coming. Sit down quickly. We just turned on the computer." I was relieved to see your kind appearance and listened attentively to your composition. 19. When you are slacking off, please think about the expectant eyes of your parents. 2. You have achieved today's harvest with wisdom and knowledge, and you will accept tomorrow's challenges with wisdom and courage. 21. Some people say, "Everyone can be his own lucky architect." May you build a lucky building with your own hands on the road ahead. 22. With your confidence, your cheerfulness, your perseverance and my blessing, you must be able to sail to the other side of the ideal. 23. I can consciously abide by the code for middle school students, actively participate in various activities, respect teachers, live in harmony with classmates, care about and love the collective, be willing to help others, work actively, exercise consciously, and often participate in and organize activities organized by classes and schools. 24. The Yangtze River pushes waves, and newcomers are better than the elderly. 25, good brothers and sisters I will remember with my life, good season I will miss with friendship, good friends I will save with blessings, sincere greetings, moisten your heart, good luck I will share with you, I wish you a happy weekend! 26, glory belongs to you, just for three years you sincerely face; Brilliance belongs to you, only for your persistent pursuit in the past three years; Brilliance belongs to you, just for the three years you have created with your heart. Your sincerity will once again refresh the height of No.5 Middle School. 27. To live as a Chinese, to die as a Chinese soul, and to celebrate the centenary of one China, let's work together and contribute.