The main slogan of the Everest Pilot Party Building brand is

“Stand high, climb to the top bravely, fear no hardships, and strive to be the best.” According to the official website of the Organization Department of the Shigatse Municipal Committee of the Communist Party of China, the main slogan of the "Everest Pilot" party building brand is "Stand high, bravely climb to the top, fear no hardships, and strive to be first-class", which expresses the Shigatse Party members, cadres and the masses of all ethnic groups stand high and climb to the top bravely. With the fighting spirit of not being afraid of hardships and the courage to strive for the first class, they unswervingly grasp the "four major events" and strive to promote the "four creations" and strive to achieve the "four major things". "Four at the forefront" work hard and persevere to strive to build a regional sub-central city, create an important strategic pivot for Tibet's long-term stability and high-quality development, and make Shigatse's contribution to the comprehensive construction of a modern socialist country and a modern new Tibet. . The brand positioning of the "Everest Pilot" party building brand is a new logo for party building work, a new starting point for grassroots work, and a new business card for external publicity.