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What is the significance of Yibin Wuliangye Endeavour Tower?
Endeavour Tower is the largest corporate brand image sculpture in China, with five different stigmas, representing five kinds of cereals and their preparation methods. There is a clock in the tower to remind employees to cherish time; The magnificent and handsome steed is at the highest point, which expresses that Wuliangye people should walk in front of time.
Yibin Wuliangye Green Ecological Park, namely Wuliangye Winery, is a famous brand liquor in China. Winery has the reputation of "garden enterprise", which combines all the culture and art of this famous brand with that of China wine.
With the overall planning of the industrial zone, exquisite sculptures, contemporary architecture and evergreen flowers, we will create a unique Wuliangye company culture. Li Peng, former Prime Minister of China, once wrote the inscription "Jiuzhou Qiongjiang Wuliangye", which revealed the essence of Wuliangye's quality.
The history of Yibin Wuliangye
From "emphasizing green wine" praised by Du Fu in Tang Dynasty to "Litchi Green" and "Yao Qu" recited by Huang Tingjian in Song Dynasty, countless winemakers have condensed their arduous pursuit.
In the early years of the Ming Dynasty, Chen founded the time-honored "Wendengfeng" winery, and invented the brewing stunt "Chen's secret recipe" of Enze's descendants. In Qing Dynasty, Juren Yang Huiquan named it "Wuliangye".
19 15, a descendant of Chen, Deng Zijun, shipped 100 cans of fine wine to the United States and won the "Panama World Expo Gold Award". Since then, "Wuliangye" has become famous at home and abroad, and its reputation has spread far and wide.
Wuliangye Winery has gone through hundreds of years, from a bad winery to an enterprise with enterprise management. From previous gold medals in wine reviews to international ISO9002 quality certification, the spirit of pursuing perfection and creating the best has been reflected in the brilliant wine series.
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