What is self-media? Where to go to publish articles from self-media?

1/

According to the type of income, we can also divide the platforms into two types: platforms that can directly generate income, and platforms that can only accumulate fans without direct income.

Platforms for direct income generation include:

WeChat official account:

Today’s headlines: mp.toutiao.com

Some information:

Baijia account:

Tencent Penguin self-media platform:

Sohu account:

NetEase media open platform: /wemedia< /p>

Big Fish Account:

Qutoutiao: / (Weibo has signed a contract with self-media advertising, but it is said that the effect is minimal and there is almost no profit.)

Known Hu

Douban

Jianshu

Don’t you need to register for a platform that cannot directly obtain revenue? In fact, no, these platforms can be used to attract traffic and promote.

2/

The account registration is successful and the name has been set. We can follow the above posting tutorial to publish articles.

After publishing the article, we will find that some platforms can directly publish the article and get income, while some platforms need to pass some data to meet the standards.

Based on the platforms we mentioned earlier that can directly obtain income, let’s take a look at how to enter the income period one by one.

①WeChat public account

A WeChat public account must have more than 5,000 followers before it can be activated as a traffic master. Only after the traffic master is activated can advertising fees be obtained.

WeChat advertising fees are the most considerable among all platforms, but it is indeed difficult to obtain 5,000 fans based on strength from the beginning. In the early days, it was difficult for everyone to stick together and follow each other in exchange for advertising revenue.

②Today’s Toutiao

Once you register for Toutiao and complete the real-name authentication, you can get advertising fees.

But if we can pass the original image and text review, we can apply to open a paid column, and we can also apply for event rewards worth tens of millions of yuan. In layman’s terms, after passing this review, you can use the same content You can make more money.

How can I pass the original image and text review? You need to improve: health, originality, activity, verticality, and interactivity.

The translation is: you need the pictures to be uniform in size and have clear pixels; the content is preferably original, and more than 75 original ones can be found in Qilin; it is best to have comments and likes within half an hour after the article is published. Forward; it is best for your articles to focus on one niche and not to be too scattered; and your fans should like to leave comments on you, and you should respond to comments in a timely manner.

Similarly, it is difficult for us to do this truly in the early days, so we basically find like-minded friends to work together, and everyone leaves messages, comments and forwards to each other to increase the ratings of each other's articles in the system.

③Yidian Information:

Yidian self-media platform requires accounts to publish no less than 20 pieces of content within 30 days, and the level must reach level 15 or above to start earning.

The Yidian Index is exactly the same as the Toutiao Index. If you operate Yidian Information just like you operate Toutiao today, you will be able to meet the requirements very quickly.

④Baijiahao

After Baijiahao becomes a regular account, you can directly activate the income. If you want to pursue higher income, you also need to have more than 1,000 fans and activate original content.

⑤Tencent Self-Media

There are no hard requirements for the advertising revenue of Tencent Penguin account. It is automatically opened by the background. Basically, it will be activated after you post articles for a few days.

⑥Sohu Account

Sohu account requires 60 days after opening the account before you can apply for advertising revenue, and the total reading volume must be greater than 20,000.

It is easy to achieve a total reading volume of 20,000, because after the article is published on Sohu, Sohu will automatically recommend it for you. It is very simple to achieve a total reading volume of 20,000 in 60 days.

But waiting a full 60 days is a bit too long.

⑦Big Fish Account

The advertising revenue of Big Fish Account must meet the index requirements before it can be opened. Generally, it must reach Big Fish 4 stars before it can be opened.

The method of improving the index is almost the same as the index improvement method of Toutiao and Penguin mentioned earlier.

The seven we mentioned above basically represent the threshold for all self-media platforms to start earning. The income requirements for other platforms are basically the same as these.