Poster promotion and production-how to make posters?

How to make a poster The poster making method is as follows for your reference:

Method/step 1:

To make a beautiful poster, we must first make clear the theme of the poster and collect relevant pictures and text materials according to the theme. Determine the content of the products or activities to be promoted in the poster, and draw up the propaganda slogan or introduction to prepare for the production of the poster.

Method/Step 2:

After selecting the material according to the determined topic, it is necessary to sort out and modify the material and apply it to the poster. The first is the design of the poster background. Depending on the theme, if the theme is related to the "sea", the background color can be blue, or it can be a pattern background related to the sea. Making the background tangent to the theme is the key to making a beautiful poster.

Method/Step 3:

After the background color of the poster is determined, it is necessary to typeset the overall layout of the poster, that is, where to put the picture and where to put the text. It is necessary to draw the overall layout on a piece of white paper to provide reference for later typesetting. The layout should be illustrated as much as possible, and the poster layout should not be too dense, detailed and appropriate.

Method/Step 4:

According to the layout requirements, the text should be typeset first. Put the text to be introduced in the corresponding layout and change the font according to the overall style of the poster. Pop font is commonly used to make posters. This font is relatively easy and does not need to change the shape of the font itself. From the perspective of aesthetics and rigor, it is suitable for making posters. After designing the font, read it carefully to avoid unnecessary mistakes and language diseases.

Method/Step 5:

After the text is typeset, the picture should be typeset. Paste the picture into the corresponding layout area. The pasted picture should be clear and beautiful, and the color should not conflict with the background color. After pasting, the size of the picture should be modified to adapt to the size of the whole layout and the text on the layout, so as to maintain the coordination between the two.

Method/Step 6:

After the background, text and pictures are done, a poster is basically completed. But in order to make the poster more beautiful, it should be adjusted according to the effect reflected by the whole poster. When adjusting, try to enrich the content of the poster, adjust the color matching of the poster and highlight the eye-catching point of the poster. After adjustment, design an attractive theme for the poster and put the theme in the layout. The font of the topic should be the most eye-catching and the color should be the most prominent.

How to make a poster? Pay attention to the following points when making posters:

1, reflecting unique personality.

Posters are different from other media and need to attract consumers' attention quickly. Designers should take poster design as an extension of charm to attract passers-by and guide them to read and browse advertising information more deeply.

2, clear goals

Poster design is a kind of advertising media, which is used to convey the information to be publicized and stimulate consumers' buying behavior. Designers should first understand the needs of consumers and have clear goals before designing. Only in this way can we design a poster publicity design that the public likes.

3, the content is concise

The content space of poster promotion is limited, so every poster design needs to be carried out around the theme. The expression should be concise and clear. Clear and easy to understand.

4, novel and unique

Nowadays, in order to promote their own brands (products), many enterprises will carry out poster publicity in the early stage. How to stand out from the numerous poster design propaganda and attract the attention of passers-by? This requires a novel, unique, creative and personalized poster design to be remembered by people.

Characteristics of posters

1, advertising

The poster hopes that all sectors will participate. They are an advertisement. Some posters use artistic design to attract more people to join the activities. Posters can be published and played in the media, but most of them are posted where people can easily see them. Its advertisements are extremely colorful.

2. Commerciality

Posters are pre-advertising and publicity of an activity, and their purpose is to get people involved. Performance posters account for most of the posters, and performance advertisements are often mainly for commercial purposes. Of course, posters of academic reports are generally not commercial.

How to make a poster? CoreldRAW can make it. If you are a novice, I recommend you to use ps. You can download ps online. You can choose some excellent posters and create your own. Such works will not be accused of plagiarism even if they are mature. Paid content can be viewed for free for a limited time. The process of making posters is like this: the purpose of posters is to attract people to see, so it is very important to catch the attention of passers-by. When designing posters, we can skillfully use color elements to create a sense of visual impact, which can increase the attractiveness of posters. Generally speaking, people don't spend too much time on posters, just sweeping them will divert their attention. Therefore, the design of posters should highlight the key points of the content, and there should be no primary and secondary. Many people design posters for fear that they are not cool enough. In fact, it will be more effective to take a simple route, because no one will spend too much time looking at posters, and simplification is the right way.