What factors should be considered when opening a bookstore?

It's best to position the bookstore a little higher than the local cultural atmosphere, so that readers will appreciate your bookstore. If the positioning is too high, readers will stay away from you, and if the positioning is too low, readers will ignore you. Such as shop music, it is certain to be gentle, and it is best to be a world classic.

Open a special bookstore. Although some bosses open stores to sell books, they don't know which books they should sell and to whom. As a result, a few literary and artistic books, several academic books, and counseling materials were stuffed, and several best-selling books were added as a facade. Such a bookstore has no characteristics and advantages. How can it retain customers? Therefore, all successful bookstores have their own unique "secrets". Or rely on low prices, cheap but affordable, for books that have become commodities, good quality and low price will always make people eye-catching, swarming or personalized, and the service is special. It is also a more effective form for you to provide services to specific customers that they can't enjoy in other bookstores.

pay attention to the environment for buying books, and don't think that books can be put on the shelves. In fact, people who buy books not only want to buy books, but also an atmosphere and an exchange. For example, bookstores can provide unique recommendations to customers, and for example, buyers can exchange ideas with their bosses in bookstores. Only when bookstores are outstanding can they attract customers

to open special-price bookstores. Many bookworms have experience in scouring books, and special-price bookstores are good places for them to scour books. Discount bookstores usually sell books in stock or unsalable by publishing houses, and the selling price is often less than half of the book pricing. Moreover, although the special-price bookstores are all old or unsalable books, there are many patrons, not only students, workers and retired old people, but also many

open a leisure bookstore like a coffee shop. The area of the store need not be large, with a bathroom. It is best to decorate it with a comfortable and light-transmitting roof and put a line of bookshelves against the wall. It mainly sells several cultural and tourism books and picture albums at the original price. There are sofas or chairs in the middle, and many white-collar workers like to go to a finishing place on holiday and spend an afternoon holding a stack of their favorite books, basking in the sun and drinking coffee. Bookstores can sell books, coffee, juice and other drinks, and they can also rent venues and hold exhibitions. Drinks can be sold at a higher price, making the bookstore a unique cultural gathering place. I believe many customers will come.

cost control in order to reduce the cost, the monthly rent for shops that can rent houses in front of the store and behind the store is 2,5 yuan. The decoration of the bookstore is simple, with simple walls, ordinary bookshelves and simple desks, which can be done at around 5 thousand yuan. The two sides of the bookstore are bookshelves that slip away to the top; In terms of the original wall-building, a few rows of narrow bookshelves were added at the seams; There are several large desks in the middle, simple, 3 meters long and 1.5 meters square, with books piled up below. At present, the price of new books with copyright is usually divided according to the following ratio: author, 1% or even less; Publishing house, 4%-5%; The remaining 4%-5% belong to circulation channels. Books without copyright have lower purchase price. Therefore, if you buy the unsalable inventory books directly from the publishing house, the purchase price is often only 2% of the pricing, or even lower.