Automobile Encyclopedia (Brands)｜Toyota

Get to know a car brand every day - Toyota

Basic information

Brand name: Toyota; English name: Toyota; Country: Japan; Headquarters: Japan Love Magistrate Toyota City, Bunkyo-ku, Tokyo, Japan; Brand type: Japanese; Founding time: 1937; Founder: Kiichiro Toyoda; Group affiliation: Affiliated to Toyota Group; Holdings subsidiaries: Lexus, Daihatsu, Subaru, Thain, etc.

Brand Profile Toyota

Tonda Motors is a well-known Japanese multinational automobile manufacturer. Its car series covers multiple market segments such as sedans, SUVs, sports cars, and MPVs. The brand was founded in 1933 and is headquartered in Toyota City, Aichi Prefecture, Japan and Bunkyo Ward, Tokyo, Japan. The founder is Kiichiro Toyoda.

The origins of Toyota can be traced back to 1896. The 29-year-old Sakichi Toyoda invented the "Toyota-style steam-powered loom" and established a cotton spinning mill. However, Sakichi Toyoda's eldest son Kiichiro Toyoda had no interest in manufacturing goods outside Japan. The world is full of interests, and cars fascinate him the most. So in 1933, the Automobile Department was established in the cotton mill and became independent in 1937. From then on, it began to develop vigorously. Today, Toyota has become the world's largest automobile company. Ranked 9th on the 2021 Fortune 500 list.

Car logo

The Toyota car logo is composed of three ovals. The large oval in the logo represents the earth, and the two ovals in the middle are vertically combined to form a T, which represents Toyota Company. It symbolizes that Toyota is based on the future, its confidence and ambition for the future. It also symbolizes that Toyota is based on customers and guarantees customers. It symbolizes that the hearts of users and the hearts of automobile manufacturers are connected together, with a sense of mutual trust. At the same time, it symbolizes Toyota's superb technology and innovation potential.

Historical changes, Toyota's first logo has a rounded overall design, with the distorted Japanese word "Toyota" written inside. Toyota's second car logo was released, and it is still closely related to its founder, the Toyota family.

The logo uses the extremely simple word "TOYOTA". The regular red characters represent that Toyota can not only design "mature models" suitable for middle-aged people, but also develop into fashionable and avant-garde models suitable for young people. car model. The background of the birth of the third car logo is to distinguish it from the newly established logo of Toyota's high-end brand Lexus. At the same time, it is also a testimony and commemoration of Toyota's more than 50 years of growth. It can be said that the birth of the current Toyota logo has epoch-making significance.

Car information

Toyota currently has a presence in sedans, SUVs, MPVs, sports cars and other fields. Among them, sedans are currently sold in Vios, Corolla, Ralink, Camry, Asia Dragon and other models, among which the Camry performs quite strongly against the Accord and Teana, which are also the top three Japanese brands. In the SUV field, it has deployed Yize, Rongfang, Wilanda, Highlander, Crown Lufang and other models. Highlander is a classic SUV model owned by Toyota.

In the showdown with competing models such as Guandao and Ruijie, it has certain advantages in terms of sales and reputation. In the MPV market, it has three models: Senna, Alphard and Wilfa. , there are few rivals in the same level. In terms of sports cars, Toyota 86 and Supra have become classic representative models among many JDM fans.

1. Representative car series: Sienna

Guide price: 309,800-405,800

Toyota Sienna can be said to be at its peak since its debut, although it is trapped in the "price increase" There has been a whirlwind of public opinion about "car", but pre-sale orders have exceeded 10,000 units in one month. New cars are in hot demand and demand exceeds supply. Orders placed this year will have to wait until after the Spring Festival next year before the cars can be delivered one after another. The entire series is equipped with a hybrid system composed of a 2.5L naturally aspirated engine + electric motor. The 2.5L engine has a maximum power of 141kW and a maximum torque of 238N·m. The transmission system is matched with an E-CVT continuously variable transmission.

2. Representative car series: Camry

Guide price: 179,800-269,800

As a representative model of comfortable family cars, Camry has been well received since its introduction into the country. It has a very high degree of recognition. It is very satisfactory in terms of product reliability, value retention rate and fuel consumption performance. The current Camry adopts two design styles of luxury version and sports version in appearance. More youthful designs are also to cater to young people. Human aesthetics.

The front grille of the luxury version adopts an inverted trapezoidal design. The horizontal banner grille widens the visual effect of the front of the car and makes it more powerful. The sports version uses a blackened grille, which is sharp. The mesh shape creates a strong sense of movement.

In terms of power, 2.0L, 2.5L and 2.5L gasoline-electric hybrid models are provided, of which the 2.0L has a maximum power of 178 horsepower and a peak torque of 210 N·m, and the 2.5L has a maximum power of 209 horsepower and a peak torque of 209 horsepower. 250 N·m, the hybrid version of the engine has a maximum power of 178 hp and a peak torque of 221 Nm. The motor has a maximum power of 120 hp and a peak torque of 202 N·m. It can also provide good power performance while taking into account low fuel consumption. .

3. Representative car series: Highlander

Guide price: 268,800-348,800

As a joint venture 7-seater SUV, Highlander has already been sold in the market It has been deeply cultivated in China for many years and continues to conquer more and more consumers with its classic and elegant body. The front face of Highlander adopts the latest family-style air intake grille design. Combined with the halogen headlights on both sides, it looks very fashionable and dynamic, exuding a calm and fashionable atmosphere.

In terms of power, Highlander is equipped with a 2.0T turbocharged engine, matched with a 6-speed automatic manual gearbox. The maximum output power is 162KW, the maximum torque is 350N.m, and the fuel consumption per 100 kilometers is 8.2 liters. In terms of power, it can fully meet the needs of vehicle driving.

4. Representative car series: Corolla

Guide price: 109,800-159,800

As the Toyota brand’s best-selling model in the world, Corolla also has a good reputation in China It has a very good mass base. From the original Corolla to the current twelfth-generation model, it has comprehensive and balanced performance with no obvious shortcomings in any aspect. It can be said that Corolla is a car that will never "step on thunder" Family sedan.

And the biggest highlight of the Corolla is that the entire series comes standard with the TSS2.0 intelligent safety system, which includes functions such as lane keeping, active braking, lane tracking assist and full-speed adaptive cruise. At the same time, Corolla provides three options in terms of power, including a 1.8L hybrid version, a 1.2T four-cylinder turbocharged version, and a 1.5L three-cylinder naturally aspirated version to meet the various needs of customers.

5. Representative car series: Avalon

Guide price: 199,800-279,800

FAW Toyota Avalon is the "version" of FAW Toyota's flagship model: Avalon "Bipolar design" writes "high-end" on its face, making it highly recognizable. The air intake grille is in a convex shape, and the filled decorative strips are very layered. The sharp headlights are more slender, and they are matched with an internally outlined perspective mirror. It's very full.

The interior design of FAW Toyota Asia Dragon is high-end, rich in texture, and follows the "people-oriented" design concept. In terms of power, the FAW Toyota Asia Dragon is equipped with a 2.5L engine, matched with an 8-speed manual transmission, and has powerful output data. It is understood that the 2.5L engine has a maximum horsepower of 209Ps, a maximum power of 154kW, and a torque of 250N.m. The power effect is still very good. .

6. Representative car series: Ralink

Guide price: 111,800-152,800

Ralink is the first A-class sedan under Toyota's TNGA architecture platform , the overall appearance is mainly youthful and contains strength, creating a momentum of being ready to go. The new generation of Ralink pays more attention to technology. The car is equipped with online real-time traffic condition display, as well as a 12.1-inch central control display and a 7-inch central display on the instrument panel, as well as a 10.8-inch color HUD head-up display system and cloud voice recognition. Waiting for some configuration assistance, it is full of technology.

In terms of power, the dual-engine version uses Toyota's latest THSII hybrid system, equipped with a 1.8L Atkinson inline four-cylinder engine specially designed for hybrid systems. Ralink focuses on users Experience the feeling and enjoy the quiet private space in the car while releasing abundant power.