What does Starbucks logo mean?

The graphic meaning of Starbucks logo is "Starbucks coffee is as charming as Sai Ren's song".

Starbucks got its name from Starbucks, Mobidick's first mate. Moby Dick is regarded as the greatest American novel in the19th century. Starbucks, the character in it, is calm, rational, full of charm and loves to drink coffee. The logo of Starbucks is taken from a woodcarving pattern of a two-tailed mermaid in Scandinavia in the16th century.

The image of Sai Ren Sai Ren, a two-tailed mermaid, comes from Greek mythology. It is shaped as a banshee who is half human, half bird and half fish. She wandered around the sea and lured passers-by with the sound of nature, causing her ship to hit the rocks and sink. In western culture, it is one of the symbols of sex, love, desire, temptation and beauty. Starbucks uses the image of Sai Ren Sai Ren as the main pattern of the logo, which is intended to express that "Starbucks coffee is as attractive as the song of Sai Ren Sai Ren.

Founded in 197 1, Starbucks is a global coffee chain company, which is second to none in the world. As a global coffee chain company, Starbucks has more than 32,000 branches around the world, with about 400,000 employees, and its annual turnover is as high as $23.5648+0.8 billion.