Hanting's brand logo

Hanting logo was updated, and the overall VI was improved by 201March 3. Logo graphics use the outline of a circular place concept, and express the image of Han Ma in Hanting by modern means, which contains the meaning of "line" and "post" and has the characteristics of express hotel industry. The red arc below Hanma symbolizes the horizon, which not only presents the extraordinary journey scene of travelers on the horizon, but also implies that Hanting Hotel has developed and expanded with the world as its territory. In the design of glyphs, it combines the bright and delicate features of Han elements, and uses rounded corners in details to make the vision more harmonious and rich.

The blue of the logo symbolizes neatness, modernity and comfort, and the red symbolizes the warm atmosphere of Hanting as a travel home.

Brand connotation: clean, simple and better

Brand slogan: people on the road, home in Hanting.