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What is the advertising slogan of Ye Maozhong’s marketing plan?

Recommend some of the advertising slogan cases of Ye Maozhong’s marketing planning

Case 1: Seize the opportunity and you will become famous

—The whole case of "Become famous among Internet fans" Planning Records

Following the "flying" success of "Fei'er" steamed buns at the 2005 Spring Food and Drinks Fair, the "Famous Internet Rice" planned by Ye Maozhong's marketing planning agency became popular at the Jinan Autumn Food and Drinks Fair. On, once again "popular all over the world"!

Case 2: "Fei'er" steamed buns soared into the sky

As a new star of snack food, "Fei'er" steamed buns won a lot of praise as soon as they debuted!

The Chengdu Food and Drinks Fair in March 2005 seemed to be a stage specially prepared for "Fei'er". At the meeting, "Fei'er Xiangmo Pie" took off and the investment scene was very popular. As of March 23, the order volume of "Feier Xiangmo Pie" has soared from tens of millions to 150 million. During the China Food and Drinks Fair, dealers received advance payments of more than 10 million yuan, creating a record for this year's sugar and wine industry. A miracle at the meeting. On the morning of March 22, the investment briefing of Feier Xiangmo Pieces was hosted by Jiang Kun. Ye Maozhong was present to give an analysis and speech on the market prospects of "Feier Xiangmo Pieces". Image spokesperson Fan Bingbing participated in the interaction, attracting nearly 2,000 dealers to the meeting. …

Case 3: Good friends never oxidize!

"Yanjing Beer Guide to Western Guangdong"

Guangdong, as one of the most affluent regions in China, has only 6.1% of the country's beer production and 1% of the national beer industry's profits. A quarter of the total, ranking first in the country. Undoubtedly a must-have for all powerful beer brands! Therefore, there is even a saying in the beer industry: Whoever wins South China will win the world of beer!

Case 4: How “True Kung Fu” is practiced

—Record of the planning of the “True Kung Fu” global Chinese restaurant chain

The market tells us the facts , but it cannot think for us. In China's fast food industry, although our ears are often filled with words such as "McDonald's and KFC, the two fast food giants", Chinese fast food actually occupies a market share that is four times greater than that of Western fast food. What’s even more incredible is that there is no real “leader” in this “cauldron”. The growth of the entire category market is in the initial stage, and brand concentration is very low, which means that there are huge opportunities in the Chinese fast food market. The mainstream status of Chinese fast food category is inevitable - if you become the leader of Chinese fast food, you will also become the overlord of China's fast food industry.

Case 5: Men should be tougher on themselves

——Qipai Men’s Wear Planning Documentary

Since the 1980s, the history of consumer growth is that of China The step-by-step history of menswear. At the communication level, clothing sells from "warmth and cold protection" to "decoration" and finally to "taste and culture", reflecting the brand's superiority in every aspect; at the same time, at other levels of competition, price wars, channel wars, and promotion wars The competitive environment is becoming increasingly fierce. How can companies break through? How to establish sustainable competitiveness? These are all key points for clothing companies to become bigger and stronger.

Case 6: Big Red Eagle--Eagle of Victory

---Big Red Eagle Tobacco Brand Building Project

Discover a story from a bunch of words and images The concept that best suits the brand is a complex and painful process. Too many temptations, too many distractions, too many choices, too many trade-offs, too many deep or shallow, near or far tests, and the risks that have to be taken - creativity itself is an attempt, It’s about being brave and taking risks. If you want to be a safe person, you can only follow the rules forever and be submerged in the sand of time.

Case 7: Yingpu - How long do you want to take off your hair?

Yingpu anti-hair loss shampoo is actually a product used by middle-aged people because more "hair loss" Happens to middle-aged people. But when promoting and disseminating, we targeted fashionable and avant-garde young people. It seems irrelevant, but actually there is a reason.

Case 8: Quietly Beans - Don’t eat quietly

Whether the advertisement is good or not can be most easily measured by the "three ones": a touching advertising slogan, a Zhang's simple and powerful graphics and a well-executed TVC (film and television commercial). Because these are the only things consumers can see. No matter how good the other products are, consumers cannot see them.

Case 9: Mengniu Ice Cream - Change as you wish

Appreciating innovation and seeking change is obviously one of the most distinctive characteristics of children, especially those around ten years old Children, their fanaticism for animation fully demonstrates their childlike innocence. Many children even like to imitate famous cartoon characters, as evidenced by the popularity of Harry Potter's hat and broomstick.