The digital economy platform has great potential, which enables Aauto to give birth to a large number of employed people and various new forms of employment more quickly.

In the high-frequency word selection in 2022, "employment" was on the list. Recently, the seminar on "Stabilizing Employment, Protecting People's Livelihood and Promoting Development" sponsored by Outlook Weekly was successfully held online. Many experts and business representatives from the domestic economic and social sciences put forward opinions and suggestions on people's livelihood employment around the current situation, especially affirming the positive significance of the digital economy platform in creating new jobs, safeguarding people's livelihood and promoting development.

"With the development of the digital economy, the new format represented by the platform economy has been accelerated and deeply integrated with the real economy, which has also spawned a number of new forms of flexible employment, providing tens of thousands of jobs such as express delivery, freight transportation, online car rental, take-away delivery, domestic service, webcasting and e-commerce." Chen Rong, editor-in-chief of National Financial Weekly, a think tank, said.

Generate, a "internet plus" business model, is giving birth to more new jobs and employment opportunities. As a short video+live broadcast platform, after 1 1 year's development, Aauto Quicker has developed from a simple content community to a digital economic platform connecting all industries and occupations. According to Yue, vice president of Aiche Fast Technology Co., Ltd., "As an Internet platform, it has also been deeply cultivated from virtual to reality. As the bottom ecology, short video or live broadcast platform has the ability and potential to help all walks of life. Promoting the further integration and long-term development of the digital economy and the real economy can not only improve business efficiency, but also enhance social value. "

The integration of digital economy and traditional formats has become an important driving force for the birth of new occupations. Gao, director of the Institute of Population and Labor Economics of China Academy of Social Sciences, believes that "at present, we are in the era of digital economy, and platform employment has sprung up in the whole employment pattern, which is a major feature." Take Aauto as an example. As long as you can see farmers, growers, real estate sales, automobile sales, hotel catering, home decoration and employment training, all visible operators can move to the short video platform to open up new business scenes, and all industries can reappear on the short video platform. A large number of professional leaders such as real estate anchor "President Li" and agronomist "Jiangsu Little Apple" have gathered on the platform, which has become a model for ordinary people to find new jobs.

The research report on short video platform promoting employment and creating social value released by the research group of School of Labor and Human Resources of China Renmin University shows that the total number of employment opportunities driven by Aauto's faster platform * * * is 34.63 million, which shows the strong employment-driving ability of short video platform. In the past three years, more than 20 million people earned income in Aauto every year, of which 60% came from remote areas. The pulling effect of digital economy on employment has been very obvious. According to the data released by China Information and Communication Research Institute, by 2025, the number of people employed in the digital economy will reach 379 million.

The key to stable employment lies in balancing both ends of supply and demand. Doing a good job in recruitment and employment services plays an important role in stabilizing the situation. It is worth noting that with the development of digital economy, new media platforms such as short videos and live broadcasts have become new ways for many companies to recruit and ordinary people to apply for jobs. Wechat official account, Tik Tok, Aauto released recruitment information faster, and people's social cadres became "network anchors" to conduct "live posts" and interpret employment assistance policies ... Under the guidance of government departments, live recruitment is in full swing.

The employment of key groups, such as college graduates, migrant workers and people with difficulties in cities, is the most important thing to stabilize employment. It is reported that Aauto Quicker launched the blue-collar recruitment platform "Quick Recruitment" on June 5438+ 10 this year, and users can register with one click in the live broadcast room. Since its launch, it has carried out "live post-following" for many manufacturing enterprises such as Ampere Technology, Li, Lithium Battery, BYD, Goer, Group and Hisense Group. The blue-collar recruitment platform "Quick Recruitment" launched by Aauto Quicker has further improved the online recruitment rate of blue-collar workers and injected new impetus into stable employment.

"Live broadcast with post" brings more opportunities and convenience for enterprises and job seekers, innovates employment methods, broadens employment channels, and accelerates the digital development of job recruitment industry. In addition to deep-rooted blue-collar recruitment, in May this year, Aauto launched the "2022 College Student Cloud Recruitment Season" faster, and participating companies provided more than 38,000 jobs. In addition, Aauto Quicker joined hands with the Propaganda Center of the Department of Veterans Affairs to launch the spring recruitment activity "2022 Army Innovation Heroes Club" and recommended outstanding military innovation enterprises through "live broadcast with posts". Ten live broadcasts have been successfully held in Zhejiang, Henan, Guangdong, Anhui, Hainan, Shandong and Guangxi.

There is a popular anchor "Liu Chao Manpower-Super Brother" active on the platform of Aauto Quicker. He is a retired soldier and an online celebrity in the field of blue-collar recruitment. I have been doing human live broadcast for more than a year, and my fans have exceeded 700,000. Liu Chao introduced herself at the meeting and shared her employment story from the most basic case introduction. He believes that short video live recruitment has a fan trust culture compared with other traditional recruitment, which can quickly help job seekers match the right job. It is said that he can help 30- 100 people find jobs through live broadcast in Aauto faster every day.

Practice has proved that the rapid development of the digital economy platform has spawned a large number of flexible employees and various new forms of employment, which has opened up more development space for stabilizing employment and protecting people's livelihood, and provided a guarantee for economic development and social stability.