What is the ten-year development trend of insurance industry?

Insurance, especially health insurance, is a tool to prevent financial collapse caused by serious illness in the future. Growing up, we often see it on the walls of various factories? Nip in the bud? Such a slogan. It seems a very rational choice to use a little money to avoid major financial risks in the future, but this is like why we are addicted to playing games/mahjong, while most people are not addicted to reading, just like useful insurance in the future, because there is not enough realistic incentive, so that people have no impulse to buy. Most optimistic China people think that small probability risk events will not happen to them.

Therefore, insurance is a commodity with weak demand. Few people in China provide it? I want to buy insurance? This idea. If the insurance cannot be sold, it can be said that the insurance company will definitely go bankrupt. Natural selection makes the fittest survive. Faced with the difficulty in insurance sales, China's insurance companies have developed from 1996 to? Agent? The main sales channel mode, insurance agents use agency contracts, no basic salary, and all income can only come from insurance sales commissions.

Are users (and the risk will not happen to them) or agents (people who desperately want to sell high commission insurance) inclined to pay the insurance premium for you? The premium will eventually be refunded to you, with 20% interest. Insurance is free. ? So both sides are in a hurry? It is likely to be a complicated insurance, and the insurance itself can't afford it (it covers too much financial risks and can't afford a high amount of insurance). At the same time, in order to achieve the purpose of sales, the agent will deliberately hide it from the user, including but not limited to: cash value, withdrawal flexibility, withholding deduction, annualized rate of return, dividend calculation base, etc. What is the user's ideal? High return insurance? Being told that you have to deduct huge expenses to withdraw money, and often you can't get back the principal, which will naturally give people the impression of defrauding insurance.

Although the population is aging, many insurance companies obviously pin their hopes on old-age care and medical care, but these are the extensions of traditional insurance business to the downstream. In a sense, this does not mean that the service awareness of insurance has improved. It can only be said that the market of old-age care in China is not market-oriented and professional enough, which gives insurance companies the opportunity to extend downward. But after all, insurance is a financial service and its essence is an asset management service. The extension of business can only enhance the added value, but not the basic value of the company. In the future, insurance companies should find a more accurate position in the market by providing services different from other asset management financial institutions. Internally, by strengthening the linkage between assets and liabilities, insurance companies can provide more stable intertemporal return services for assets in the global environment of low growth, low inflation and declining return on assets.