What principles should be followed in carton packaging design?

Carton packaging has become one of the necessary accessories for modern logistics and transportation. In the field of trade, it often involves the packaging of goods, which puts high demands on the design and manufacture of carton packaging. In the design of carton packaging, the design suggestions of Zhonghui must follow the following principles:

Construction principle: carton packaging needs to consider its bearing capacity, floor area ratio and actual use purpose, and save material consumption, economy and practicality under the support of reasonable strength.

Aesthetic principle: from the perspective of vision and impression, based on the psychological needs of consumers, to meet the image requirements of customers for goods with beautiful and generous appearance, and to reflect the brand image in logo and other aspects.

Principle of convenience: The size, weight, position of lifting rope and opening mode of the packing box should take into account the usage scenarios of the products, so as to minimize the impact on the repeated transportation of heavy containers in the logistics link and the busy storage process of the factory, and keep it light and easy to carry.

Principle of sustainability: Choose suitable recyclable materials, the design effect of low-carbon and environmental protection is objective and true, the language is straightforward and clear, and violent scenes leading to sexual abuse are not used. It also needs environmental pollution and waste protection measures that can avoid or minimize waste.

Multifunctional principle: through diversified combing methods and specification design, the practicality, flexibility and diversity of products are increased. According to the different materials and structure of a packing box, it can cope with push-pull demand, easy-to-damage product placement, long-term storage of goods and other input and output forms with different requirements.

In a word, in the design of carton packaging, we must consider the quality requirements of the product itself, use the suggestion principle reasonably, and try our best to think from the perspective of consumers and logistics engineers. The goal is to improve the convenience of product use, but also to grasp the economy, to ensure that the packaging box can meet the qualified packaging standards, to help users improve the competitive advantage of prices, to constantly improve the transformation of design concepts in practice, and to practice the environmental protection society and sustainable development.

Zhonghui Design Packaging Design Works

The above is the design scheme of Zhonghui, a professional packaging design company. I hope it helps you.