How does Huawei get out of the dilemma of "pain and happiness"

Huawei explained how to get out of the dilemma of "pain and happiness" through an advertisement.

Huawei launched the advertisement of "Ballet Foot" all over the world. The picture shows a pair of ballet dancer's feet, one wearing dancing shoes, the other naked, full of scars.

The advertising copy is:

"The journey is very hard. And happiness. " Our life is painful and happy. 201565438+1On October 22nd, Ren, the founder of Huawei, explained the meaning of this advertisement in his speech at the Davos Forum: "I said this is Huawei's life, painful and happy. Huawei is a rotten foot. If we don't show it, the society still thinks that our feet are quite good. " This advertisement can easily resonate with consumers and enhance customers' perception of Huawei culture. However, for Huawei's larger consumer end users, the mass media, and the North American market that has encountered barriers to entry, it is difficult for the outside world to think of Huawei's products and services, and it is difficult to form a deep impression. If we can cooperate with the promotion of powerful products such as Huawei terminals and Hisilicon chips, we can better integrate into cultures around the world and show Huawei's leading R&D level and excellent management. I believe "happiness" will be more.