Sun Honglei was really screwed up. He will face a compensation of 3 billion yuan. What happened?

Everyone must be very familiar with Sun Honglei. When he was young, Sun Honglei was admitted to a prestigious acting school through his unremitting efforts. Later, he also played different roles in film and television dramas.

But in recent years, he has also begun to participate in the recording of some variety shows, which has also inspired his talent for comedy. Everyone simply loves and hates this man, but recently he has... Burdened with a debt of 3 billion, what kind of thing could cause him to owe such a huge sum of money? False propaganda

In fact, most netizens will still know some news about Sun Honglei’s upcoming compensation of 3 billion. In a previous advertising campaign, Sun Honglei received an invitation from an advertising company that sells used cars.

So he endorsed the company’s used cars. An advertising slogan at that time was: Make no profit from middlemen and make the difference. It is because of this sentence that the sales of this company and the APP developed by this company were very popular at that time.

Many fans of Sun Honglei also consider buying second-hand cars on this website because of Sun Honglei's face. After a fan purchased a used car advertised by the company, he smugly thought he had gotten a big deal.

However, after asking several other companies in the same industry, I discovered that the second-hand car I bought was more than one and a half cents more expensive than the second-hand cars sold by other companies. Controlled by anger, the fan also took Sun Honglei and the second-hand car sales company to court. Huge sums of compensation

The reason why Sun Honglei and the second-hand car sales company were brought to court was because he was convicted of false publicity. After all, there is a slogan in the advertising slogan: don’t make money from middlemen and make the difference. However, after careful inspection by the relevant departments, it was found that the promotional slogan of this sales company was seriously inconsistent with their actual operations.

This also constitutes the crime of false publicity. According to the law, if there is deception, three to five times the purchase price will be compensated. At that time, the cost of inviting Sun Honglei to do advertising creative endorsements was 1 billion. If the compensation was triple the price, then the company and Sun Honglei should pay a fine of 3 billion. And this amount is also a big expense for a star. Sounding the alarm

Many netizens and fans are fighting for Sun Honglei. After all, a company that is about to go bankrupt must not be able to repay the 300,000 fine. Then such a debt will fall on Sun Honglei's head, but Sun Honglei just endorsed their company's advertisement, how come he incurred a fine of 3 billion in compensation?

However, this incident has also sounded the alarm for the vast number of netizens and fans. When receiving endorsements for some commercial advertisements, you should not sign your name casually, but read it repeatedly. The compensation regulations and consequences of breach of contract. After all, not everyone can afford the 3 billion fine. If you carry out endorsement work casually, you can easily get into trouble. Actor Value

For a star, the most important thing is to value his own value guidance. If he is not careful, his simple words may affect a person's life. When it comes to buying second-hand cars, it is precisely because fans unconditionally believe in Sun Honglei's character that they fall into the trap set by merchants and buy the car into their own hands at a high price for second-hand cars.

This not only caused economic losses, but also discredited Sun Honglei's image. It can be seen that many times you should keep your eyes open when choosing a job. Not all businesses are conscientious businesses, and not all fans are rational fans.

For Sun Honglei, the salary he earns in the entertainment industry every year is not enough to repay the 3 billion yuan in a short time. In the following time, he appeared in front of the audience more frequently, with the purpose of making more money to repay this debt.

In recent years, many celebrities have endorsed the advertisements of some unscrupulous businesses because they have mistakenly fallen into the trap of businesses and out of ignorance. This makes both celebrities and their fans double deceived.

This not only caused financial losses to the fans, but also tarnished the image of the star. Therefore, we still have to warn the majority of netizens to think rationally before purchasing something, and not to blindly follow the trend just because of the endorsement of a certain celebrity.