What role does polling play in the U.S. general election?

The role of polling in the US general election, polling will affect the final victory of the president.

In view of the "herd mentality" or "vote for the winner" mentality of ordinary people, during the general election, some polling agencies serving a certain campaign team will carry out "predispositional polling" based on the needs of customers. opinion poll."

And build momentum for victory in the news media: When facing supporters, campaign teams often set up some leading questions or slogans in push polls to strengthen their sense of identity, thereby consolidating their vote base .

When the poll targets are supporters of the opponent, the campaign team will set up some issues of concern to local people in the push poll to communicate, and provide solutions that are more relevant to those provided by the opponent. Voters' plan to weaken the opponent's vote base.

Extended information:

Poll samples are often selected from a fixed voter bank, and the sample of the voter bank also faces the problem of updating the audience. Although the current American polling agencies have The survey sample database is constantly adjusted to make it more closely aligned with the new characteristics of the mobile Internet and social media era. However, overall the sample database update has not been completed, and distortion of poll predictions is inevitable.

As the number one economic and technological power, the United States has world-class laboratories, scientists and medical supplies. However, the cumulative number of confirmed cases and deaths far exceeds that of other countries and regions. As President Trump, it is difficult for him to refuse He is to blame, and people from all walks of life have criticized his performance in fighting the epidemic. Some people have even criticized Trump's actions in public and on social media many times.

Not only that, the spread of the epidemic has also severely damaged the U.S. economy. GDP growth has continued to decline, the employment situation has deteriorated day by day, and the number of people applying for unemployment benefits has continued to increase. Coupled with the frequent incidents of racial discrimination and violence, The marches and protests have fueled public dissatisfaction, which is reflected in polls that Trump's approval rating has been suppressed by his rival Biden for a long time.