Network Communication Capability of Xinyang Branch of Henan Mobile Communication Co., Ltd.

In order to further improve the network quality, on the one hand, we should carefully plan, speed up the construction of transmission network, base station optimization, base station relocation and the ninth phase of base station expansion project, eliminate signal busy areas and blind areas, and basically achieve seamless coverage. On the other hand, we should strive to improve the level of service, network maintenance and optimization, maintain the leading position of the network, and improve the quality and overall service level of urban mobile communication networks. (1) The investment in fixed assets was more than 2 million yuan in the whole year, which enhanced the communication ability. By the end of the year, the exchange capacity reached more than 8, doors, there were more than 4 base stations, and the newly added optical cable lines reached more than 4, kilometers. The county and township transmission networks were completely self-sufficient; The "City-wide Network Coverage Survey" was carried out, and a network quality evaluation system with customer perception as the main standard was established. Focus on high traffic areas, national highways, railways and hotels, actively carry out network optimization work, and the construction speed of indoor coverage system is among the best in the province; The basic management of the network has been strengthened, the reform of the maintenance system has achieved phased results, and a centralized and efficient new operation and maintenance model has begun to operate. (2) Continuously strengthen the construction of OA, BOSS and MIS supporting systems for office automation, and accelerate the construction and integration of intelligent networks, supporting networks and value-added service platforms, laying a good foundation for comprehensively improving the overall level of mobile communication.

Intensify business innovation and development

Xinyang Mobile Communication Branch has further promoted the strategy of "service and business leading", promoted new business for different consumer groups in a timely manner through all-round and multi-level market promotion, and vigorously expanded the socialized marketing system of agency, accelerated development, met the growing mobile communication needs of Xinyang's urban and rural customers, and comprehensively enhanced the core competitiveness of the enterprise. By the end of 24, The scale of customers has reached more than 6,. Looking at 24, we have carried out the following operations:

(1) Seize the favorable opportunity of the convening and holding of the CPPCC, the NPC and the Tea Festival, and make use of various media such as news, advertisements and so on in the activities such as "3.15" Consumer Rights Day and "5.17" World Telecommunication Day. At the same time, it actively provides all-round mobile communication guarantee for various large-scale economic and trade, cultural and sports activities and investment promotion activities in this city. Through high-quality and efficient services, it shows the corporate image and improves the credibility and popularity of the enterprise.

(2) successively launched "business development in the first quarter of the Spring Festival", "business development labor competition in the second quarter" and business promotion activities of tea festival and National Day, which activated the mobile communication market and successfully completed the tasks assigned by provincial companies, ranking among the top branches in the province in terms of many assessment indicators.

(3) The application of mobile switchboard, voice control directory and GPRS has been fully promoted, and the new services of group customers' VPMN network, Shenzhouxing family number, GSM family network and MMS have developed rapidly, and new business benefits have begun to appear. Through the continuous promotion of new services such as "1258" mobile phone magazine, short message, mobile secretary, mobile phone call and random call, and the in-depth development of "short message literacy", "GPRS and Monternet" activities, customers are guided to consume new services, and the development of new mobile communication services has achieved remarkable results.

(4) Establish and improve the marketing network. Xinyang Mobile Communication Branch vigorously expanded the agency marketing system and accelerated the pace of marketing channel construction. The Measures for the Management of Marketing Channels of Xinyang Mobile Company and the Measures for the Management of Agency Fees in 24 have been formulated successively, and telephone fee collection and business agency agreements have been signed with Agricultural Bank of China, Bank of China and Post Office. The business outlets are all over the county, township and remote mountainous areas of the city, and a multi level marketing network with self-built business halls as the main part, cooperative business halls, full-time and part-time agents, banks and postal agencies as the auxiliary parts has been initially formed.